Books That Get Leads

Books That Get Leads

By Colin J. CampbellBusinessMarketing
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Books That Get Leads episodes

  • 9. Affecting Your Subconscious

    Imagine you could open up the hood of your subconscious and tinker around with all the wires, buttons, and gears... with the ultimate objective of being a more effective, courageous, charming, happy, successful, smart human. Imagine you could take better control over your own mind. In today's episode of Books That Get Leads, I give you a process for affecting that change. It's not the only thing you'll need, but it's a tool in your arsenal of personal development. Action is the most significant element that creates change. Yet, this is one of the tools that will help develop more COURAGE to act in the world. Hope you like it. Hugs, Colin

    11 min
  • 8. Creating Your Book That Gets Leads: A CHALLENGE

    I challenge you to produce a short, valuable, Book That Gets Leads.
    In today's episode, I'm going to summarize the last 7 episodes of the podcast and turn that into a step-by-step system for you to implement over the next (approximately) 10 days. 
    If you do this you can expect at least a 10,000-word manuscript that you'll edit into an honest-to-goodness book that gets leads, clients, and sales. You'll LOVE it. Also, check out https://booksthatgetleads.com/ to get a copy of the accompanying resources.

    31 min
  • 7. Create Your Publishing Assembly Line

    In the last four episodes of books that get leads, I shared with you how to get book clarity through your target market, their problems and your solutions, create the ultimate outline and then turn that into a workable document. Today, in this episode you'll learn about a unique process I call the publishing assembly line.

    The publishing assembly line is 10 folders you open on your computer or within Google Drive. You label each folder consecutively from 0 to 10.

    Each folder has a specific rule for the publishing process. As you progress through your document, you'll be moving it into the next folder until your project is complete.

    9 min
  • 6. Set Your Structure and Prompts

    So, we're done with the brainstorming stage. Now it's time to start writing our book! Alright, let's go ahead and open up a blank text document so that you can get started on what will become your Book That Gets Leads.

    The first thing I want to talk about is structure because this part of the process might not be as intuitive for some people--especially if they are used to just following their gut instinct when making decisions or handling projects in general without any kind of guideline whatsoever (that sounds like me).

    10 min
  • 4. Content Mapping Through The P.S. Method

    When you're strategizing what to share in your book, one of the fastest and easiest ways is by simply asking. You ask your target audience what their challenges, struggles, and problems are. Then, you use that information as the foundation to plan your book. In this episode of Books That Get Leads,I share The P.S. Method to help you do. exactly that.

    9 min
  • 3. Selecting Your Target Reader

    Before you write anything, the first step to prepare your book is clearly defining your target market.
    Who are the readers?
    Specifically, what are the demographic and psychographic qualities of your perfect client?
    Write those down and keep them in mind as you start strategizing your book’s content.
    Hope you get value from today’s show.
    If you’d like to check out previous episodes as well as a free copy of my book, Books That Get Leads, head over to BooksThatGetLeads.com

    17 min
  • 2. It's Always Day One

    On your progressive realization of a worthy idea, remember: It’s Always Day One. This is a beginner's mentality, yet one that virtually all great masters of any craft maintain. Thank you for listening to this episode of Books That Get Leads, and if you’d like to check out previous episodes, publishing assets, as well as a free copy of my book, Books That Get Leads, head over to https://booksthatgetleads.com/

    8 min
  • 1. Success in Publishing is...

    In this episode, you’ll discover:

    • A new definition for "success" in publishing that will help you get your book done.
    • A series of lead-generating book case studies and examples: how other business owners are using their books to get leads, speaking engagements, media opportunities, and more

    If you enjoy the first episode, please share it.

    Also, visit www.BooksThatGetLeads.com for special access to FREE gifts, resources, products and services that help you to publish for lead-generation, marketing, sales, public relations, and entrepreneurship.

    Stay present, look forward, and remember: it’s always day one.

    Sincerely,

    Colin Campbell

    Host of Books That Get Leads

    Founder of Formula Publisher™

    18 min

About Books That Get Leads

From the publisher's feed

Colin J. Campbell shares how to publish, launch, and profit from a book as a lead-generation tool, a sales asset, and a branding strategy. If you're a service-based business owner who wants to…