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In this conversation, Rudy Stankowitz delves into the intricate world of pool chemistry, focusing on the critical role of cyanuric acid in maintaining chlorine levels. He emphasizes the importance of digital marketing strategies for pool service companies, including SEO and social media engagement. The discussion also covers the delicate balance between chlorine and cyanuric acid, offering practical tips for pool professionals to optimize their maintenance practices.

takeaways

• Cyanuric acid is essential for effective chlorine use.
• Digital marketing is crucial for pool service visibility.
• Social media can enhance customer engagement.
• SEO strategies can drive more traffic to pool services.
• Understanding molecular dynamics helps in pool maintenance.
• Balancing chlorine and cyanuric acid is key to sanitation.
• Regular testing of water chemistry is necessary.
• Using Google My Business can improve local search results.
• Dilution is a practical solution for high cyanuric acid levels.
• Aluminum sulfate can effectively lower cyanuric acid levels.

Sound Bites

• "Cyanuric acid plays a crucial role in maintaining your chlorine level."
• "You must be in the arcane rituals of molecular dynamics."
• "It's all about how the sunlight glistens off the water."

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