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The Hagerstown Flying Boxcars of the Atlantic League of Professional Baseball are named for a military aircraft closely tied to their hometown. On this episode:
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Baseball By Design is a member of the Curved Brim Media Network.
The Double-A Biloxi Shuckers pay tribute to the seafood industry in the Gulf Coast with their anthropomorphic oyster brand. Guests this week include:
Guests include:
Find the Baseball By Design podcast online:
Baseball By Design is a member of the Curved Brim Media Network.
The Single-A Lake Elsinore Storm play in a place not known for stormy weather. The team's on-field emcee Kaz Egan joins to talk about the significance of the name, Kim Cousins of the Lake Elsinore Valley Chamber of Commerce discusses the team's connection to the city's slogan "Dream Extreme," and Dan Simon is back with a Studio Simon Stumper.
Guests include:
Find the Baseball By Design podcast online:
Baseball By Design is a member of the Curved Brim Media Network.
The Rome Emperors ditched their parent-based identity in favor of a penguin-based brand, which was met with a nearly universal positive response when it was unveiled this offseason. GM David Lane, designer Dan Simon, and wildlife correspondent Ranger Amy Burnett discuss the meaning behind the brand.
Find the Baseball By Design podcast online:
Baseball By Design is a member of the Curved Brim Media Network.
The Hanshin Tigers, who recently won their second-ever championship in Japan's Nippon Professional Baseball League, are named for the fiercest of big cats. This episode explores the Tigers brand, the Curse of the Colonel, and baseball in Japan at large with guests:
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Baseball By Design is a member of the Curved Brim Media Network.
The Northwest Arkansas Naturals, Double-A affiliate of the Kansas City Royals, have an identity based on their home in "The Natural State." This episode explores that name, their chicken-based alternate identity, and their freshly released updated suite of logos.
Guests include:
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Baseball By Design is a member of the Curved Brim Media Network.
Minor League Baseball logo design superstar Dan Simon stops by to celebrate a successful 2023 and look forward to more in 2024. We chat about foul balls, graphic design peccadillos, dark beer, and more in this end-of-year special.
On this episode:
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Baseball By Design is a member of the Curved Brim Media Network.
Designer Todd Radom is true to his word, and is back in episode 107 to talk about the enduring mystery of the Baltimore Orioles' use of an upside-down apostrophe in their O's logo—and more! We talk about Todd's collection of reimagined retro World Series logos, the Las Vegas A's, and apostrophes in general.
And designer Dan Simon is back, not only with his weekly Studio Simon Stumper, but with his own thoughts on apostrophes and human fallability.
Guests include:
Find the Baseball By Design podcast online:
Baseball By Design is a member of the Curved Brim Media Network.
The Double-A New Hampshire Fisher Cats have been around for 20 years, but they almost had a very different identity that was announced and then retracted. We delve into that story this week. Guests include:
Find the Baseball By Design podcast online:
Baseball By Design is a member of the Curved Brim Media Network.
The collegiate summer level Madison Mallards have a unique brand built around a common bird. The team's suite of alternate identities builds on a fun primary identity that features a duck calling his shot Babe Ruth style. Guests include:
Find the Baseball By Design podcast online:
Baseball By Design is a member of the Curved Brim Media Network.
From the publisher's feed
Paul Caputo, minor league baseball correspondent for SportsLogos.net, tells the story of America one minor league baseball logo and nickname at a time. Paul is joined every episode by Dan Simon, founder of the prolific design firm Studio Simon, as well as guests including front office personnel, designers, and subject-matter experts.
Instagram, Threads, Bluesky: @baseballbydesign

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