Beyond Influencer Marketing

Beyond Influencer Marketing

By Cloris KylieBusinessEntrepreneurship
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Beyond Influencer Marketing episodes

  • A proven way to amplify results from influencer marketing - Rob and Kennedy from ResponseSuite

    Rob and Kennedy, founders of ResponseSuite, share the ins and outs of a proven survey strategy to amplify signups and sales when you're featured by influencers.

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    Rob and Kennedy's Insights about leveraging surveys and quizzes

    During our conversation, Rob and Kennedy share:

    • Common myths about surveys that might be preventing you from leveraging this powerful tool to grow your business
    • The "clicking-not-thinking" strategy to multiply the number of people who complete your surveys
    • What differentiates a boring survey from a compelling survey
    • The competitive advantage that surveys have over passive forms of content
    • The average number of questions your survey should have for maximum completion rates
    • Three key questions to ask your survey respondents to get the best results from your campaign
    • How surveys can be used not only for lead generation but as a powerful segmentation tool
    • How a successful marketing funnel would look like once you have incorporated a segmentation survey
    • How to maximize the sales of your digital programs through surveys
    • Leveraging surveys to sell affiliate programs and products
    • When and your where in your prospect's journey it's best to include a survey
    • Why people unsubscribe to your list and what you can do about it
    • The "chain to stack" email marketing strategy that will help you reduce unsubscribes and get much better results

    Kennedy closed by saying, "The quality of your outcomes will depend on the quality of your questions." Food for thought!

    More about Rob and Kennedy from Response Suite

    Rob and Kennedy are the most unlikely entrepreneurs you'll ever meet. Sporting hairstyles that look like comic-book characters and backgrounds in psychology, hypnosis, and show-business – it's hard to believe they're serial entrepreneurs with an uncanny knack for building businesses with riotous email marketing.

    They're the founders of ResponseSuite.com which helps businesses power their sales and marketing using customer feedback. They are also the hosts of the popular "3 Marketers Walk Into A Podcast."

    Access Rob and Kennedy's complete gift package with:

    • A 14 day free trial of Response Suite
    • Personalized implementation session
    • Survey marketing masterclass ($497 value)

    Access the gift package HERE: ResponseSuiteDeal.com/bim

    Listen to "3 Marketers Walk into A Podcast"

    Learn more about Response Suite https://www.cloriskylie.com/responsesuitewebsite

    Check out Rob and Kennedy's webinar The Weird 1-Step Email Campaign That Doubled Our Sales And How To Rip It Off In Under 60 Mins! https://www.cloriskylie.com/responsesuitewebinar

    46 min
  • Selling with Heart to Connect with Influencers - Christine Schlonski

    Christine Schlonski, The Queen of the Sales-Success-Mindset shares her best mindset strategies to sell your message to influencers and their audiences in the most compelling way possible.

    How to Sell with Heart to Connect with Influencers

    During our conversation, Christine shares:

    • The difference between the traditional sales approach and selling with heart
    • How the process to reach out to influencers can be seen through the lens of the sales process and how you can make your message appeal to influencers just like it would for a client
    • How to come up with your unique value proposition
    • How to figure out the cornerstone of your branding
    • The mindset to be successful selling while enjoying the sales process
    More about Christine Schlonski

    Christine Schlonski, The Queen of the Sales-Success-Mindset, is a multi-talented leader in the field of Sales-Success-Mindset, Motivation, and Strategies.

    She works with heart-centered entrepreneurs who love what they do but dislike selling. She shows you how to make sales with ease, grace, and confidence.

    Connect with Christine https://christineschlonski.com/

    Download Christine's Affirmations HERE www.christineschlonski.com/gift

    Tune in to Heart Sells! Podcast https://christineschlonski.com/podcast/

    33 min
  • Common misconceptions about connections with influencers

    There are three categories of common misconceptions that prevent entrepreneurs from even trying to connect with influencers. If they are successful and create a connection, they don't see tangible results in the form of new subscribers and clients. In this episode, you will learn the truth about connecting with influencers so that you can continue on your journey to build a magnificent business.

