Bite Size Comms

Is it ethically sound to strategically release negative news when the media is likely to be preoccupied with bigger stories? We look at government practice and the CIPR and PRCA codes of conduct.

Some people regard propagandist Edward Bernays as the father of Public Relations. I think they are wrong. Aristotle, a philosopher from 300 BC, is the true father of PR. His 'Theory of Communication' has stood the test of time and is still used by PR practitioners today. I explain the theory.

Emoji are special graphical symbols used to represent faces😀, emotions❤️, objects👙, animals🐶, food🍔 and other things in textual messages on your phone, within an email or other message or on a website.
We explore the evolving use of emoji, with some tips on when to use and when not!

“I am the Lorax, and I speak for the trees”. What has this Dr. Seuss story got to do with climate change? Where have we gone wrong with the narrative of the climate emergency, and what can we do to better communicate a sustainable future? Listen on.

As professional communicators, it is important to use words that our audiences fully understand. We are responsible for the language we use as it is often intended to influence the attitudes, opinions and behaviours of other people. 

Thoughts on some of the words we use in public relations and communications. Some serious, some funny, some ridiculous!