Beyond the Kitchen Table (previously the Website Coach)

Website testimonials are one of the most powerful tools you can use in your business. We all look at testimonials/reviews when we're considering working with someone or buying something. To see that someone who was in a similar position to us has got the result we want can make a big difference whether or not we get in contact, book a call and/or buy.

In this episode I'll be talking about the kind of testimonials you want to get. The kind that will position your business to do the kind of business you want to do with the kind of people we want to work with.

[00.30] Why you need good testimonials

[03:11] Show the kind of work you want to do more of

[06:20] Show the kind of people you want to work with

[07:55] Show what you want to be known for

[11:05] Testimonials don't have to be completely positive

[12:25] Addresses reasons people may not buy

[14:00] How to get these kind of testimonials

[16:25] Recap

Resources:

Episode blog post https://beyondthekitchentable.co.uk/5-of-the-best-kind-of-testimonials

Find us at https://beyondthekitchentable.co.uk

Follow us at https://www.instagram.com/beyondthekt

Your website home page is the most important page of your website. It is likely to be the one that most people visit first and if you don't show them they have come to the right place, they'll leave.

In this first episode I talk about the job of your homepage (it actually has two) and what you need to put on there. Having these on your website homepage will help you keep clients on your website longer and increase the chance of them clicking further.

And if you'd like the pdf download that accompanies this episode you can find it at https://beyondthekitchentable.co.uk/downloads

[00:25] Introduction

[02:00] The job of your homepage

[03:02] Header Images

[05:50] Headline/Brand Statement

[08:00] Call to Action

[09:40] Intro Text

[10:50] How you can Help

[13:25] Why they should choose you

[19:55] Email Sign Up

[21:32] Recap

Resources:

Free PDF download: https://beyondthekitchentable.co.uk/downloads/

Episode blog post https://beyondthekitchentable.co.uk/what-include-website-homepage/

Find us at https://beyondthekitchentable.co.uk

Follow us at https://www.instagram.com/beyondthekt

The Website Coach with Marie Brown is for entrepreneurs and small business owners that want a winning website. One that attracts more visitors and helps them book more clients.

Because that is what your website should be doing for you. It shouldn't just look pretty. It should be working hard for your business - 24/7. So that you can work less on your business and spend more time working with clients, or doing something else. That’s why you started a business wasn’t it? To do the work you want to do, when you wanted to do it, helping clients and making money. Not to hustle or post endlessly on social media….

As well as talking about websites I’ll show you how I run my business - the mistakes I’ve made, the tools I use and what has worked for me.

You won't find any tech speak here. Everything is explained in simple terms.

Each episode will have points for you to take away and action. Nothing too difficult or technical, but simple actions that can make a real difference to your website’s ability to attract or convert clients.

You can visit my website https://beyondthekitchentable.co.uk and follow me on Instagram https://www.instagram.com/beyondthekt