From a chance decision made while one co-founder was stuck cycling in Georgia, SimpleStudy was born. Founders Phillip Mckenna and Oisin Devoy (childhood friends from rural West Cork) share how they built an exam platform serving over 60 exams in countries from Brazil to Australia. They discuss rejecting B2B advice to focus on students, leveraging AI to scale, and how their contrasting skills as "two different types of nerd" became their greatest asset.

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