Brands, Beats & Bytes

REMIX: Album 5 Track 14 - A Dynamic Duo Takes on Brand, Marketing & Entertainment/The Connors

Brand Nerds! We have a first on today's episode and that is our first dynamic duo and married couple - Sheila and Steve Connor!
Innovators in their craft that has taken them from an ad agency, production company, and now work with their foundation, Heph Foundation, that recently received a $1.2 million grant, in addition to a goal of raising $3M over the next 18 months so that they can impact 10% of learners K-8 across the US. 

With one of the most vulnerable F-Ups we've had on the show, you don't want to miss this! 

Here are a few key takeaways from the episode:

• How are you prioritizing the humanity of the life you live?
• Sometimes everything can be going completely right and wrong at the same time.
• De-Influencing is trending. Let's talk about it

NOTES:
Heph Foundation

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Album 5 Track 30 - A Career of Consistency & Character w/Russ Spielman

Hey Brand Nerds! We are back with a guest who manages some of your favorite athletes. From stories of his first days in the industry until now, Russ is bringing a wealth of knowledge about the power of being consistent, hardworking, and at the end of the day, a good person. He is sharing the importance of being the hardest worker in the room and the success that can result from that. 

If you've ever wondered about what goes on behind the scenes of professional athletes and sports management - dive on in! 

Here are a few key takeaways from the episode:

• Put in the work | Arrive Early & Stay Late
• Be consistent | Personally & Professionally
• Pay it forward in honor of those who helped you on your way up
• Don't just say it. Be about it. 
• NIL - the opportunity and challenge

NOTES:
Connect with Russ
Russ Spielman | LinkedIn

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REMIX: Album 5 Track 1 - Senior Partner CEO, CMO and Board Practices, Spencer Stuart  - Greg Welch - Stories of a Career and Life Truth Teller

You know what a new year means...a brand new album! 
We are kicking off the year (and album) strong with a guest unlike any other we've had on the show. Greg Welch not only has extensive brand/marketing experience, he is sharing how his career journey landed him in executive recruiting (sneak peek; it was from his biggest f-up).
 
Looking to continue growing your career? Listen to hear from the recruiter of the best, the top-tier executives of the marketing world, with je-wels dropped in every question. 

Here are a few key takeaways from the episode:

• The power of truth, "no"s, and taking a pause
• What does your digital footprint say about you? ie. social media channels
• You've got to have both creative and strategy skills to succeed as an executive in the marketing space
• "You have one mouth and two ears...use them in that ratio"

NOTES:

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REMIX: Album 5 Track 4 - The Power of Patience: Growing personally. Growing professionally. 

We have Rodney Northern, CEO/Founder at Multimerica Media Ventures. This an episode you don't want to miss as we kick off Black History Month!
We love having family in the virtual building with us! Rodney worked alongside our hosts, DC & Larry, during his time at Coca-Cola, so you know we are getting some throwback stories along with the jewels he is bringing from his experience. From learning to be patient (through a big F-Up) to genuinely understanding the media landscape and advocating for the Black media community. 

We are inspired and driven to think differently about our work; we know you will be too.

Here are a few key takeaways from the episode:

• Make sure you look at the BIG picture before quickly taking (or not) moves in your career.
• Marketing is about growth.
• We need both the Martin & Malcolm approach to spark change. 
• Your work looks different when you love what you do.

NOTES:

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Album 5 Track 29 - The Importance of Brand, Grit, & Magic w/Siena Dexter

We are back in the virtual house today with a guest who has used her grit and magic throughout her career. Siena Dexter is bringing her experience, advice, and joy for branding to our virtual building. 
She is a perfect example of leading with a genuine passion for what she does and seeing success in return! From agency to entrepreneur, Siena's experience is vast and there are no doubt things you can learn from her! 

Here are a few key takeaways from the episode:

• Become a researcher in your work. Seek to learn and understand
• Sometimes feedback is just want you need to propel you forward
• How are you waking up everyday to make a difference?
• Brand Gemini? Let's talk about how. 

NOTES:
Connect with Siena
Siena Dexter | LinkedIn

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Album 5 Track 28 - Live from CGI: World Central Kitchen's Lisa Abrego

We are back at you with a special LIVE edition of Brands, Beats, & Bytes from the stage at the Clinton Global Initiative. We are graced with the incredibly generous, successful, and thought-provoking Lisa Abrego, who serves as the Director of Communication Strategy for World Central Kitchen. 
Her generous heart has led her to many places in her career prior to WCK, and her stories will inspire you to lean back into your community (and world). 