    Resource

    10 Influencers in 7 Weeks: Discover how to create a solid network of influencers so you can build authority, grow your list, and boost revenue (even if you don't currently have a big following or have never connected with influencers in your space) https://www.beyondinfluencermarketing.com/group

    14 min
  • How to use advertising to amplify influencer marketing - Doug Morneau

    Media buyer and marketing expert Doug Morneau reveals some of his top advertising tactics to drive traffic to your website and amplify your influencer marketing efforts.

    How to use advertising to amplify influencer marketing

    During our conversation, Doug shares:

    • Different ways to advertise to bring traffic to your website, offers, and campaigns with influencers

    • The best options to get started with paid traffic

    • How you can partner with brands to promote your offers to their list of subscribers

    • The role of list brokers in the paid advertising process

    • How to find companies that accept sponsors for email newsletters

    • The best way to test your advertising campaigns so you don't go over budget

    • Tracking tools for advertising and promotion

    Doug's inspiring words are that to achieve success, "you need to imagine that all the barriers are imaginary. Don't be afraid to set up a big goal!"

    More about Doug Morneau

    Doug Morneau is an Author, Speaker, Podcaster, and Media Buyer - specializing in Sponsored Email, he is an active CrossFit & Olympic Weightlifting athlete, husband, dad, and granddad.

    His first book "THREE BIG LIES – The Real Truth About Renting Email Lists to Generate Targeted Leads and Sales" became an International Best Seller.

    Connect with Doug and listen to his podcast, Real Marketing Real Fast http://www.dougmorneau.com/

    Connect with Doug on social media

    https://twitter.com/dougmorneau

    https://www.facebook.com/dougemorneau

    30 min
  • Connecting with Top Influencers by Hosting a Summit - David Jenyns

    David Jenyns, successful entrepreneur and host of the Business Systems Summit, shares how he has grown his business and connected with world-renowned influencers through online summits.

    David's Insights about Connecting with Influencers by Hosting a Summit

    During our conversation, David shares:

    • How to select the topic of your summit
    • The mindset to deliver value during a summit
    • How to select the ideal speakers for your event
    • How to reach out to a top influencer if it's your first summit
    • How to easily sign up new speakers for your summit after you get a yes from an influencer
    • Ways to customize the experience for each guest
    • How to enroll sponsors for the event
    • The process to create the Business Systems Summit
    • How to repurpose your summit so you have content to share with your audience for a full year

    David's words of inspiration are to get clear on your dream and the vision for your company. Once you have that clarity, you can overcome any challenges. Your WHY will act as a compass and you'll know exactly what to do.

    More about David Jenyns

    In 2016, David successfully systematized himself out of the business, hired a CEO and stepped back from the daily operations. Through this process he become a systems devotee – founding systemHUB & SYSTEMology. Today, his mission is to free all business owners worldwide from the daily operations of running their business.

    Recognized as a high achieving entrepreneur, you will find many of David's keynote presentations on YouTube including: TEDx, WordCamp and Problogger.

    Get your free ticket to the Business Systems Summit - https://www.businesssystemssummit.com/

    Learn more about David https://www.davidjenyns.com/

    Connect with David on Facebook https://www.facebook.com/thesystemHUB

    33 min
  • An inside look at the creation and launch of the #1 bestseller Beyond Influencer Marketing

    Get an inside look at the creation and book launch of the #1 bestseller "Beyond Influencer Marketing." On this value-packed episode you'll discover insights and examples you can apply to content platforms you intend to create, including books, virtual summits, YouTube channels, blogs, and podcasts.

    An inside look at the creation and launch of a content platform: Beyond Influencer Marketing
    • Why publish a book instead of hosting a virtual summit?
    • The way I incorporated influencers into this project
    • The process to choose a name for the project
    • The role of influencers and my launch team in the success of the launch of Beyond Influencer Marketing, making it a number 1 International bestseller
    • How I asked a top influencer to endorse my book
    • The thought process to create and update a content platform
    Resources

    Beyond Influencer Marketing on Amazon https://amzn.to/2HpFOGe

    Beyond Influencer Marketing Book Bonuses https://www.beyondinfluencermarketing.com/bonuses

    Beyond Influencer Marketing Facebook launch team group https://www.facebook.com/groups/cloriskyliebooklaunch/

    21 min
  • Relationships that transform your life - John Lee Dumas

    John Lee Dumas, top influencer and founder of Entrepreneurs on Fire, shares inspiring stories and insights to help you create and nurture connections with those who will transform your life and business.

