This week’s industry roundup is headlined by a potential "merger of equals" between Brown-Forman and Pernod Ricard, a move that would create a global spirits titan. We also cover the Chapter 7 bankruptcy of Rotten Little Bastard Distillery, the $1.2 million lawsuit halting Binder’s Stash's tasting room, and Alberta’s AI-drafted Alberta Whisky Act. Then we explore the debut of The 1933 Society at Hotel Distil, and the launch of Larry Rice’s Old Treasure. Finally, we break down critical economic reports from DISCUS and the American Whiskey Association (AWA) alongside Woodford Reserve’s $5,000 mint julep cup. Tune in to learn all the details!

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