Here are a few key takeaways from the episode:

• Sometimes the first step is just showing up
• The importance of the brand experience
• Leading with authenticity is important in your marketing efforts
• You have the power to do anything, to meet the moment.

NOTES:
Connect with Lisa:
Lisa Abreego | LinkedIn

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Album 5 Track 27 - Navigating Marketing with Relationships, Resilience, and Agility w/Kelly Flatow

From client side to agency and back again, our guest today is one who prioritizes relationships and resiliency in her work and it has (and will continue to) taken her far in her career. 
She's worked for Forbes giants to campaigns you've most likely seen from NBA and Live Nation. Kelly Flatow is an extraordinary marketer and an even great person at her core. 
She is bringing nuggets and jew-els of her time growing her career, the things she's learned, and things she hopes you'll learn. 

Here are a few key takeaways from the episode:

• Are you prioritizing relationships in your life? 
• Bumps in the road will come. How you handle it is the important part. 
• Do your homework & accept multiple perspectives.
• Be a servant of relationships, results, and retelling.

NOTES:
Connect with Kelly:
Kelly Flatow | LinkedIn

The Hard Thing About Hard Things

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REMIX: Album 5 Track 6 - Marketing's Role in Digital Addiction w/Jill Dow

Brand Nerds! Today's guest is bringing experience from both the corporate and client side of marketing. From entry-level to CEO, Jill Dow has made her mark in every position she's been in, both in quality of work and care for those she has worked with. Guided by the inspiration of her father and mother and the lessons life has taught Jill along the way, she is dropping jew-els that will get you thinking and reflecting on your own journey. 

An episode you don't want to miss. Send it to your friends. Send it to your family. 

Here are a few key takeaways from the episode:

• Always Seek to Learn
• Work with Truth and Integrity
• Own Your F-Ups & Work Towards Better
• Your Brand First
• Marketing's Role in Digital Addiction

NOTES:

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Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger Fishman

Brand Nerds! We are back at you with a friend of the guys, Roger Fishman. Roger is a Filmographer/Photographer and a self-proclaimed former/recovering marketing executive. 

Today he brings a multiperspective on the brand and marketing world from his vast experience working with some of the top name brands in the business. He is leading with intentionality and empathy in his work, two attributes that have taken him far in his success. 

Aside from the business aspect, Roger is a fantastic human being who loves nature and his family. You can find him working with global conservation nonprofits and in various nature environments, capturing the beauty and wonder of the world or traveling with his son Jack.

Here are a few key takeaways from the episode:

• In life, you have to earn it and own it.
• It's okay to take a beat and think about it before you answer a question
• Engulf yourself in your work, get first-hand experience with the product/service you are offering
• Marketing is about serving people, not just selling 
• You can be both strategically intentional while remaining empathetic 

NOTES:
Connect with Roger:
www.rogerfishman.com
Roger Fishman |  LinkedIn
@rogerfishman on social channels

Check out Roger's work:
RAO Case Study
Artists For Nature
NARWHALS, ICEBERGS, AND THE EXTREME LANDSCAPES OF GREENLAND
Think You Know What Water Looks Like? Take a Look at This.
The ocean science-art connection

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Album 5 Track 25 – The Growth Mentality w/Brooke Janousek

Brand Nerds! We are back at you with a guest who is living life with the growth mentality. Brooke Janousek is bringing interesting and insightful jew-els to the virtual building as she chronicles the stories she's learned along her career and the power of storytelling she both using as The Grow CMO and experiences in her day-to-day life. 

You will laugh, ponder, and grow in your personal and professional life after listening to this show. It's on you don't want to miss. 

Here are a few key takeaways from the episode:

• The emotional connection with brands is something you must consider
• Let's talk about the power of the pumpkin spice latte (shoutout Starbucks)
• Do your values align with who you're working for/with
• If you F-Up - that's fine, it's going to happen - but what's your solution to fix it
• Being a lover and creator of interesting and insightful marketing

NOTES:
Connect with Brooke
Ready to Grow? - The Grow CMO
Shout-out Herman Story Wines 

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