Beyond The Sets And Reps - A Fitness Business Podcast

In this episode of Beyond the Sets and Reps, Brandi Clark, aka the Messy Hair Millionaire, highlights the critical difference between productivity and busyness, urging listeners to evaluate their daily tasks for income-generating actions. Brandi shares practical strategies to enhance productivity and encourages the audience to track their time to identify what drives revenue. Tune in for actionable insights that will help you transform your approach to entrepreneurship!

And when you're ready, here’s how I can help:

👉 How I Made $200k As An Online Fitness Professional With Only 583 Followers:

https://standoutfitpro.com/find-clients-online

👉 30 Ways to Make $500 In Your Fitness Business By Next Week:

https://beyondthesetsandreps.com/30-ways

👉 90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

If you've ever caught yourself saying, “I hate sales,” this episode will hit home in the best way. Brandi pulls back the curtain on what really makes coaches avoid selling: it’s not the offer...it’s the pressure. Inspired by a client coaching call and her own raw experience being pushed into a $25K sale, Brandi breaks down the exact mindset shift that flips selling from sleazy to service.

This is your official permission slip to ditch high-pressure tactics and start selling in a way that actually feels good. Especially if you're a fitness pro who loves to help—but hates the thought of pitching.

Why feeling “salesy” is usually trauma from a past pressure-pitch

Brandi’s $25K horror story with a manipulative coach

The moment a client realized she doesn’t hate selling (she just hated hard selling)

A simple reframe to go from “selling” to “serving”

Why selling isn’t pushy—when you’re solving the right problem, for the right person

And when you're ready, here’s how I can help:

How I Made $200k As An Online Fitness Professional With Only 583 Followers:

https://beyondthesetsandreps.com/find-clients-online-2227

30 Ways to Make $500 In Your Fitness Business By Next Week:

https://beyondthesetsandreps.com/30-ways

90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

In this raw and honest episode of Beyond the Sets and Reps, Brandi Clark pulls back the curtain on a season in her business where she came dangerously close to quitting. After making major changes to her sales system—including shifting to weekly live webinars, adjusting pricing, and running paid ads—things initially worked… until they didn’t.

Brandi shares how rising ad costs, declining lead quality, low webinar show-up rates, and backend overwhelm led to frustration, self-doubt, and the feeling that maybe she wasn’t cut out for the next level of growth. Through tears, hard conversations, and a deep dive into what was really happening behind the scenes, she uncovered a powerful truth:

Growth hurts—and that pain doesn’t mean you’re failing. It means you’re evolving.

Using the metaphor of literal “growing pains,” Brandi explains why every stage of business—from the beginning to scaling past six figures—comes with discomfort, doubt, and the temptation to quit. She also shares the critical lessons she learned about consistency, lead quality vs. quantity, and why most people quit right before the breakthrough.

This episode is for fitness professionals, coaches, and online business owners who feel stuck, tired, or discouraged—even when they’re doing “all the right things.”

Why wanting to quit is often a sign you’re growing—not failing

The difference between low-cost leads and high-quality leads (and why it matters)

How changing sales systems can expose hidden bottlenecks in your business

Why consistency beats intensity every time

How to choose a cadence you can actually commit to

The power of small, daily money-making actions and the compound effect

What to do when progress feels slow and frustration sets in

If you’ve ever questioned your path, your pace, or your ability to keep going—this episode will remind you why you started and help you stay in the game when it matters most.

🎧 Tune in, pull your hair into a messy bun, and let’s get it done.

And when your ready, here’s how I can help:

30 Ways to Make $500 In Your Fitness Business By Next Week:

https://beyondthesetsandreps.com/30-ways

90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more: https://www.facebook.com/groups/fitprohangout

Apply For Free Coaching: Complete this 5 question application to see if you qualify for free coaching and business strategy with Brandi:

It’s Episode 100, baby! 🥳 In this milestone episode, Brandi Clark reflects on the unexpected evolution of her business, her podcast, and her purpose. She opens the vault on how Beyond the Sets and Reps started (with messy audio and big dreams), why her lashes almost killed her content strategy, and how a random Facebook post about brides changed her business forever. This episode is full of raw, funny, unfiltered storytelling that connects the dots between humble beginnings and big results.

If you’ve ever wondered what it actually looks like to build a six-figure coaching business from scratch, this one is a must-listen.

Join Brandi inside the Six Figure Framework or catch her free Sunday night webinar, How I Made Over $200K as an Online Fitness Coach With Just 583 Followers and learn the system behind the scenes.  Register for free here: https://beyondthesetsandreps.com/find-clients-online-page

Brandi kicks off 2026 with a mic facing the wrong direction and a message that hits harder than ever: follow-up is the skill that will separate broke coaches from booked coaches this year. In this episode, she shares how NOT following up cost her $390,000 in 2023, the simple steps she’s using now to prevent that in 2026, and how AI + human touch can be the ultimate power combo for fitness pros.

Text me: 208-974-4919

How I Made $200k As An Online Fitness Professional With Only 583 Followers:

https://standoutfitpro.com/find-clients-online

30 Ways to Make $500 In Your Fitness Business By Next Week:

https://beyondthesetsandreps.com/30-ways

90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

BEST OF 2025!:

Join Brandi Clark as she takes a deep dive into the often overwhelming world of content creation, an essential element for any successful fitness entrepreneur.

