Between 2 Brands Podcast

Between 2 Brands Podcast

By brandivateBusiness
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Between 2 Brands Podcast episodes

  • Promo UPFront Podcast - Episode 99
    It’s time for episode 99 of the Promo UPFront Podcast with Kirby Hasseman & Bill Petrie. Today the duo of decoration talk about the implications of Pepsi ending their relationship with the Super Bowl halftime show, ponder if marketing on Twitter is worth the effort, have a very candid and personal discussion about mental health in the workplace, chat about 40% of employees want to leave their jobs after only six months, wonder how to celebrate episode 100 of this very broadcast, and so much more!
    Platinum content wouldn’t be possible without the support of companies like PromoPulse. Their AMP marketing platform is the perfect vehicle for distributors looking to get their message delivered in a stunningly beautiful way. Learn more at promopulse.io/amp – you won’t be sorry you did.
    32 min
  • Promo UPFront Podcast - Ep. 98
    There’s no time like the present to drop episode 98 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie on an eager world! This week the promo pair talk about Nike bringing back Mars Blackmon and whether it’s a smart marketing move, share some lessons learned from Joe Rogan – with one they REALLY agree with, look at reasons someone might want to fire a customer, get excited about the virtual industry concert to support PPEF, and so much more!
    Patriotic content like this wouldn’t be free without the support of great organizations like Shepenco. Not only do they have amazing cost-effective merchandise, the people behind the brand are second to none. To view their awesome offerings, head over to Shepenco.com. If you want some random samples or free good, email Alex Moltz at [email protected] – you won’t be sorry you did.
    31 min
  • Promo UPFront Podcast - Episode 97
    There’s only one way to avoid bad luck on Friday the 13th and that’s by listening to episode 97 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the promo pair talk about the blog Bill wrote calling on the industry to be intentional about diversity, equity, and inclusion (DEI), discuss when (if) companies grow too large to adequately service their clients, muse on being intentional about surrounding yourself with people to make you better, chew on how Zoom (and any company) can succeed after the pandemic, and much more!
    Platinum-level content like this wouldn’t be available without the support of fabulous companies like Evans Manufacturing. No supplier in the promotional products industry makes it easier for distributors – period. Head over to evans-mfg.com to learn more.
    34 min
  • Promo UPFront Podcast - Episode 96
    There’s only one way to nurse a Cinco de Mayo hangover, and that’s by listening to episode 96 of the Promo UPFront podcast with Kirby Hasseman and Bill Petrie. This week the Barons of Branding talk about Apple being called out for producing work from home electronics while mandating the return of employees to campus, Bill goes on a rant about a social media post bashing the people behind the excellent work of PromoStandards– and Kirby agrees with him, discuss how exhibitors are really bringing value to speed dating events and how that might shape the future of tradeshows, applaud Google for bringing digital marketing education to the masses, Bill forces Kirby to complain about things in a very fun Party in the Back, and so much more in this action-packed podcast!
    Platinum content like this wouldn’t be free without the sponsorship of amazing organizations like Blue Generation! When your client needs specific apparel hues like berry, cactus, salmon and just about every color of the rainbow, look no further than Blue Generation. To learn more, visit them at bluegeneration.com.
    31 min
  • Promo UPFront Podcast - Episode 95
    There’s only one way to celebrate the final Friday of April 2022: by dropping episode 95 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the taskmasters of twitter talk about whether Elon Musk purchasing twitter is good, bad or meh, take a deep dive into the trend of simplicity in branding and ways you can create it in your own organization, discuss a brilliantly flawsome marketing campaign from Burger King, and much more!
    Platinum-level content like this wouldn’t be possible without the support of amazing organizations like Evans Manufacturing. When you’re looking for a supplier that as mastered the art of making things easy, look no further than Evans! You can visit them at evans-mfg.com.
    27 min
  • Promo UPFront Podcast - Episode 94
