Beyond Influencer Marketing

Beyond Influencer Marketing

By Cloris KylieBusinessEntrepreneurship
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Beyond Influencer Marketing episodes

  • How to become famously influential to the RIGHT people - Matt Johnson

    Matt Johnson, marketing agency founder, podcaster, and bestselling author of Microfamous, shares the secrets to become famously influential to the RIGHT people so you can exponentially grow your business.

    Matt's insights to become famously influential to the RIGHT people

    During our conversation, Matt reveals:

    • The three stages to gain influence: get seen, get noticed, get known
    • Why hacking influence is not the right approach to grow your business
    • How to appeal to the right people: those likely to become ideal clients
    • How to build sustainable influence
    More about Matt Johnson

    Matt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podcast launch & production agency based in San Diego, an international team that helps business coaches, consultants and thought leaders use done-for-you podcasting to attract an audience, build influence & become MicroFamous.

    Matt is the author of MicroFamous and currently hosts the MicroFamous podcast. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.

    Read Matt's MicroFamous book: http://microfamousbook.com/

    Check out Matt's Podcast: microfamouspodcast.com

    Visit Matt's Website: pursuingresults.com

    Connect with Matt on Facebook https://www.facebook.com/getmicrofamous

    Connect with Matt on LinkedIn https://www.linkedin.com/in/microfamous/

    22 min
  • How to invite top influencers to your summit - Cloris Kylie

    Virtual summits are one of the best collaborative marketing strategies, a powerful way to position yourself as an expert, and the perfect platform to connect with influencers. Ideally, you will feature top influencers on your summit, but how do you approach them so they agree to be part of your event? We explore that on this special episode.

    Save your ticket for Mark Wade's Virtual Summit Mastery at https://www.cloriskylie.com/epicsummit

    Check out Cloris's Influencer Now Summit at https://www.influencernowsummit.com

    12 min
  • Write a Book in a Weekend for Maximum Impact - Donna Kozik

    USA Today and Wall Street Journal bestselling and award-winning author Donna Kozik shares her step-by-step process to write your authority-building book in a weekend.

    Donna's insights to build authority with your book

    During our conversation, Donna reveals:

    • Reasons that publishing a book has become a much easier project, while it remains a universal symbol of authority
    • The ideal length for a book you intend to leverage as a business card
    • The four book structures and how to select the best structure for your particular situation
    • The most important things you need to do before you start writing your book
    • How to grow your list of subscribers with the help of your book
    • The most effective lead magnets to place within your book and exactly where to place them
    • How to craft an introduction that engages your reader
    • The proven formula to write compelling chapters to encourage your readers to take action and continue reading your book
    • What to include in the conclusion of your book
    • The number one platform to distribute your book and the many benefits that come with it
    • How to price your book so that you can effectively leverage it to grow your business

    Donna's words of inspiration when challenges arise: Find a different challenge that allows you to overcome the fear and see yourself succeeding. Once you have achieved success, you will feel empowered to tackle any other challenges.

    More about Donna Kozik

    Donna Kozik is a USA TODAY and WALL STREET JOURNAL bestselling and award-winning author best known for her "Write a Book in a Weekend" and "Done for You Publishing" programs to show aspiring authors how to write a "short and powerful" book to use as a big business card.

    Join Donna's Annual "Done for you" Giveaway at https://www.cloriskylie.com/donna

    Get your free book planner to help organize and inspire you in writing a book. It includes way to identify your reader audience, outline your book, get ready for publishing and more. http://freebookplanner.com

    33 min
  • How to turn your impact into bigger profits - JV Crum III

    Conscious Millionaire Mentor JV Crum III shares his best insights on how you can turn your impact into bigger profits.

    JV Crum III's insights to turn your impact into bigger profits

    During our conversation, JV reveals:

    • The two different approaches to create a business foundation
    • Why when you start outside of you, you're not likely to feel fulfillment
    • The difference between purpose and vision, and its impact in your ability to succeed
    • How to figure out the right business model for you
    • How to decide how many target audiences to serve
    • Why business owners create solutions that the market rejects, and how to figure out the best way to deliver solutions to your clients
    • The Conscious Millionaire philosophy to create a triple win for you, society, and your clients

    I asked JV how he's staying centered during the crisis. He said, "do what you need to do to feel safe.You know what feeling safe means to you. Once you know what that is, you can take action, and will regain a sense of control. Above all, remember to take care of yourself."

    More about JV Crum III

    JV Crum III, MBA, JD, MS Psychology, Mensa Member, is the Host of The Conscious Millionaire Show, named as a Top 13 Business Podcast in Inc. Magazine. The show has 12 Million listeners in 190 countries.

