On episode #241 of The Author Factor Podcast, I am having a conversation with nonfiction book author Eric Gee. Eric has administered personality-based life coaching for more than 20 years and has created the Utopia project website and Utopia 16 assessment, which has reached over half a million users since 2016. He recently published his first book, The Power of Personality: Unlock the Secrets to Understanding Everyone in Your Life, Including Yourself.

Eric's book provides insight into his unique perspective on personality typing, using animal archetypes to symbolize different personality types. One big reason listeners will find his book fascinating is his focus on values rather than just external behaviors, offering a deeper understanding of themselves and others.

Learn more about Eric Gee by visiting YoutopiaProject.com.

On episode #240  of The Author Factor Podcast, I am having a conversation with nonfiction book author Angela Frank. Angela is a seasoned fractional Chief Marketing Officer and the founder of the Growth Directive, a marketing consultancy that helps brands build sustainable marketing programs. With over a decade's experience in generating multi-million dollar marketing revenue, Angela recently added "author" to her list of accomplishments with her new book, Your Marketing Ecosystem: How Brands Can Market Less and Sell More.

In her book, Angela elaborates on how brands can optimize their marketing channels to yield better results while spending less. Listeners will find the book particularly interesting because it offers a holistic approach to connecting various marketing strategies, enabling businesses to generate higher profits efficiently.

Learn more about Angela Frank by visiting GrowthDirective.com.

On episode #239  of The Author Factor Podcast, I am having a conversation with nonfiction book author, Scott Allan. Scott has published 36 of his own books and sold over 200,000 copies worldwide. He is known for his powerful self-help books like "Relaunch Your Life" and "Empower Your Thoughts."

Learn more about by visiting Scott Allan by visiting ScottAllanBooks.com.

On episode #238 of The Author Factor Podcast, I am having a conversation with nonfiction book author Gregory Mohr. Greg is a visionary entrepreneur and the CEO of Franchise Maven, who transitioned from a microelectronic circuit engineer to guiding countless individuals towards success in franchising. His impressive background includes managing Taco Bell franchises, owning various businesses, and becoming a Wall Street Journal bestselling author.

Greg's book, Real Freedom, offers a comprehensive guide on navigating the franchising landscape. One big reason listeners will find it interesting is its practical approach; the book answers common questions and provides step-by-step processes for investigating franchise opportunities, making it an invaluable resource for aspiring entrepreneurs.

Learn more about Gregory by visiting FranchiseMaven.com.

On episode #237 of The Author Factor Podcast, I am having a conversation with nonfiction book author Tracy Hardin. Tracy is the founder of Next Century Technologies, an IT managed services provider based in Lexington, Kentucky. Earlier this year, I assisted her in creating her book series, "What You Need to Know About IT Without the Geek Speak."

Learn more about Tracy Hardin by visiting NextCenturyTech.com.

On episode #236 of The Author Factor Podcast, I am having a conversation with nonfiction book author Barry LaBov. Barry is the founder and CEO of LaBov Marketing, Communications, and Training and a two-time Ernst & Young Entrepreneur of the Year. With 40 years of experience, Barry has helped some of the biggest names in various industries discover and celebrate their unique brand differentiation.

In his latest book, "The Power of Differentiation: Win Hearts, Minds, and Market Share," Barry dives deep into how businesses can identify and leverage their unique attributes. One big reason listeners will find Barry's book compelling is its practical insights into rallying an organization around what makes it special, ultimately leading to increased productivity and retention.

Learn more about Barry LaBov by visiting BarryLaBov.com.

On episode #235 of The Author Factor Podcast, I am having a conversation with nonfiction book author Ray Hartjen. Ray, a marketing professional and musician, was diagnosed with multiple myeloma in March 2019. His career spans organizational development, corporate communications, public relations, and marketing. Inspired by his stepmother’s battle with the same disease, Ray authored a book to support others facing similar health challenges.

Ray's book, Me, Myself & My Multiple Myeloma: A Behind-the-Scenes Look for Patients, Caregivers & Allies, serves as a vital resource for patients, caregivers, and allies of chronic disease sufferers. Listeners will find it interesting due to its practical advice, personal insights, and the profound way it addresses the emotional and physical realities of living with multiple myeloma.

Learn more about Ray Hartjen by visiting RayHartjen.com.

On episode #234 of The Author Factor Podcast, I am having a conversation with nonfiction book author Dwight Heck. Dwight, a financial educator with a remarkable journey, has turned his personal trials into a mission to transform others' financial lives. With over two decades of experience, Dwight has dedicated his career to helping families and businesses thrive, and he shares this wisdom in his book, "Give a Heck: How to Live Life on Purpose and Not by Accident."

Dwight's book offers practical advice on achieving financial wellness with intention. Listeners will find Dwight's book intriguing because it combines personal storytelling with actionable financial strategies, making it a compelling and inspirational read for anyone looking to live a purposeful life.

Learn more about Dwight Heck by visiting DwightHeck.com.

On episode #233 of The Author Factor Podcast, I am having a conversation with nonfiction book author Geoffrey Klein. Bridging the worlds of film, law, and marketing, Geoffrey is a TEDx speaker, visual content expert, and author of the book, The Content Beast: Create Story Driven Content to Connect with Your Audience.

Geoffrey’s book is a must-read for its strategic approach to content marketing. It provides practical tips and strategies to use the power of story to create consistent and valuable content that connects with your audience.

Learn more about Geoffrey Klein by visiting GGKlein.com.

On episode #232 of The Author Factor Podcast, I am having a conversation with nonfiction book author, Doug "Odie" Slocum. Doug, a retired Brigadier General, spent 35 years in the Air Force and Air National Guard. He commanded the 127th Wing to national acclaim and piloted over 4100 hours in America's fiercest fighters. Recently, Doug published his first book, Violent Positivity, sharing his people-centric leadership journey.

Doug's book, Violent Positivity, is a compelling read filled with inspiring stories and lessons. One significant reason listeners will find the book interesting is Doug's unique approach to leadership, which he calls "violent positivity." This concept emphasizes passionate, enthusiastic leadership and has proven effective in transforming stressed organizations into award-winning teams.

Learn more about Doug by visiting ViolentPositivity.com.