    On this Earth Day we celebrate dropping episode 94 of the carbon-neutral Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the knuckleheads of naming rights talk about mid-scale retail brands coming to promo, ponder selling naming rights to just about everything (and suggest some potential opportunities for Kirby), discuss whether the subscription model for media/entertainment has jumped the shark in light of the dramatic Netflix subscriber loss, share how they feel when people publicly announce they are leaving social media, and so much more!
    Environmentally friendly and platinum-level entertainment wouldn’t be possible without support from amazing companies like Shepenco. As summer approaches, don’t forget about patriotic pencils for community events, historical sites/museums, and candidates for local elections. Plus, use the code “SHEPENCO22” on your next order for free good or email Alex Moltz at [email protected] for random samples!
    30 min
  • Promo UPFront Podcast - Episode 93
    Holy Hole in a donut Batman, it’s episode 93 of the Promo UPFront Podcast with Kirby Hasseman & Bill Petrie! This week the defenders of decorated merchandise discuss the Promotional Products Work Expo virtual end-user show from PPAI, applaud a brilliant and timely marketing campaign by Krispy Kreme, ponder if it’s a good idea to partner potentially NSFW marketing with a global cause, take a deep dive into the biggest recruiting mistake – and how to rectify it, giggle with an appearance of the Party in the Back, and so much more!
    Platinum content like this wouldn’t be possible – and certainly not for free – without the sponsorship of our good friends from Brentwood Line. Don’t settle for flimsy and wafer-thin camp chairs! Instead, head over to brentwoodline.com to see their amazing of camp chairs that will last years and not just weeks!
    35 min
  • Promo UPFront Podcast - Episode 92
    Oh, you know it’s a Friday when episode 92 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie drops! This week the Rear Admiral’s of the Rebrand talk about, well, the rebranding of Jack Nadel International to “Nadel,” discuss why the resurgence of record collecting is important to marketing, take a deep dive into the value of marketing in the metaverse, share whether they would use Uber for booking travel, and so much more!
    A HUGE thanks to our friends at Blue Generation for sponsoring this platinum-level podcast. When your client is seeking specific colors like sage, aqua, salmon, safety orange, sangria, maize, or a host of other hues, Blue Generation has you covered. Simply visit bluegeneration.com to see how they have a tint, shade, and tone for every lifestyle.
    28 min
  • Promo UPFront Podcast - Episode 91
    No fooling around, it’s time for episode 91 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! Today the promo pair talk about why brands should avoid pulling an April Fool’s joke on their audience, applaud PPAI for (finally) introducing a content marketing category for the Pyramid Awards, discuss how a personal brand can take a huge hit by making an even bigger public mistake (they’re looking at you, Will Smith), cheer the great efforts by PromoCares group to help the humanitarian crisis in Ukraine, debate the merits of Coors Light marketing beer-flavored lollipops, and more!
    HUGE thanks to our friends over at Brentwood Line for sponsoring this platinum-level podcast. For a no-headache solution for high-quality coolers, blankets, camp chairs, and camo merchandise, visit brentwoodline.com!
    32 min
  • Promo UPFront Podcast - Episode 90
    It’s already the first Friday of spring and episode 90 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie is here to welcome you to the warmer weather this weekend. Today the Maven’s of Motion Pictures debut a new series called “You’re in Charge” where they take on a troubled business and share how they would try to save it and to kick it off they take a hard look at AMC Theaters. Other topics include the challenges and opportunities of Starbucks phasing out paper cups in the United States and Canada by 2025 and Netflix moving to prohibit the sharing of passwords (good luck with that).
    We couldn’t provide platinum-level content for free without the friendship and support of good people like our friends at Tervis. Beginning April 1, they are running a Q2 special on the 20 oz. and 30 oz. famous stainless steel Tervis tumblers: priced below EQP, no setup charge, and low MOQ. Head over to tervispromos.com beginning April1 for all the details
    35 min

About Between 2 Brands Podcast

From the publisher's feed

In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, CAS, welcomes a guest week to share some candid thoughts on the world of marketing, branding,…