Discover how marketing visionary Michael Mota turned a million-dollar brand into a billion-dollar empire, built global fan experiences like SopranosCon, and is now revolutionizing digital engagement with Virtual 365—learn his secrets to success in this must-hear interview!
In this episode of Sharkpreneur, Seth Greene speaks with Michael Mota, Serial Entrepreneur and Marketing Guru, about how Michael transformed Alex and Ani from a million-dollar jewelry company into a billion-dollar global brand, pioneered fan-driven experiences like SopranosCon, and launched Virtual 365, an innovative platform merging content, cryptocurrency, and community.
Key Takeaways:
→ Why networking is the key to business success and financial growth.
→ How cryptocurrency plays a role in digital media and event monetization.
→ How AI is revolutionizing marketing, branding, and content creation.
→ Why the future of business is about convenience, instant transactions, and global connectivity.
→ How to create exclusive content that builds brand loyalty and drives revenue.
Michael Mota is the founder and CEO of Atom Media and CEO of VirtualCons, building innovative ventures on a foundation of diverse experience as an educator, videographer, entrepreneur, published author, and sales executive. Holding a B.A. in Education from Rhode Island College and an M.A. in Administration from Providence College, Michael made his mark early on by securing major clients like Alex and Ani at Mediapeel, and later helping grow Seven Swords Media from $500K to over $22 million in annual sales. Through Atom Media, he continues to deliver top-tier PR, media buying, digital strategy, and creative services. As CEO of VirtualCons, Michael launched the wildly successful SopranosCon, drawing over 15,000 fans to a historic convention, and then evolved the brand into a cutting-edge platform for live and virtual events. VirtualCons combines unforgettable experiences with a powerful social ecosystem—offering everything users want in a single app, where every click feels like a VIP experience.
Connect With Michael:
Michael Mota
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