Brands, Beats & Bytes

Album 6 Track 2 - Priceless Brand Lessons w/Tim Halloran

What’s happening Brand Nerds?! We have our first guest in the building for Album 6 and he's a special one. Throughout his career, Tim Halloran has left a mark on the brand and marketing world, now teaching future marketing professionals. He's a testament to hard work, commitment, and being in the right place at the right time. We are kicking on the new album and the year with an episode that will inspire you, no matter what career stage you are in!

Here are a few key takeaways from the episode:

• Dedication and Excellence are key to your career journey
• Branding should alert all the senses in the consumer
• Life will knock you down - it's about how you respond
• Are you a "Three Feet from Gold" person?

NOTES:
Connect with Tim
Tim Halloran | LinkedIn

Tim's Book: Romancing the Brand

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Album 6 Track 1 - Welcome to 2024!

Can you believe we have had 6 years of Brands, Beats, and Bytes?! We are kicking off our 6th album looking at up-and-coming marketing trends of the year and thoughts on how DC and LT can see them play out in your business' marketing strategy. 

Here are a few key takeaways from the episode:

• Forbes Top 10 Marketing Trends in 2024
• Artificial Intelligence - How to Use it Right
• Influencer Marketing - How Brands Do It Well (and not)
• What makes the trends actually work for your business and things to consider

Album 5 Track 34 - Wrapping Up 2023

Brand Nerds! We are wrapping up 2023 with some of our key highlights and lessons we've learned throughout this year! 
The perfect ending for our 5th album as we prepare to launch incredible things in our 6th. 

Here are a few key takeaways from the episode:

• Workaholic Behavior is not the vibe w/Paige Young
• Family over everything w/Roger Fishman
• The joys of things that bring us joy w/Brooke Janousek
• The importance of staying true to yourself w/Meagan Moguel

Album 5 Track 33 - Work Your Brand w/Jamie Schwartz

What’s happening Brand Nerds?! We have an extraordinary guest in the virtual building today. One who goes back to the streets of New York with our host LT all the way to working alongside both our hosts along his career journey. Jamie Schwartz is the President of Hudson Valley iCampus President of Pearl River Studios; but brings a wealth of experience from his time working with Loud Records to serving as a lawyer. He is the epitome of hard work and grit and a display of those things leading to a varied and successful career journey. 

Here are a few key takeaways from the episode:

• It's all about work ethic. Skills can be taught - work ethic can't.
• Put in the work to grow your personal brand.
• Focus. On what you want and what you want to do.
• Be a light in the often abyss.

NOTES:
Connect with Jamie
Jamie Schwartz | LinkedIn

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Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige Young

What’s happening Brand Nerds?! We’re happily joined by special guest Paige Young, Chief Communications Officer @ ServiceNow. For the Brand Nerds striving for that C-suite position, this episode will be a real treat. Paige humbly shares her triumphs and lessons throughout her exceptional career. 

Here are a few key takeaways from the episode:

• Model the behavior you want to see.
• Feedback is a valuable opportunity to grow
• Speak Truth to Power
• Simply - Be You. Be Kind. Be Badass.

NOTES:
Connect with Paige
Paige Young | LinkedIn

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REMIX: Album 2 Track 24 – Wayne Hickey, EVP of Global Tech Practice at Weber Shandwick, previously GM Head of Bay Area at Edelman.  Wayne has worked with a litany of tech clients including Adobe, Gearbox Entertainment, HP, IBM, Juniper, Microsoft, PayPal, Riot Games and a lot more.