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And when your ready, here’s how I can help:

30 Ways to Make $500 In Your Fitness Business By Next Week: https://beyondthesetsandreps.com/30-ways

90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more: https://www.facebook.com/groups/fitprohangout

BEST OF 2025!

If you've been feeling stuck posting consistently without seeing engagement, comments, DMs, or sales, this is the episode you’ve been waiting for. Brandi introduces the Client Acquisition Cycle and breaks down how each phase should shape your content strategy. She also shares 8 actionable tips for making your content clear, relatable, purpose-driven, and high-converting, with a special focus on the power of video and the magic of showing your true personality online.

Ready to stop posting and praying, and start posting with purpose? Tune in now—and don’t forget to check the show notes for details on how to join the Six Figure Framework!

And when your ready, here’s how I can help:

30 Ways to Make $500 In Your Fitness Business By Next Week: https://www.standoutfitpro.com/30-ways    

90 Days Of Social Media Content For The Fitness Professional: https://www.standoutfitpro.com/90-days-of-content

Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more: https://www.facebook.com/groups/fitprohangout

In this no-fluff, tactical episode, Brandi Clark breaks down her exact four-step process for enrolling a flood of new clients in January...complete with timelines leading up to the new year.

If you're ready to turn New Year's motivation into consistent client signups, this is the episode for you.

Why now is the time to front-load your content and revive your dead feed

How to use Brandi’s Four Daily MMAs to create visibility, engagement, and buzz

The exact timeline to follow from Dec 17 through early January

What kind of posts to use in each phase (hook → problem/pillar → hand-raiser → DM → conversion)

How to write a high-converting feeler post that floods your inbox with leads

Brandi’s go-to response script for the DMs that leads to real sales calls

Why you don’t need a big following to hit $200K/year—and how she did it with just 583 followers

👉 Get the full MMA Course for only $27: https://www.standoutfitpro.com/lto-find-and-enroll

https://beyondthesetsandreps.com/find-clients-online-page

Brandi Clark pulls back the curtain on how she actually organizes her week as a busy mom, wife, and fitness business mentor.

If you’ve ever sat down to “work” and found yourself drowning in sticky notes, randomly scrolling social media, or feeling guilty for always being on your phone, this one is for you. Brandi walks you through the simple structure she uses to create focused work time, protect her home as a sanctuary, and still grow a profitable online fitness business.

You’ll hear how she created a dedicated work zone, ditched the constant phone hustle, started tracking her time with tools like Toggl and timers, and built “CEO Days” into her schedule so she can think, create, and actually get important tasks done. She also shares how she batches client calls, uses the Sunsama app to replace her sticky notes, and prioritizes money-making activities, lead magnets, and conversion events that consistently bring in revenue.

Resources mention in the episode:

https://toggl.com/

https://www.sunsama.com/

👉Register for How I Made $200k As An Online Fitness Professionals With Only 583 Followers:

https://beyondthesetsandreps.com/find-clients-online-page

MyClientConnections.com  is all-in-one platform that will run your entire fitness based business  With unlimited everything like courses, websites, funnels, scheduling, emails, texting and automated workflows you can charge your clients and give them a password protected portal for your programs courses…so no more chasing venmo payments!  At only $97 a month it is the obvious choice for new coaches entering the space and seasoned coaches looking for an upgraded back office experience.  Jump on over and take a look at myclientconnections.com

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And when you're ready, here’s how I can help:

30 Ways to Make $500 In Your Fitness Business By Next Week:

https://beyondthesetsandreps.com/30-ways

90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more: https://www.facebook.com/groups/fitprohangout

In this episode, Brandi is calling you out (with love 💗) on the real reason your fitness or coaching business isn’t making the money you want: it’s way too complicated.

If you’ve got 7 different programs, random challenges, cute-named resets, and still no consistent income… this is your wake-up call.

Brandi breaks down her 5×1 Method for simplifying your business so you can finally build something profitable, scalable, and way less exhausting.

Why “more offers” is not the answer to your money struggles

The hidden cost of constantly creating new programs, launches, and promotions

How Brandi went from a pile of scattered offers to one clear bridal transformation program in Sweating For My Wedding

The 5×1 Method for a simple, profitable business:

The simple, organic sales system Brandi and her clients use to enroll 6–8 new clients each time

How most fitness pros are overworked and underpaid—and what has to change so that’s not your story anymore

The exact way Brandi structures her Six Figure Framework program using the same 5×1 principles she teaches you in this episode

Times are approximate and for reference.

00:00 – 03:30 – Welcome back, messy hair energy & golden doodle under the desk 🐶

👇 JOIN SIX FIGURE FRAMEWORK FOR AS LOW AS $249/MO 👇

https://www.standoutfitpro.com/six-figure-framework-enroll

HOW I MADE $200K AS AN ONLINE FITNESS PROFESSIONAL WITH ONLY 583 FOLLOWERS 👇 (free training)

https://beyondthesetsandreps.com/find-clients-online-2227

And when your ready, here’s how I can help:

30 Ways to Make $500 In Your Fitness Business By Next Week: https://beyondthesetsandreps.com/30-ways

90 Days Of Social Media Content For The Fitness Professional:  

https://beyondthesetsandreps.com/90-days

Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more: https://www.facebook.com/groups/fitprohangout