We peek behind the curtains with insights from Scott Trulock of Trulock Chokes on everything from the state of the industry to why steel quality counts, and an explanation of what TSS really is. Then Chris Ingram talks about launching a new magazine for sport dogs of all stripes (and their owners) from the United Kennel Club and American Field. From content strategy to nitty-gritty, Chris shares his plans.

Listeners tell us what they're doing in the off-season, and "Fix It" tunes up your hunting vest.

You get a chance to win a pair of Trulock choke tubes (value $199) in our furfeathersfriends.com sweepstakes, but only if you listen and know the Word of the Week.

And it's all brought to you by: HiVizSights.com, Pointer shotguns, @midwayusa, #midwayusa, MidwayUSA, Mid Valley Clays and Shooting School, TrulockChokes, HiViz shooting systems, Purina Pro Plan Sport and FindBirdHuntingSpots.com.