On this episode of the Bubba the Love Sponge® Show, Howard Stern, the King of All Media himself, shouts out Bubba live on Howard 100, sealing their friendship for the world to hear. Bubba isn’t shy: having Howard on your side is pure power, especially when rivals in local and national radio can only look on with envy and jealousy over Bubba’s digital footprint.

Howard played a clip of Bubba revealing that he knew Hogan was struggling with an illness long before the rest of the world caught on. Despite lingering tensions and no reconciliation before Hogan’s passing, Bubba kept it real, and Brooke Hogan made it clear Bubba was never responsible for that controversial tape. Bubba’s reporting, praised by Howard, was later proven accurate, even as Hogan’s camp denied it up front.

It’s all about respect, reputation, and the power of connection in the cutthroat world of radio. And with Howard Stern backing Bubba, there’s no question which team has the edge.