In this episode, Alexa and Nathalie discussed:
- đĄ How it all began: Nathalie reflects on her first book, Grieving Parents: Surviving Loss as a Couple, which grew from sharing her own story online and realizing it could help others.
- âď¸ The unexpected journey to six books: She never set out to be an author, but over time felt calledâintuitively and emotionallyâto write each one. Every book had a unique purpose and a specific audience in mind.
- đ§ Writing through grief and trauma: Nathalie shares how her personal losses and professional background as a therapist informed her writing and offered deep healingâboth for herself and for her readers.
- đ ď¸ Turning pain into purpose: The books werenât just therapy; they became vital tools for others and opened doors in her business organically.
- đ§ Advice for nonfiction authors: She emphasizes the importance of knowing why you're writing and who youâre writing forâbefore anything else.
- đ Books as authority-builders: Writing helped Nathalie deepen her expertise and connect with a broader community, even if marketing wasnât her primary focus.
- đ Bridging understanding: One of her most recent books was born out of the need to help support networks understand grieving loved onesâa powerful reminder that books can change lives.
- đ The circular path of content and connection: From podcasting to speaking to client work, Nathalie shows how different platforms support and reinforce each other, even without traditional marketing.
- đŚ Creative outreach: She offers examples of how her books are used in care packages, support events, and moreâdemonstrating that marketing can be organic, meaningful, and aligned with your mission.
đŹ Memorable Quotes:
âI never thought Iâd write a book. But when the idea came, it wouldnât let me go.â
âEvery book I wrote had a purpose: to answer a need I kept seeing again and again.â
âYou donât have to be a marketing expertâif your work resonates, it finds its way.â
đ Resources & Links:
- Nathalie Himmelrichâs Website â Home to her podcast, books, and more.
- How to Deal with Grief and Trauma Podcast â Nathalieâs show on grief, trauma, and healing.
- Alexa Bigwarfeâs Publishing Resources for authors.