Born to Coach®️

In this episode, Krista shares a real-time reflection on life initiations—

those intense seasons that crack you open, humble you, and change you (whether you asked for it or not).

She talks about how initiations can show up through money, business, pregnancy, identity shifts, and relationships—and how learning to meet them with awareness (instead of panic) makes you stronger, wiser, and more resourced as a coach.

In this episode:

• What a “life initiation” is—and why it often hits right after an expansion season
• Reframing hard seasons: from “why is this happening to me?” to “what is this here to teach me?”

• How nervous system regulation, embodiment, and spirituality help you move through the mess with more grace
• Why your initiations don’t disqualify you as a coach—they actually deepen your credibility and capacity

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

Krista records from the bathtub (rose petal + honey face mask included) and shares a real, rapid-fire life update: a pregnancy scare that led to the OBED, relief after clear test results, finally finding out baby is a girl, and the big personal and business shifts she’s navigating as she prepares for motherhood again.

• Pregnancy update: bleeding scare → OBED check-in + reassurance

• NIPT results: low risk + it’s a girl

• Sharing the news with Lincoln (and family starting to find out)

• Big life shifts: moving plans + relationship/co-parenting clarity

• Business downloads: building systems that sell without her + retreat prep

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

Krista shares a real-time pregnancy update—fresh off a family weekend in Colorado—about what the first trimester has felt like after two previous miscarriages, the moments that have helped her breathe a little easier, and what she’s focusing on next as she approaches 10 weeks.

In this episode:

• A quick life update from the car after a family trip (plus why she skipped skiing this time)

• What’s felt tender and nerve-wracking in this first trimester—and how she’s staying present anyway

• The 9-week ultrasound + hearing the heartbeat (and why it hit differently this time)

• Symptoms and body updates: fatigue, breathlessness, bloating, cravings, and “listening day by day”

• The next milestone: NIPT bloodwork + genetic screening and finding out baby’s gender

• How Reiki, mindset, and slowing down are helping her protect her peace

• What’s coming soon: telling family, planning care, and deciding what support feels best

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

Nico Perez (Born to Coach student) shares how he landed his first $1,000 in paid coaching clients just a few months into training—plus the mindset shift that helped him stop feeling weird about charging and start getting paid.

In this episode:

• The “charging feels weird” hurdle (and how to move through it)

• Nico’s simple strategy: outreach + intro rate + limited spots

• Why charging something creates commitment (skin in the game)

• Handling rejection + building confidence fast

• Using community (like pickleball) to meet potential clients

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

In this episode, Krista shares a simple, no-fluff way to define your ideal client—without getting lost in avatar exercises or overthinking demographics. You’ll learn the three core signals that make someone a great fit (and the red flags that usually create stress later), plus how to handle money objections without abandoning your boundaries. Krista also talks about why it’s important not to judge someone who isn’t ready yet—and how having multiple offer tiers helps you meet people where they are while still protecting your energy and income.

In this episode, we cover:

• Why “strategy + perfectionism” can shut down your content and your voice

• A clean definition of an ideal client (without the complicated avatar work)

• The 3 core signs someone is a great fit

• Why discounting or bending your payment boundaries often backfires

• How to respond when someone wants to “cherry pick” your program

• Questions to ask on sales calls to clarify fit (program, price, and trust)

• Why people who aren’t ready now may become ideal clients later

• The power of having free + low-ticket + high-ticket offers to support different readiness levels

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

In this episode, Krista talks about turning 40 in St. Barts, setting clear intentions for how she wants to feel, and rewriting old money stories while traveling with family. She shares what working-from-anywhere looks like (and what she’s not willing to sacrifice), how she stays grounded with meditation and Reiki, and why choosing your thoughts, feelings, and actions is the real control we have. It’s a candid, poolside riff on ambition, rest, and letting life be both beautiful and imperfect.

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

In this episode, Krista talks about making December feel radically different—choosing calm over chaos, caring for her nervous system (meditation, microdosing, self-Reiki), and how that shift helped create one of her highest-income months. She shares the T-FAR mindset model, why our thoughts shape launches, and how she kept showing up in business while moving through a personal loss. It’s a real look at holding both: life being messy and your business still thriving.

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

Krista gets candid about the past year—personal milestones, business growth, hard moments—and how she’s setting intentions for an abundant, ease-filled 2026. Expect reflections on travel, launching the Born to Coach Mastermind, deepening spiritual practices, simplifying strategy, and the mindset shifts she’s carrying forward. (Sensitive topic: brief mention of pregnancy loss.)

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

Krista gets real about ditching over-strategy and creating a calmer, more intentional holiday season. She shares a funny astrology mix-up, why creativity returns when she ignores “perfect SEO,” and simple ways to design December on your terms—fewer obligations, minimalist décor, clearer boundaries, and choices that match how you want to feel. Expect practical reframes, nervous-system friendly habits, and permission to do less while letting your business still thrive.

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

In this episode, Krista sits down with Dr. Kelly—leadership and nervous system expert, transformational speaker/author, business coach, and advanced Human Design reader—to explore what it really means to build a business in alignment. They unpack how Human Design can shape your offers, schedule, and messaging, why regulation (not hustle) creates sustainable growth, and how simple somatic practices help your affirmations actually land. You’ll also hear how Krista and Dr. Kelly are weaving these tools into the Born to Coach Mastermind to support coaches in growing with clarity, ease, and integrity.

🔗 LINKS 🔗

💛 Where to find Dr. Kelly:

LinkedIn: https://www.linkedin.com/in/drkellyschuh/

💛 Get your Human Design Chart Here: https://queenofworth.com/chart

💛 More about Dr. Kelly: https://www.drkellyschuh.com/about-dr-kelly

🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