Are you curious how U.S. companies are tapping into top international talent while cutting costs and boosting collaboration? This episode will open your eyes to the power of nearshoring.
In this episode of Your Life. Your Legacy., Stan and Katie Beth sit down with Brian Samson, founder and CEO of Plug Technologies and host of The Nearshore Café podcast. Together, they explore the world of nearshoring, sharing valuable insights and practical tips for business owners and leaders. Brian draws from a decade of experience in building successful nearshore teams to discuss the benefits, risks, and practical considerations of hiring international talent. This episode is a must-listen for entrepreneurs, executives, and anyone building remote teams, providing both knowledge and tools to navigate this growing strategy.
 Key Takeaways:
● 🌎 Nearshoring Defined: Nearshoring means hiring international talent in a nearby time zone (like Latin America), allowing real-time collaboration without sacrificing quality.
● 🔐 Security & Trust: With today’s tools and contracts, hiring remote workers from countries like Argentina or Mexico can be just as secure as hiring domestically.
● 💡 Hidden Talent in Chaos: Workers in regions of economic instability often possess resilience, creativity, and adaptability—traits invaluable to fast-paced businesses.
● 🧠 Communication Advantage: Many Latin American professionals speak fluent, accent-neutral English, with a strong grasp of American culture and colloquialisms.
● 💰 Cost vs. Value: While Asia may offer lower hourly rates, Latin America's value in collaboration, problem-solving, and loyalty often outweighs small savings.
 Quotes from Brian Samson:
● "In volatility and chaos lies upside—if you can make sense of it where others can’t, you unlock enormous opportunity."
● "The number one reason I nearshore? It’s the quality of talent—adaptable, calm under pressure, and full of initiative."
● "You’re not exploiting labor. You’re creating win-win partnerships that improve quality of life abroad while lowering costs at home."
 🔗 Conclusion:
Nearshoring isn't just about saving money—it's about finding skilled, reliable, and collaborative team members who can grow with your business. Explore the possibilities at Plugg Tech.