We all start our careers as doers, or individual contributors. This means we make the widgets; we do the grunt work; we execute the strategy of management. Then, at one point, we may get very good at being a doer and are tapped for management. The issue is that there is no class for leadership. So many people that move from doer default into manager.
And as you may have seen in the memes online, there is a distinct difference between a manager and a leader. Here are some differences:
A manager is more concerned with:
- Output over people
- Stays focused on the task at hand and less on managing to the total person
- Doesn’t have the full respect or trust of their teams
- Holds back or is unwilling to be authentic or vulnerable
On the contrary, a leader is more concerned with:
- People first
- Legacy
- Being authentic and vulnerable
During today’s conversation, Femi and I chatted about:
- The chase for output, and how great leaders design conditions for great work.
- The promotion gap and how no one teaches us how to move from doer to leader.
- Advice on someone who is primed for a promotion.
- How we can be powerful leaders during the explosion of AI.
- What the most important characteristics are for leaders today.
If you are a doer or a manager and want to transition more fully to leader, this show is for you.
Here is more about Femi:
Femi is EVP, Executive Creative Director at Rescue, The Behavior Change Agency. She is a creative leader by trade and a brand builder and storyteller by obsession, with deep experience where creativity, culture, and innovation drive real-world impact and growth. At Rescue, Femi leads award-winning, large-scale behavior change initiatives for public health organizations across the United States, leveraging branded marketing approaches to deliver integrated, multi-channel campaigns powered by insight-led storytelling and culturally resonant creative.
Prior to Rescue, Femi served as VP, Brand Creative at NBCUniversal, where she played a key role in the global rebrand for Universal Destinations & Experiences, associated brand campaigns, and upfront planning for the launch of EPIC Universe. Earlier in her career, she was Head of Creative at Little Dot Studios Americas, shaping modern, short-form storytelling and brand engagement for brands including Google, Disney, and Expedia. Her broader experience spans technology, entertainment, and retail, with work for Snyders of Hanover, NBC Television, ABC, AT&T, Intel, Lenovo, T-Mobile, and Michelob.
Across her career, Femi has led and mentored resilient, high-performing teams while delivering work grounded in clarity, craft, and emotional truth. A certified global Gallup Strengths Coach, she is deeply committed to compassionate leadership, craft excellence, and building cultures where people and ideas can thrive.
She holds an MBA in Design Strategy from California College of the Arts and is based in Los Angeles, where she lives with her dog, Zooey.
Before we begin, please be sure to share this show with a family member, friend or colleague. As you know, your ratings and reviews help this show to gain traction and continue to grow. Thank you if you have already left a review.
Also, if you haven’t downloaded one of my freebies on my site, check them out on bravewomenatwork.com. I have 5 Ways to Managing Your Imposter Syndrome, 34 Leadership and Career Affirmations, and 10 tips to Win Your Next Negotiation. Download one or them or all three!
If you also have a story to share and a deep desire to become an author, please contact me at [email protected]. I am happy to share the details on the project.
Alright, let’s welcome Femi to the show!