<p>It's been more than a year since Bloomberg <a href= "https://www.adweek.com/programmatic/bloomberg-media-programmatic-ads/"> stopped running third-party programmatic display ads</a> on its website – and it was the right move, says Christine Cook, Bloomberg Media's global CRO.</p>

It's been more than a year since Bloomberg stopped running third-party programmatic display ads on its website – and it was the right move, says Christine Cook, Bloomberg Media's global CRO.

<p>It's been more than a year since Bloomberg <a href="https://www.adweek.com/programmatic/bloomberg-media-programmatic-ads/" rel="noopener noreferrer"> stopped running third-party programmatic display ads</a> on its website – and it was the right move, says Christine Cook, Bloomberg Media's global CRO.</p>

Bloomberg Media Went Direct And Has No Regrets

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

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Bloomberg Media Went Direct And Has No Regrets

Bloomberg Media Went Direct And Has No Regrets

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