Brands, Beats & Bytes

Album 5 Track 24 – Living a Life of Intentional Joy w/John Rarrick 

Join us in this insightful podcast as we wrap up a conversation filled with pearls of wisdom. From tapping into emotions to finding joy, happiness, and community, to embracing criticism for growth, and seeking expertise beyond your own, our guest, John Rarrick's journey through business and life paints a picture of emotional intelligence and strategic brilliance. Delve into stories of boutique candies, wineries named after grandmothers, and the melodic resonance of personal connections. 

Discover how love, passion, and meaningful relationships shape success in both branding and beyond. Don't miss this engaging episode filled with heartfelt insights and real-world applications for marketers and dreamers alike. 

Here are a few key takeaways from the episode:

• Joy, Happiness, and Community - Pillars to Pursue
• The emotional connection is important, but so is the plan to execute it effectively
• Bad feedback is just the beginning of growth
• Just because it's the newest...doesn't mean you need it
• Taking the lows...turning them into highs 

NOTES:
Learn more about Movius

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REMIX: Album 5 Track 8 - What Up Doe? Challenger Brand Connoisseur - Detroit’s Own, Howard Handler

Brand Nerds! What Up Doe? With that phrase alone, you know we have a Detroit native in the virtual building! Howard Handler brings jew-els from his career experience. From Quaker Oats to MLS and the NFL, to MTV and SNL, and in his current career role, President of 313Presents.   
A true connoisseur of challenger brands at every step of his career. Stories and advice you don't want to miss. 

Here are a few key takeaways from the episode:

• Let's talk about Detroit
• Put It In a Contract Before You Put an Artist in the Sky (or with any commitment) 
• Stories of Innovation and Expert Branding of Challenger Brands
• Chris Rock; From the Slap to Netflix Special
• Ticketmaster; Are they really the bad guy? 

NOTES:
The Pepsi Challenge
Book: The Other Guy Blinked

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Album 5 Track 23 – Functional & Emotional Unison w/Renita Bryant

We love an episode with firsts..but how about an episode with multiple first-time answers. Renita Bryant is bringing us jew-els with her compelling answers in our 5-Questions segment that made us stop, listen, and reflect. From a successful author, publisher, and analyst, Renita has forged a path of entrepreneurship while staying authentic and true to herself (and the self she's been since her middle school days). 

An episode that will hit you to your core and inspire you to think better and be the best YOU there is. 

Here are a few key takeaways from the episode:

• Mentee/Mentor relationships can provide value to both parties
• Hire Slow - Fire Fast - It's a true saying.
• Authenticity is truly your power (and your personal brand)
• Functionally & Emotionally 
• When Two-Become-One 

NOTES:

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REMIX: Album 3 Track 7 - James Cuthbert, President at Rock The Bells 
James Cuthbert, President of Rock The Bells (Founded in 2018 by LL Cool J, the company is the preeminent voice for classic and timeless Hip Hop), previously marketing executive at BET and Red Bull and brand management at Coca-Cola, Kellogg’s, and General Mills.

Hey Brand Nerds! Back at you with a fantastic guest who has followed his passion and combined it with high IQ/EQ plus great tenacity from a chip on his shoulder to great success.  Also, congrats to Cuth (as DC likes to call him), LL Cool J, and the rest of the team at Rock The Bells for closing their Series A financing! 

Cuth shares dope stories with lots to learn including these highlights:  

• “Treat people the way you want them to behave.”
• Understand the difference between a product and a brand
• “Can get through no’s, 20 no’s if I have to”
• True to yourself- commercial and underground
• Understanding the highest emotional benefit to galvanize the community

Find out more about Rock The Bells at:

https://www.rockthebells.com

#rockthebells #marketing #branding #bet #hiphop #sprite # cocacola #generalmills #kelloggs #redbull 

REMIX: Album 4 Track 18 - Life Lessons Make Great Stories w/Brandon T. Adams

Brand Nerds! We have an extraordinary entrepreneur in the virtual building today. From working alongside his dad in their ice business to the power of storytelling and crowdfunding, if you have ever dreamed big and had a story to tell, this show is for you. Brandon T. Adams is bringing his wins and his F-ups to the show with, as we like to call them, "jew-els" that will change your perspective. 

REMIX: Album 4 Track 22 - Comedy, The Clintons, & Creating a Cultural Impact w/Craig Minassian

This week's guest is a marketing expert that is bringing his experience from sports to politics to the virtual building! Whether you are looking to go in event production, comedy, or politics, Craig is bringing jew-els for you to learn from and laugh from...not to mention an epic F-Up that all professionals who have been an intern will understand.

Here are a few key takeaways from the episode:

• Comedy brings people together to talk about a variety of topics (if done right)
• Craig is a savant when it comes to bringing together of possibility, responsibility, and participation
• There is a great influence in not only your bosses but also your peers
• Want to publish a tweet? Do this first...

NOTES:
Clinton Global Initiative

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Album 5 Track 22 – Head of International at Zoom, Abe Smith – Care-Driven Leadership w/Global Impact

Today's a special episode, as we are bringing the Head of International of a platform we use to bring this show to you - Zoom!
We can assume almost all of you have used Zoom at one point or another, especially throughout the pandemic. We are getting an inside look at the care-driven leadership within Zoom and how the impact was made through the pandemic and beyond.

As DC said in today's episode, you'll want to listen to it from start to finish.

Here are a few key takeaways from the episode:

• Who are your people? Who you are surrounded by is important.
• In 20 years, will what you do today be the right thing?
• Marketing can look like experiencing the product. Creating a memorable marketing encounter. 
• It's not about work-life balance; it's about holistic balance
• Abe's a Disciple of Humanity...let's breakdown how. 

NOTES:

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Album 5 Track 21 - What's Poppin? Summer Movies

Summer is the perfect time for visiting a cool theater in the midst of the heat waves we are experiencing! 
We are diving into Air and Flaming Hot, two films that surround popular brands and their stories. Is there power in spotlighting a brand through film? Let's talk about it. 

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Album 5 Track 20 - Running Toward Success w/Jared Schrieber

Hey Brand Nerds! We have an entrepreneur in the building today, bringing a wealth of experience and knowledge to you. He's a successful founder and author, Jared Schrieber's experience working with brands and growing businesses has taught him a lot, and he's sharing those jew-els with us today! 

Here are a few key takeaways from the episode:

• Are you running away from something or toward something
• How the future of marketing looks with the influence of AI.
• How marketing departments have changed from being the start and end to a response to a product.

NOTES:
Jared's Book,  Breakout Brands

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Album 5 Track 19 - Curiosity, Community, & Courage in the Multicultural and LGBTQ+ Spaces w/Reginald Osborne

Brand Nerds! In recognition and celebration of Pride Month, we have a guest who is both a pioneer and an inspiration in the LGBTQ+ space. From working on the client side of brand and marketing to the agency side, Reginald is bringing his wealth of knowledge, encouragement, and full self to our virtual building. 

Here are a few key takeaways from the episode:

• Authenticity continues to be a powerful force in careers and marketing and branding
• "Nothing happens until a sale is made." 
• Do you have a mentor that is also your advocate?
• Curiosity, Community, & Courage - A powerful trifecta 

NOTES:

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