In this episode, Keaton Turner delves into his perspective on fear and breaking rules as a catalyst for success. He provides a personal update, including insights from an executive team meeting, before discussing strategies for winning major proposals and projects. Keaton emphasizes the importance of creativity in both business and personal life, exploring how it can enhance relationships and sales strategies. He advocates for embracing rule-breaking as a means to stand out and succeed, sharing creative approaches to secure contracts. The episode wraps up with a discussion on the challenges of publicly sharing business strategies, offering listeners a candid view into Keaton's approach to innovation and competition.

(0:00) Keaton's perspective on fear and rules

(2:01) Introduction to the Per Diem Podcast

(9:08) Personal update and executive team meeting

(11:08) Strategies for winning big proposals and projects

(17:49) Breaking rules to outperform competitors

(22:41) The power of creativity in business and personal life

(29:26) Applying creativity to relationships and sales strategies

(39:51) Embracing rule-breaking for business and personal success

(45:19) Creative ways to stand out and win contracts

(53:07) The challenges of sharing business strategies publicly