    John's Insights about Building Relationships that Transform Your Life

    During our conversation, John shares:

    • His decision-making process to seek a mentor, who became instrumental in his success
    • How he first reached out to influencer Jamie Masters, who became his mentor
    • The investments he made early in his business, which helped him skyrocket the growth of his business
    • How he connected with top influencers and celebrities to appear on his show, even when he was starting out
    • How he stays in touch with his closest connections and how he decides when to deepen a relationship

    His closing words of inspiration: he's followed Einstein's wise words "Try not to become a person of success but rather a person of value." From day 1, he understood that his #1 goal was to deliver value through his podcast and business, Entrepreneurs On Fire. He keeps doing that to this day. The result? Positive impact on millions of people around the world, and a truly magnificent business!

    More about John Lee Dumas

    John Lee Dumas is the host of Entrepreneurs on Fire, an award winning podcast where he interviews inspiring Entrepreneurs who are truly ON FIRE. With over 2000 episodes, 1 million + listens a month, and seven-figures of annual revenue, JLD is just getting started. Visit EOFire.com to set YOUR Entrepreneurial journey ON FIRE!

    Subscribe to JLD's podcasts: https://www.eofire.com/subscribe/ Interested in Podcasting yourself? Join JLD's Free Podcast Course and Podcast Masterclass!

    17 min
  • Going offline to gain influence online - Jill Stanton

    Co-founder of Screw The Nine To Five, Jill Stanton talks about how going offline can help you build influence online and create a network of influencer connections.

    Jill's Insights about Connecting with Influencers and Going Offline to Gain Influence Online

    During our conversation, Jill shares:

    • The first influencer she met during an event in the Philippines. This influencer had a profound impact in her life and business, and their relationship has evolved into a friendship.
    • The mindset to approach influencers at live events and conferences.
    • How many conferences she attends, and the role that these events play in the growth of her business.
    • What it means to show up like a human.
    • Her best tips to network during live events and get to know people at a deeper level.
    • How to be memorable when you're meeting someone new at an event.
    • What she does right after she meets s new connection and how she handles the follow-up process.
    • How she approaches media influencers for a potential featured appearance on their platform.
    • Her philosophy to run her own live events.

    Jill's inspiring message is to push past the discomfort. As she says, "magic lives on the other side."

    More about Jill Stanton

    Jill Stanton is the co-founder of Screw The Nine To Five—her and her husband, Josh's slice of the internet where they help transform unsatisfied employees into dangerously-successful entrepreneurs!

    She's a new mom, has an inappropriate love for trashy tv and isn't afraid of a tall glass of gin.

    Get her quiz to figure out the ideal business for you at https://screwtheninetofive.com/

    Tune in to The Screw the Nine to Five Podcast at https://screwtheninetofive.com/podcast/

    25 min
  • How to connect and partner with affiliates - Phillip Gibbs

    World leader in Affiliate Partnerships and Performance Based Marketing Phillip Gibbs, shares his best insights to connect and partner with affiliates, and how to create win-win relationships.

    Phillip's Insights about Connecting and Partnering with Affiliates

    During our conversation, Phillip shares:

    • How to leverage the Power 25 Grid to make the outreach process much more manageable and effective
    • How to move up the ladder as your network grows
    • How he leverages LinkedIn to connect with affiliate partners
    • The steps he follows to figure out if a new connection is a perfect match for an affiliate partnership
    • Two common mistakes entrepreneurs make when creating affiliate partnerships
    • The secret to get a yes when you propose an affiliate partnership to an influencer
    • How to ensure that your affiliate relationships stay strong in the long term
    More about Phillip Gibbs

    Phillip is a world leader in Affiliate Partnerships and Performance Based Marketing helping entrepreneurs create rapid and sustainable growth in their online businesses.

    He's the founder of Partnership Profits Academy where he shares his 11 years of experience, knowledge, and insights via digital training courses, practical workshops and private mentoring.

    Get Phillip's book, Collaborate and Launch http://www.collaborateandlaunch.com

    Join the Partnership Profits Facebook Group:- http://www.facebook.com/groups/PartnershipProfits

    32 min

About Beyond Influencer Marketing

From the publisher's feed

Beyond Influencer Marketing with host Cloris Kylie shows consultants and coaches how to build authority and get ideal clients by building long-lasting connections with influencers. If you want to let…