What’s In a Name?

The other day I saw a van driving down the road with signage on it. However, no one would know what they do or who they help.

Let’s discuss what is in a name and a few other warning flags that this one van had that all small business owners could learn from.

 ~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

 Know Your Business Numbers Course

• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Should You Include Labor Hours in Cost of Goods Sold (COGS)?

Service-Based Business Owners Must Include Labor Hours in their Cost of Goods Sold in order to get a true cost basis and calculate a true gross margin on their services.  Especially when labor is part of the actual service.

Most importantly, solo business owners need to include labor hours too! They need to assign a typical hourly wage as if they have hired someone other than themselves to do the job. This is the only way to get a true COGS for services.

 ~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Know Your Business Numbers Course
• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

What is Your USP | Your Unique Selling Proposition

What makes your business stand out over the competition? What is the unique selling proposition that you bring to the table?

Each business has something about it that customers think of. We call it your brand. But what is it that makes different than the others?

You don’t want to be known as the cheapest, but you do want to be known for something.  Who knows, you might even change an industry just like Dominoes did for pizza back in the day by promising your pizza in under 30 minutes.

Let’s take a few minutes and discuss…

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Know Your Business Numbers Course
• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Gross Margin Dollars vs Gross Margin Percent

A question I get asked is, “Is it better to push for gross dollars or gross margin?”

In typical coaching speak, it depends. LOL

There is a time and place for both. There are some large companies that are extremely successful using the gross dollar approach and others using the gross margin approach.

They key is knowing both numbers so that you can make the best decision for your bottom line. Without the right amount of gross margin, with dollars or percentage, you will not have a chance to hit your bottom-line profit goal!

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Know Your Business Numbers Course
• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Just Do It! | What is Keeping You from Making it Happen?

When I sit down with a business owner to discuss their business, they often seek ways to grow their sales and profits. We come up with some great ideas and ways they can make them happen.

So, what keeps them from taking the actions necessary to grow their business? Why do they show back up weeks or months later in the same place they were before?

They fail to take action!

What is keeping you from making it happen?

Just Do It!

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Know Your Business Numbers Course
• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Do the Numbers Support Expanding Your Service Area?

Are you thinking about expanding your business into another area? What if you had a huge opportunity in your own area? This week I spoke to a business owner who is excited to open up a new territory. We took just a few minutes and discovered that by just looking at some simple numbers in his business, that he might be better off sticking closer to home.

Come learn how you too can use your business numbers to determine which direction you should grow your business.

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Know Your Business Numbers Course
• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Are Your Customers Cheap?

Why are customers so cheap? Maybe You Have a Perceived Value Problem!  Maybe You Are Missing the Pain Points You Solve?  Let's dive in and see what might be causing this issue. Too often we think of our customers or clients as being cheap when in reality, we have created the monster we hate. We have created a “cheap” feeling business vs a business value. Does that tick you off? It should!

Afterall, are people buying $5 water, or a $1,000 cell phone and others that would never do such a thing. It is all about pain points and perceived value.

It should! Let’s discuss how you can turn around that perception!

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Know Your Business Numbers Course
• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

The Cost of Keeping Poor Performing Employees

What if you could figure out the amount of profit you are losing due to having poor performing employees? Well, there is!

By using the numbers you already have at your fingertips, you can discover how much in profit and in sales are lost due to not addressing the performance issues within your company. Would it shock you to learn that some folks are losing over $10,000 to $20,000 a year?

Don’t you think it is time you take a look at what you might be losing in your business?

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Leave a Question, Show Suggestion/Idea for the Show: Ask a Question
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Thinking of Getting a Coach? Check out my work with me page
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Do You Have More Business Than You Can Handle?

We all hit a wall in our business where the business grows so much, that we just run out of time. Jobs start to push back 2-3 weeks, we end up working 7 days a week and still, at the end of the day, we aren’t making the profits we should. We need to keep growing but don’t know how. We are hitting the wall on energy and time. What do you do? Let’s dive in and take a look at how you can get past this current wall you have hit in your business.

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Leave a Question, Show Suggestion/Idea for the Show: Ask a Question
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Thinking of Getting a Coach? Check out my work with me page
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams

Can You Afford to Hire an Employee?

The comes a tipping point for each business owner when they need to bring aboard some help. Maybe that new employee is so you can expand your business or maybe even take stuff off your plate. Either way, you need to make sure that your business can afford that new hire. Here we take a quick look at how to do the quick math on what you need to produce in new sales & profits to afford this new hire.

~~~~

The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams.

HELPFUL LINKS

• Youtube Channel – Training for Local Small Business Owners
• Join the Badass Local Small Business Owners Facebook Group!
• Leave a Question, Show Suggestion/Idea for the Show: Ask a Question
• Email me at [email protected]
• Visit the Local Small Business Coach website
• Thinking of Getting a Coach? Check out my work with me page
• Get Your FREE eBook -8 Steps to Increasing Your Profits in Your Local Small Business

WHO THIS PODCAST IS FOR:

local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams