Toddler Toolkit

Breast Milk, Bottles & Burnout: Surviving Baby Feeding Overwhelm with Roxie Alsruhe


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Whether you're a brand new parent or a veteran, keeping track of a baby's feeding schedule is not easy!

Roxie Alsruhe discovered this first-hand while caring for her newborn son. When their baby started losing weight instead of gaining, Roxie and her wife did everything they could to help him get the nourishment he needed.

Through the many sleepless nights and tiring days, Roxie kept careful track of each and every feeding, bottle, and expiration date.

But when it started to feel overwhelming and downright impossible to do, Roxie began to wonder why something hadn't been created to help keep track of it all.

And with that, Roxie set out to create it herself!

Join Heather and her guest in this insightful interview as Roxie shares all about her parenting journey, how she got the idea to create the HoopDee app, and what this resource does to help all parents better care for their babies and beyond.

If you're into learning about new ways to make your parenting journey easier, smoother, and less chaotic, then this is an episode you'll definitely want to tune into!

About Roxie: Roxie Alsruhe (pronounced Als-roo) is the founder of HoopDee. HoopDee offers a free app that manages and tracks breast milk and baby formula so new parents never waste a drop. In the summer of 2025, HoopDee will launch a line of patent-pending products that automate the milk managing process even more and enhance your app experience. Roxie is a mom to a sweet 15 month old boy and two senior rescue pups. She is based out of Baltimore, Maryland. She and Heather met in 2nd grade at Cub Run Elementary in Centreville, VA.

Connect with Roxie on her website, getHoopDee.com, or @getHoopDee on Instagram, Facebook, TikTok, and Youtube!

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Ready to get your toddler to listen in 2 seconds?

Heather has her M.Ed, and a proud Twin Mama of busy toddlers. You might've tried advice tailored for one child, but that's not our journey, right? With a decade of teaching experience under her belt, she's seen it all – from toddlers to teenagers in the classroom. Now, as a parent to toddlers, she's experiencing the flip side of the coin. She's discovered a toolbox to help parents with everything toddler times two!

Let's unlock the secrets to understanding toddler behavior, preventing meltdowns, and raising intuitive, resilient children who listen in 2 seconds.

  • Check out the Transform Tantrums: A Listening Toddler In 7 Days mini-course!
  • Grab the 3 Steps to a Calm, Kind, and Caring Toddler Free Class and guide!
  • Join the Toddler Mom Community
  • Follow me on Instagram @twinmom_roadmap
  • Watch the YouTube channel
  • Check out the blog
...more
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Toddler ToolkitBy Heather Schalk, M.Ed.

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