Between 2 Brands Podcast

Between 2 Brands Podcast

By brandivateBusiness
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Between 2 Brands Podcast episodes

  • Promo UPFront Podcast - Episode 119
    Darn tootin’ it’s time to drop episode 119 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Barons of Black Friday talk about the future of PromoKitchen after the departure of founder Mark Graham, an employee who got canned for turning off his computer camera, the value of REI dumping Black Friday for good, the bizarre branding of the NFL’s cancer awareness campaign, gambling for good for PPEF, and so much more!
    A HUGE thanks to our pals at Evans for sponsoring this platinum-level #podcast! When you’re looking for a promotional products supplier that’s dedicated to making the lives of distributors easier, head over to evans-mfg.com!
    32 min
  • Promo UPFront Podcast - Episode 118
    It’s the first Friday of October and time for episode 118 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Rear Admirals of Retail talk about what it means to clients for an organization to be a Certified B Corp, ponder if promotional distributors are giving bad advice to clients as it relates to apparel decoration, dissect the relationship between retail and promo, make their weekly football picks for PPEF, and so much more!
    A giant thanks to our very good friends at Blue Generation for their sponsorship of this fine broadcast. When your clients are looking for fashion forward apparel like the UNTUCKED collection, visit bluegeneration.com.
    33 min
  • Promo UPFront Podcast - Episode 117
    It’s the last Friday of September which means it’s time for episode 117 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the platoon leaders of the podcast talk about Apple Music taking over sponsorship of the halftime show at “The Big Game,” A huge brand fail from Central Michigan University, the viability of podcasting as a content marketing vehicle, the impact of sleep deprivation on high school kids and what one state is doing about it, weekly football picks for PPEF, and so much more!
    Huge thanks to our friends at PXP solutions who are poised and ready to help you reduce your stress by working with you to plan for apparel gift giving this season. Contact PXP President Bruce Jolesch at 214.380.1883 or [email protected].
    36 min
  • Promo UPFront Podcast - Episode 116
    It’s a Triple F Day (First Friday of Autumn) which means it’s time to drop episode 116 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the admirals of awards share an inspired promo project and why it’s good to take the time to be creative, congratulate the 2023 PPAI Icon Award winners, discuss how to plan for event attendance and avoiding FOMO, chat about some interesting promo collaborations, reveal their weekly football picks for PPEF with a guest picker in Josh Robbins from Vault, and so much more!
    Let’s give a big thanks to our friends at Shepenco for sponsoring this award-winning broadcast. When you’re looking for creative, cost-effective, and memorable merchandise for your clients, visit Shepenco.com.
    33 min
  • Promo UPFront Podcast - Episode 115
    It’s Friday which means it’s time for episode 115 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the commanders of the keyboard discuss why the recycled Fast Company article about promo makes little sense, share ways they both relieve stress during the work day, applaud the Brand Together event from Brand Chain for fostering collaboration over competition, make their weekly football picks for PPEF (and share how you can get involved), and much more!
    Platinum-level content like this wouldn’t be possible without the support of great companies like Evans. Distributors, if you’re looking to make your lives easier, look no further than our friends at Evans. Check them out at evans-mfg.com!
    30 min
  • Promo UPFront Podcast - Ep. 114
    It’s Friday and definitely time for episode 114 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the captains of condiments talk about the idea and execution of the Heinz “Vintage Drip” apparel campaign, discuss how Apple has reversed course and will now sell online advertising, dive deep into creating a next generation customer experience and how that could look, share their picks for week 2 of their football pick ‘em competition, and much more!
    HUGE thanks to our friends at Blue Generation for sponsoring this autumn-inspired podcast. When you’re looking for amazing autumn apparel like fully custom sublimated hoodies, micro fleece outerwear, and fashion-forward UNTUCKED shirts, look no further than Blue Generation!
    34 min
  • Promo UPFront Podcast - Ep. 113
    It’s Friday which means it’s time to drop episode 113 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Lieutenants of Lemonade talk about employment volatility in social media companies and what it means, the State and Regional Sales Report from ASI, whether it’s truly a goal if accomplishing it requires outside help, the ingenious Chipotle Water Cup candle and lessons marketers can learn from it, share a contest between the two where the loser will donate $100.00 to PPEF, and so much more!
    HUGE thanks to our friends at PXP Solutions for sponsoring this holiday podcast. When you’re looking for a decorator that you can trust and will go the extra mile, give PXP Solutions a call at 214.380.1883 – you won’t be sorry you did!
    30 min
  • Promo UPFront Podcast - Ep. 112
    It’s (already) the last Friday of August which means it’s time to drop episode 112 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the purveyors of poutine talk about the new PPAI Board slate and something they both feel is missing, the exhaustion over the continual outrage over everything, the candidate for the best promotional product ever – and a fun little game to go along with it, share a couple of teases for the next episode, and so much more!
    Platinum level content like this wouldn’t be possible without the support from amazing companies like Hirsch Gift. Whether it’s retail brands, an impactful give-back program, or just the knowledge of working with an amazing group of people who truly care about your success, Hirsch Gift has got you covered. Check out all their amazing merchandise at hg-promo.com.
    32 min
  • Promo UPFront Podcast - Ep. 111
    It’s Friday morning which means it’s time for episode 111 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Field Marshalls of the FTC talk about the surprising closing of Tri-Mountain, whether influencer marketing is a fad or here to stay, when and how small suppliers should consider hiring multi-line reps, discuss a possible solution for where the value is when it comes to promotional products (manufacturing vs. design/decoration), and so much more!
    A HUGE thanks to our friends over at Shepenco for sponsoring this platinum-level podcast. As a 4th generation owned and operated business that STILL sells exclusively to promotional products distributors, they truly care about the success of every client. Visit them at Shepenco.com.
    32 min
  • Promo UPFront Podcast - Ep. 110
    It’s Friday morning which means you know it’s time to drop episode 110 of the most popular podcast in the promotional products industry: Promo UPFront with Kirby Hasseman and Bill Petrie. This week the purveyors of promo discuss the ASI Counselor Awards with a focus on a specific category, where and how they consume news, how to apply lessons from the sharing economy to strengthen business relationships, how PPAI is changing the game by including end users, and so much more.
    Huge thanks to our magical friends at Evans who are dedicated to granting the wishes of distributors. Head over to evans-mfg.com to learn more or email their customer service genies at [email protected] to see how they can grant YOUR distributor wish!
    32 min

About Between 2 Brands Podcast

From the publisher's feed

In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, CAS, welcomes a guest week to share some candid thoughts on the world of marketing, branding,…