Beyond the Wrench

By Jay Goninen

How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, Co-

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FAQs about Beyond the Wrench:

How many episodes does Beyond the Wrench have?

The podcast currently has 275 episodes available.

Beyond the Wrench episodes:

March 23, 2021Developing Your Career as a Technician | Josh Masser, Vinny’s Towing and Recovery
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

We’re diving into technician career development with Josh Masser, Service Manager, Vinny’s Towing and Recovery. Josh shares his experience as a technician and working his way through the industry, and we discuss a variety of topics, including: the importance of good leadership, on-the-job training, tools, and more.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Josh Masser
Service Manager, Vinny’s Towing and Recovery
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1h 13min
March 16, 2021How Dealerships Can Attract More Service Customers Online | Russell Hill, FixedOPS Marketing
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

Today, we’re excited to welcome Russell Hill to the podcast. Russell is the Managing Partner at FixedOPS Marketing, which helps dealerships market their fixed ops departments. In this episode, we discuss how dealerships can improve their websites to attract new service customers.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Russell Hill
Managing Partner, FixedOPS Marketing
[email protected] | 903.819.5253
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55min
March 09, 2021Advances in the Automotive Industry & Technician Training | Carolyn Coquillette, ShopWare
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

This week, we welcome Carolyn Coquillette to the podcast. Carolyn is the Founder & CEO of Shop-Ware, and the Owner of Luscious Garage which specializes in hybrid repairs. Listen in as we discuss advances in the automotive industry and technician training — particularly around hybrid and electric vehicles.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Carolyn Coquillette
Founder & CEO, Shop-Ware & Owner, Luscious Garage
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59min
March 02, 2021What It’s Like to Be a Mobile Technician | Andrew Sneed, RepairSmith
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

Ever wonder what a day in the life of a mobile technician looks like? On this week’s episode, we’re talking with Andrew Sneed, Lead Technician for RepairSmith. Andrew tells us all about what it’s like to be a mobile technician, including benefits, unique challenges, and the skills that make a great mobile tech.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Andrew Sneed
Lead Technician, RepairSmith
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50min
February 23, 2021How to Evaluate Credit Card Processors | Carly Roiniotis, Wind River Financial
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

Today we’re talking with Carly Roiniotis from Wind River Financial about a very important topic for all shop owners and managers: evaluating credit card processors. In this episode, we discuss different types of providers, what to look for in a credit card processor and why it’s important, and more. Tune in and don’t forget to subscribe and rate the podcast!
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Carly Roiniotis
Client Care Manager, Wind River Financial
[email protected]
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50min
February 16, 2021How to Create a Career Path For Your Technicians | Jim Bennett, Automotive Training Institute & CarMasters Automotive
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

It’s becoming increasingly important for shop owners and managers to have a clear path for career growth in order to recruit and retain technicians. But, what does having a clear career path look like and how do you even get started?
We’re tackling this topic with Jim Bennett this week. Jim is the Owner of CarMasters Automotive and the Director of Technical Training & Development for ATI. He brings a wealth of knowledge and expertise around technician training to this discussion. This is an episode you do not want to miss!
If you like this episode, be sure to register for our upcoming WrenchWay Roundtable where Jim will be joining us as a panelist. Details and registration link below:
Why Shops Need to Focus on Technician Career Development
February 24, 2021 | 7pm CT
During this roundtable, our panelists will help us understand the growing importance of career development programs in shops, what some of those programs look like, and what results shops have seen by having a program in place.
Register for free: https://us02web.zoom.us/webinar/register/6816131497334/WN_FeZBiH85Sja6-q9YQtDOLg
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Jim Bennett
Owner, CarMasters
Director of Technical Training & Development, Automotive Training Institute (ATI)
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52min
February 09, 2021Building & Growing a Mobile Repair Business | Joel Milne, RepairSmith
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

There are many unique challenges to building and growing a mobile repair business. This week on Beyond the Wrench, we chat with Joel Milne, CEO of RepairSmith, about how RepairSmith came to be, and what unique challenges they face running a mobile repair business.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Joel Milne
CEO, RepairSmith
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45min
February 02, 2021The Mobile Diagnostics Career | Tanner Brandt, Auto Diag Clinic
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

We’re excited to welcome Tanner Brandt back to the podcast. Today, our discussion centers around mobile diagnostics. Tanner gives us the 411 on what mobile diagnostics is, what goes into being a great mobile diagnostician, and where he sees the mobile diagnostics business going in the future.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Tanner Brandt
Owner, Auto Diag Clinic
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54min
January 26, 2021Addressing Challenges in the Shop with Technology | Tim Cifelli, BOLT ON TECHNOLOGY
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

Today, we welcome Tim Cifelli, Marketing Director at BOLT ON TECHNOLOGY, to the podcast. In the episode, we discuss some of the challenges shop owners are facing today and how technology can not only solve many of the issues they’re experiencing, but also help them build more value into their business.
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Tim Cifelli
Marketing Director, BOLT ON TECHNOLOGY
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51min
January 19, 2021How to Build Value & Prepare to Sell Your Shop or Dealership | Rick Perrin, B2B CFO
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

On today’s episode, we’re talking with Rick Perrin, Partner, B2B CFO, about how a shop owner can exit business successfully and profitably. We cover a number of topics, including: how a shop owner can prepare to sell their business, how valuation is calculated, and even what a technician should think about if they’re thinking of starting their own shop.
About Our Host:
Jay Goninen
Co- Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Rick Perrin
Partner, B2B CFO
[email protected] | 608.576.3773
Connect with us on social:

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57min

FAQs about Beyond the Wrench:

How many episodes does Beyond the Wrench have?

The podcast currently has 275 episodes available.

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