Branding with Becks

In this episode, I sit down with Madeline Schmidt, Esq., Founding Partner of Schmidt Law, to explore the legal side of the creator economy. We discuss brand deals, usage rights, exclusivity, intellectual property, AI, and why creators should start thinking like business owners and protecting their work early.

Connect with Madeline Schmidt and Schmidt Law for legal resources designed specifically for creators and entrepreneurs: ⁠https://madelineschmidtlaw.com/⁠

In this episode, I’m joined by founder and Chief Creative Officer Amy Demas to explore what truly influences purchasing decisions and why authenticity, emotional storytelling, and community are powerful brand assets. We discuss building brands from a strong foundation of mission and values, listening to customers, and creating genuine connections with today’s consumers.

Connect with Amy Demas: https://www.adandcompany.com/

It’s a little surreal to look back at the past year and everything that has happened since I decided to turn this idea into a real business. Join me for a brief solo episode where I share 3 lessons from 1 year running a small business.

www.binxties.co

In this episode, I sit down with business coach John Nieuwenburg, founder of W5 Coaching, to explore how entrepreneurs can move from working in their business to leading it. We discuss systems, delegation, communication, and practical strategies for scaling a business.

Whether you're in HVAC, plumbing, electrical, construction, landscaping, or another service-based industry, this episode is packed with actionable advice to help you scale your business while reclaiming your time.

🎙️ Learn more about John Nieuwenburg:https://w5coaching.com/meet-john-nieuwenburg/

In this episode, Shay Thieberg, co-founder of MAIA Digital, shares how to turn LinkedIn from a digital resume into a powerful platform for B2B marketing, trust-building, and business growth. We explore psychology, storytelling, personal branding, employee advocacy, and practical strategies for building credibility and visibility on LinkedIn.Learn more: https://team-maia.com/

In this episode, Emily Bowie, CPA and Cash Flow Strategist, shares how high-earning entrepreneurs can move from financial overwhelm to confidence. We explore cash flow, pricing, tax strategy, identifying financial leaks, and building a proactive approach to long-term business wealth.

If you've ever wondered why your revenue doesn't match how you feel financially, this episode offers practical strategies you can implement today.

Learn more: https://www.thorneadvisors.com/

Book a call with me: https://calendly.com/brandingwithbecks

Have you ever stopped to wonder what social media is really costing you? I've been spending less and less time on social media and without the urge to check notifications, capture every moment, or chase analytics, life became quieter, slower, and far more meaningful.

In this episode, I share what I learned from stepping away from the apps, why social media is designed to keep us scrolling, and how platforms profit from our attention. We explore the psychology behind infinite scrolling, the shift from creating because we love it to creating for validation, and why documenting everything can keep us from fully experiencing the moments we're trying to preserve.

If you've ever felt overwhelmed by social media, caught in the cycle of checking notifications, or wondered whether you're living life for yourself or for the algorithm, this episode is for you.

Sometimes the most meaningful memories are the ones that never make it online. Put your phone down, look up, and remember that your best life is happening beyond the screen.

Wellness expert and bestselling author Cherie Calbom shares her remarkable journey from chronic fatigue and serious health challenges to vibrant wellness, and explains why she believes seed oils are one of the biggest hidden contributors to inflammation and chronic disease.Cherie discusses the science behind seed oils, how they're manufactured, and why they may be linked to inflammation, anxiety, depression, metabolic dysfunction, and other chronic illnesses. She also shares healthier alternatives for cooking, practical grocery shopping tips, and simple ways to reduce your exposure to highly processed oils.Beyond nutrition, Cherie opens up about building a purpose-driven wellness career, writing 36 books, working with George Foreman, and inspiring millions to take charge of their health.Whether you're curious about nutrition, looking to improve your health, or interested in understanding the ongoing debate around seed oils, this conversation offers practical insights and actionable advice.Learn more: ⁠https://juiceladycherie.com/⁠

In this episode, branding strategist and founder of TGC Worldwide, Charlie, shares how to build a personal brand that increases visibility, attracts opportunities, and stays relevant in the age of AI. We explore omnichannel strategy, AI’s impact on search and content, and why authentic storytelling remains your greatest competitive advantage.

Learn more: https://www.tgcworldwide.com/home

What if moments in your life weren't happening to you but for you?In this solo episode of Branding with Becks, I share the mindset shift that's helped me navigate everything from travel delays and everyday frustrations to moments that felt completely out of my control. While we can't always choose what happens, we can choose how we respond.Together, we'll explore how reframing challenges can reduce stress, strengthen resilience, and help you find gratitude even when life doesn't go according to plan.I also share how slowing down, letting go of control, and leaning into faith have helped me approach life's unexpected moments with greater peace.This episode is a reminder that sometimes the detours become the best part of the journey, and that a simple shift in perspective can completely change your experience.