Brand Master Flash

Profit is -- and will always be - a driving force of any business. But have you considered how powerful purpose can be, not only for your soul but for the bottom line? Purposeful brands have the potential to make more money as well as make a positive difference for their team, their customers and the world around them.

Firstly, total respect for making it through uni during this crazy time - I tip my hat to you. Now what? Yes, it's time to start your creative career. The days of sending your CV to every agency on the planet is outdated and ineffective. You need to get personal. Focus on your portfolio and connect with companies that mirror your values and value your work. Here are 5 tips to give you an advantage and fast-track those opportunities. Good luck!

Ikigai- https://lifengoal.com/ikigai/

It's been a tough old 6 months and like everyone else i've been adjusting with the new norm. I've been keeping my head down and here are 5 things i've learned through COVID.

In most businesses we have a process and system for everything. But do we have a creative process? Be more customer-centric and use creativity and design thinking to solve problems, innovate, create new products and solve complicated problems. In this episode I will run through my creative process from brief to delivery. Enjoy!

Calling all tech marketers and leaders. Product-led, feature-driven, jargon overload marketing is a no-no. It's time to simplify the message and deploy your marketing content in a new way. Thought about using animated explainers? Well, if not, this episode is for you. Enjoy.

Every business encounters challenges, barriers and issues on a daily basis, but what do we do to overcome them? This episode dives into idea generation and a winning process that works every time. Build a team, get your Post-it notes out and let's get creative. Time to become an idea-generating machine!

I caught up with my good pal Tim to chat all things Covid-19. Some awesome take-aways from this 67 minute chin wag. The rise of facilitation, design-thinking, innovation and getting rid of the gubbins. Put the kettle on and get some bickies cus this is a cracker.

I caught up with Paul Ince from Likemind media and MarketEd Live to chat about all things COVID-19 and its effect on our personal lives, our children and businesses. Lots of nuggets in here if you work in marketing and some sound advice from someone with bags of knowledge. Enjoy.

Money doesn't have to be the root of all evil. It should be an honest, simple transaction between two parties. Tyrants, hustlers and scrimpers: why do we fear the M word so much? In this episode I discuss all things cash and, most importantly, how to get paid (the full amount) on time. Enjoy.

Relationships not dictatorships. Have you ever worked with a client (or agency) that treats you like shit? Being talked down to, made to feel inferior or even bullied. Few tips and strategies to prevent a servant master relationship or how to ditch that douche!