Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

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Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting) episodes

  • RED 174: How To Dominate Your Competition

    Why are some entrepreneurs so successful while others continuously get lost in the crowd? More importantly, how can you be one of those “lucky” entrepreneurs who seems to have the magic touch? Glad you asked, because that's the topic of this episode of RED Podcast… In This Episode: The best way to handle a “problem” […]

    The post RED 174: How To Dominate Your Competition appeared first on RED - The Marketing Podcast For Experts.

    18 min
  • RED SE011: Work From Home? How To Actually Get Work Done…

    We don't hear from Laurel Staples much any more… She co-hosted the first 150 episodes of RED Podcast with me, but now she's  focusing on helping coaches at Pro Coach Academy. Laurel and I both work from home and, since we live together, that means the same house. Lots of people ask us about that, […]

    The post RED SE011: Work From Home? How To Actually Get Work Done… appeared first on RED - The Marketing Podcast For Experts.

    26 min
  • RED 174: How To Dominate Your Competition

    Why are some entrepreneurs so successful while others continuously get lost in the crowd? More importantly, how can you be one of those "lucky" entrepreneurs who seems to have the magic touch?

    Glad you asked, because that's the topic of this episode of RED Podcast...

    What You'll Learn:

    • The best way to handle a “problem” in your business (or in life)
    • Why I’ll never work for McDonald's
    • What we did to promote things before Twitter and Facebook (it’s the same thing, only analog)
    • It’s a good way to promote things, but it’s illegal...
    • Rap guys — what they know about marketing
    • Your most valuable trait when marketing online (or offline)
    • A social media lesson from a head shop disguised as a record store
    • How to knock out your competition (and basically silence their marketing)
    • Why you should make a big ass mess in your business
    • Have a weakness? How to make it so it doesn't matter...
    • Admit It, Your Friends Need This Kind Of Help...

      If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

      18 min
    • RED SE011: Work From Home? How To Actually Get Work Done...

      We don't hear from Laurel Staples much any more... She co-hosted the first 150 episodes of RED Podcast with me, but now she's  focusing on helping coaches at Pro Coach Academy.

      Laurel and I both work from home and, since we live together, that means the same house. Lots of people ask us about that, amazed that we can get anything done. 

      This episode of RED Podcast is about how we do it and, if you're working from home, how you can get more done yourself...

      What You’ll Learn:
      • The best type of house for people who work from home
      • Why you're not able to get work done (even if you work alone and have no interruptions from other people)
      • The "Hanky Code" (not this one, pervert)
      • Should you set office hours when you work from home?
      • How to let people know that you actually work for a living (even when you work from home)
      • Why people expect more of you when you work from home (and how to set expectations so they don't expect too much)
      • Two reasons why you should start important tasks early in the day
      • Living with somebody? This will help you get more done (regardless of whether the other person also works from home)
      • We'll call this a "Jedi Mind Trick." You'll feel like you're doing less, but you're actually doing more
      • Laurel's "woo woo" idea that will help you get more done
      • Links To Things We Talk About:
        • Pro Coach Academy
        • Help Your Friends Get More Done...

          If you like RED Podcast, we'd appreciate you telling a friend (maybe even two). We'd also love it if you can review us on iTunes…

          26 min
        • RED 173: Hecklers – How to Deal With Them (Or Avoid Them Entirely)

          It's every public speakers worst nightmare. You're giving a presentation when suddenly somebody from the audience interrupts with a negative comment. What do you do in a situation like this? Even if you don't do live presentations or stick online to online media, you're still at the mercy of your audience. And your online audience […]

          The post RED 173: Hecklers – How to Deal With Them (Or Avoid Them Entirely) appeared first on RED - The Marketing Podcast For Experts.

          15 min
        • RED 173: Hecklers - How to Deal With Them (Or Avoid Them Entirely)

          It's every public speakers worst nightmare. You're giving a presentation when suddenly somebody from the audience interrupts with a negative comment.

          What do you do in a situation like this?

          Even if you don't do live presentations or stick online to online media, you're still at the mercy of your audience. And your online audience can be even worse, since there is a feeling of anonymity online -- people are less likely to see you as a real person and more likely to think they can get away with a nasty anonymous comment.

          On this episode, I share my advice for dealing with hecklers, both online and offline...

          What You'll Learn:

          • How the NRA lost connection with the American public (including many people who support gun rights)
          • Why you can't ignore hecklers in the audience (and how you should handle them)
          • What you can learn about hecklers (and haters) from a standup comic
          • A good reason to never go against the guy who is interviewing you (or a person that you're interviewing)
          • If you're a podcaster, this will eventually happen to you (even if you're prepared)
          • Don't be this guy
          • What mimes can teach you about public speaking
          • Are you married? Why you should always wear a wedding ring when giving a presentation
          • Why so many network marketing people fail
          • How the audience can work for you (or against you)
          • The "Argument Ladder" and how it works
          • Links To Things I Talk About:
            • School Of Laughs
            • Don't Let Your Friends Get Heckled. (Even though that would probably be hilarious...)

              If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

              15 min
            • RED 172: Podcasting And Your Business – How To Do It Right

              When I started RED Podcast, I was coming in with 10 years of working on a radio show with episodes that were also available via podcast. But I didn't “get” podcasting… To bring me up to speed, I hired one guy, Dave Jackson from School Of Podcasting. On this episode Dave shares his secrets so you […]

              The post RED 172: Podcasting And Your Business – How To Do It Right appeared first on RED - The Marketing Podcast For Experts.

              34 min
            • RED 171: Podcasting – A Big Opportunity (For Some People)

              Podcasting. It's a hot topic right now. A lot of the “learn to podcast” guys say that everybody should have a podcast. That's not true. Podcasting is not for everybody. Is podcasting for you? That's the topic of this episode of RED Podcast… In This Episode: Two reasons why radio was the only game in […]

              The post RED 171: Podcasting – A Big Opportunity (For Some People) appeared first on RED - The Marketing Podcast For Experts.

              24 min
            • RED 170: You’ll Never Sell Your Company (But You’ll Make A Ton Of Money Anyway)

              Life is a double-edged sword. Those doughnuts you like are making you fat. And sooner or later, the team you love to bet on (or the stock you're investing so much money in) is going to come up short. Your business is also a double-edged sword. There are ways to have a solid business that provides […]

              The post RED 170: You’ll Never Sell Your Company (But You’ll Make A Ton Of Money Anyway) appeared first on RED - The Marketing Podcast For Experts.

              17 min
            • RED 169: Business Lessons From Crossfit, Netflix, and Jesus Christ

              This episode is about two things… Finding people so ecstatic about your business, they beg you to take their money Recurring revenue If you have both, you will have success. But how? My guest, Robbie Kellman Baxter, is here to show you. If you want a better relationship with your audience (and more revenue), listen up… […]

              The post RED 169: Business Lessons From Crossfit, Netflix, and Jesus Christ appeared first on RED - The Marketing Podcast For Experts.

              35 min

            About Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

            From the publisher's feed

            Maximize your podcast's potential with podcast marketing strategies from David Hooper, podcast marketing expert and author of "Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get…