    Known as "The Conscious Millionaire Mentor", JV is a serial-entrepreneur, speaker, futurist, strategy mindset coach, and conscious thought-leader. He is the #1 Best-Selling Author of the Award-Winning book,"Conscious Millionaire: Grow Your Business by Making a Difference".

    JV is Founder of Conscious Millionaire Institute, LLC, a global training, coaching, and business advising firm for small and mid-sized conscious businesses. He is also Founder of the Conscious World Foundation, Inc, a global non-profit focused on solving the problem: "How do we create a world in which everyone can win?"

    Check out the details of JV's program to double your profits in 6 months or less: https://www.cloriskylie.com/acceleratorformula Download JV's free hypnotic audio to create abundance in your life at https://www.consciousmillionaire.com/manifestabundance

    35 min
  • The 26-min webinar for influence and ideal clients - Rob Goyette

    Rob Goyette, renowned mentor for coaches and leaders, shares the 26-minute webinar strategy that allows you to gain influence and connect with ideal clients

    Rob's insights to gain influence and connect with ideal clients through a 26-min webinar

    During our conversation, Rob reveals:

    • Why host a 26 minute webinar instead of a longer web presentation
    • The ideal structure for your 26-minute webinar: How much time should you teach and how much time should you allocate to the sales portion?
    • The perfect way to make the transition from teaching to selling
    • How to choose the questions to include in the FAQ section of your webinar
    • The key elements to build trust from the beginning of the presentation
    • The two reasons people buy from you, which you can use for webinars and to troubleshoot your marketing
    • The key elements of an irresistibly offer
    • The most effective way to bring people to your webinar so that they already know about you and trust you
    • How to nurture your webinar attendees so that they become customers and clients
    • How to prepare so that your recorded webinar is as effective as possible
    • How to add urgency and scarcity to Evergreen webinars
    • How to track ideal clients with congruency

    Rob's words of inspiration are to take action. Never become paralyzed by the fear of what might happen. Build up your confidence, even if you have to tell yourself that worst case scenario you will give people their money back. Start helping clients and gain confidence as they achieve their goals thanks to your guidance.

    More about Rob Goyette

    Rob Goyette has been serving coaches and leaders in the coaching niche since 2007. He is known for his 15-minute laser coaching and 26-minute automated webinar models.

    Gift! Download this proven 26-minute webinar script which has sold over $319,427 of an online course. http://26minutewebinarscript.com/

    37 min
  • Daily Success Plan to Connect with Influencers- Laura Posey

    Master success planner Laura Posey shares her daily success plan to connect with influencers who become referral partners and joint venture partners.

    Laura's Lessons for Daily Success Connecting with Influencers

    During our conversation, Laura reveals:

    • Why networking events were not working for her and what she did instead
    • The one-to-many approach to connect with clients
    • How to approach influencers you have never met
    • The one-page strategic process to connect with influencers
    • How to manage introductions
    • The system to organize business connections
    • How to prioritize your daily tasks so that you succeed when connecting with influencers

    Laura's words of inspiration to deal with challenges are to change the tactics but not the goals. We need to quickly adjust keeping in mind that our desire end results don't need to change. Ask yourself, how else can I get there?

    More about Laura Posey

    Laura Posey is a firecracker who likes to create and get things done. She is an internationally recognized consultant, speaker and author, known for her one-page business transformations. When you need to get focused and get results, Laura is the one to call.

    Download the Daily Success Checklist here https://simplesuccessplans.com/daily

    Connect with Laura

    https://www.twitter.com/lauraposey

    https://www.facebook.com/simplesuccessplans/

    https://www.authenticenrollment.com/ck

    28 min
  • Systems to free up your time and gain influence - David Jenyns

    Founder of systemHUB and SYSTEMology, David Jenyns, shares the step-by-step process to build systems in your business so you can focus on those critical activities that move your business forward and help you gain influence.

    David's Lessons to Create Time-Saving Systems

    During our conversation, David reveals:

    • How systems can help us free up time to gain influence
    • The seven key steps to create systems in your business
    • What activities you must prioritize when you create systems
    • Common misconceptions about systematizing and how to avoid them
    • Why business owners should not be documenting systems
    • Must-have tools and software to create and document your systems
    • The scale stage for systems development as a company grows
    More about David Jenyns

    In 2016 David Jenyns systematized himself out of his business ( Melbourne SEO Services) and hired a CEO to run it. Through this process, he became a systems devotee and went on to found systemHUB & SYSTEMology®.

    David's mission is to extract, organize and optimize best practice systems and processes for business owners worldwide.