Hey Brand Nerds! We have our first PR/Comms-centric guest in the BB&B virtual house today and with Wayne’s tech and entertainment background, no one better than Wayne to sit and talk with us at our intersection of brand, tech and culture!!  Lots to soak up and learn from Wayne including these highlights:  

• Find a great partner you can have as a sounding board for your career
• Dig into the “why” 
• In your career, optics really matter
• Only stupid question is the one you ask more than once
• Find that perfect balance of fear and fearless- when you are fearless, the universe rises to meet you
• Can’t have tech for tech’s sake
• Tech founders bring EVERYONE into the room

#brandbeats&bytes #waynehickey #marketing #pr #comms #webershandwick #edelman #xbox #microsoft 

REMIX: Album 2 Track 10 – Ellen Stone, EVP Marketing of NBC Lifestyle Brands, previously EVP of Marketing at Bravo Network, Director of Consumer Marketing at Lifetime and account person for notable Madison Ave. agencies Bozell and J. Walter Thompson. Graduate of Lehigh University.

Hey Brand Nerds! We have an entertainment marketing legend in our house today!!  What a fun show with Ellen who shares great stories throughout her career from milk mustaches to certified bravolebrities to how to handle the deluge of people at Vanderpump Rules Bar Crawl and more. Oh and lots to learn including these highlights:  

• Brand is a living thing and must always be fresh, innovative and be able to pivot 
• Learning the nuances and differences for brand positionings through the prism of NBCUniversal Lifestyle networks 
• When you have a “tight” brand, everyone who touches the brand gets it and success flows!
• As a leader, ensure the team keeps it real with genuine feedback to you 
• When you have a poisonous person on your team, no matter how talented they are, gotta cut bait!
• Bravoholics, Bravolebreties and Bravocon
• Ellen and DC’s British accent…

#ellenstone #marketing #branding #NBCUniversal #bravo #bravotv #oxygen #E! #eentertainment #sociableshoppable #realhousewives #mrporter #vanderpumprules 

REMIX: Album 5 Track 20 - Running Toward Success w/Jared Schrieber

Hey Brand Nerds! We have an entrepreneur in the building today, bringing a wealth of experience and knowledge to you. He's a successful founder and author, Jared Schrieber's experience working with brands and growing businesses has taught him a lot, and he's sharing those jew-els with us today! 

Here are a few key takeaways from the episode:

• Are you running away from something or toward something
• How the future of marketing looks with the influence of AI.
• How marketing departments have changed from being the start and end to a response to a product.

NOTES:
Jared's Book,  Breakout Brands

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Album 5 Track 31 - Lyrics, Levitation, & Love w/Maegan Moguel

Hey Brand Nerds! Today's show is grounding us in the true power of being human and leading with that in our work. Get ready to hear from Maegan Moguel (pronounced Mee-gel) and her incredible background as she discusses how she worked her way up, all while staying true to herself and giving back to her community along the way. 

She currently serves as Senior Manager, Culture Marketing for a brand you may have heard of...Red Bull. She is giving us our wings and inspiration through her stories of victory and F-Ups. 

Here are a few key takeaways from the episode:

• Reflect on who has helped you & Pay It Forward
• You can teach skills; not personality
• Finding the balance of prioritizing people and work
• Stay True To Yourself

NOTES:
Connect with Maegan
Maegan Moguel | LinkedIn

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REMIX: Album 5 Track 25 – The Growth Mentality w/Brooke Janousek

Brand Nerds! We are back at you with a guest who is living life with the growth mentality. Brooke Janousek is bringing interesting and insightful jew-els to the virtual building as she chronicles the stories she's learned along her career and the power of storytelling she both using as The Grow CMO and experiences in her day-to-day life. 

You will laugh, ponder, and grow in your personal and professional life after listening to this show. It's on you don't want to miss. 

Here are a few key takeaways from the episode:

• The emotional connection with brands is something you must consider
• Let's talk about the power of the pumpkin spice latte (shoutout Starbucks)
• Do your values align with who you're working for/with
• If you F-Up - that's fine, it's going to happen - but what's your solution to fix it
• Being a lover and creator of interesting and insightful marketing

NOTES:
Connect with Brooke
Ready to Grow? - The Grow CMO
Shout-out Herman Story Wines

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