    Read David's new book, Systemology at https://www.systemology.com/book

    Listen to the Business Systems Summit podcast https://www.systemhub.com/podcast/

    Download David's guide with the system for creating systems: How to increase your business' value within 90 days by simply documenting what you're already doing." https://www.systemhub.com/systems-4-systems/

    36 min
  • How to stand out and shine with your bio - Nancy Juetten

    Nancy Juetten, publicity expert and bestselling author of Bye Bye Boring Bio, shares her best strategies to position yourself as an expert and stand out by leveraging your bio.

    Nancy's Lessons to stand out and shine with your bio

    During our conversation, Nancy reveals:

    • How she built initial momentum in her business and what allowed her to create partnerships with other experts
    • Why focus on our bio when it comes to expert positioning and client attraction
    • What it means to have a memorable, remarkable, and repeatable bio
    • How to create a bio that showcases the results you get for your clients
    • Three key places where you need to have a compelling bio
    • How to create a powerful bio for your speaker sheet, media one sheet, social media, and your About Me page

    Nancy's words of inspiration to deal with challenges are to let the feelings come. You must give yourself a break, but then pick yourself up and move on!

    More about Nancy Juetten

    Since 2009, Bye-Bye Boring Bio Author Nancy Juetten has upgraded bios for speakers, experts, and authors who once struggled to broadcast their brilliance on paper or online. She says a brilliant bio opens the door to something more … instead of a snore. The time to make yours memorable is now.

    Download the Bye-Bye Boring Bio 2020 Preview www.authenticvisibility.com/cloris

    Join Nancy's Raise Your Voice – Make Your Impact Facebook Group. https://www.facebook.com/groups/RaiseYourVoiceMakeYourImpact/

    Join Nancy's Challenge! https://authenticvisibility.com/5-day-podcast-dream-guest-challenge/

    32 min
  • The secret to grow your influence in each stage of your business - Sai Blackbyrn

    CEO of Dot Coach LLC, influencer, and bestselling author Sai Blackbyrn shares the best strategies to reach ideal clients and gain influence based on the stage of your business.

    Sai's insights to grow your influence in each stage of your business

    During our conversation, Sai reveals:

    • Why entrepreneurs make the right decisions at the wrong time, and the consequences for the growth of their business
    • A common mistake entrepreneurs make in the early stages of their business
    • When it's most appropriate to do joint venture partnerships
    • The three kinds of joint venture partners
    • Hidden opportunities found in "unsophisticated" joint venture partners
    • The technology needed to run successful joint venture partnerships
    • ...And much more!

    To deal with challenges, Sai applies a preemptive approach: meditation. He meditates everyday so that when challenges arise, he can deal with them calmly and effectively. "It's about Supreme Focus," he says.

    Resource

    Sai's webclass "How To Get 4-5 Coaching Clients Per Month, Work Less Than 10 Hours Per Week, and Finally Make The Transition To Full-Time Coach" sai.coach/influence

    More about Sai Blackbyrn

    Sai Blackbyrn is the CEO of Dot Coach LLC, a business which establishes and supports coaches in building their practice so they can flourish online. He runs a personal development coaching business with currently over 4 million fans on Facebook. A two-time international bestselling author. A husband and father.

    Connect with Sai: https://business.facebook.com/Sai.Coach/

    https://www.linkedin.com/in/sai-blackbyrn/

    26 min
  • How to go from mentee to influencer - Quynh Vo

    Money mastery expert Quynh Vo reveals how she became a successful business owner and influencer through mentorship, and the client journey that allows her to fill her high ticket programs.

    Quynh's Lessons to Go from Mentee to Influencer

    During our conversation, Quynh reveals:

    • How you can leverage your investment in mastermind programs and training programs to achieve success and become an influencer
    • The role that virtual summits play in a successful business
    • How to incorporate live events into your offerings, which lead to high ticket programs
    • Why you need to have a signature program

    Quynh's words of inspiration when facing challenges and failure are to forgive yourself first and foremost. Then, seek support from your community and mentors. Find people who believe in you and tell them how you feel. Also, don't be shy to share your successes. Your community will be there for you in the good and bad times!

    More about Quynh Vo

    Quynh Vo is an entrepreneur, investor, author and speaker. Her signature program ""Money Mastery Formula"" is a step by step program to master the 6 levels of money skills that every single self-made multi-millionaire had to master themselves. No get rich quick schemes - just the foundation of wealth creation. The best part about her program is that it's not a 40 year retirement plan. It's a 3 year Freedom Plan, and anyone can do this if they're willing to learn the skills and do the work.

    Download The Ultimate Tax Reduction Checklist for Entrepreneurs at www.moneymasteryformula.com

    Connect with Quynh

    facebook.com/votoquynh

    linkedin.com/in/votoquynh

    26 min

About Beyond Influencer Marketing

From the publisher's feed

Beyond Influencer Marketing with host Cloris Kylie shows consultants and coaches how to build authority and get ideal clients by building long-lasting connections with influencers. If you want to let…