Being an influencer means you're creating. You're publishing new blog posts, writing new books. and releasing new podcasts.

But what happens when you change direction or your old content seems stale? What do you do then?

That the subject of this episode of RED Podcast...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

It takes a certain amount of ego and self-esteem to get on stage, write a book, or create a podcast. When it comes to influencing others, this can be a very helpful thing.

But...

Ego and self-esteem can be a double-edged sword for influencers.

That double-edged sword is what this episode of RED Podcast is about...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

A blog isn't a business. A podcast isn't a business. Both can be parts of successful businesses though.

If you've got a blog or podcast you want to make more money with, this is the episode for you. I've got four important questions you should be asking yourself and will show you how to make the money you need with the traffic, listeners, and readers you've already got.

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

A blog isn't a business. A podcast isn't a business. Both can be parts of successful businesses though. If you've got a blog or podcast you want to make more money with, this is the episode for you. I've got four important questions you should be asking yourself and will show you how to make […]

The post RED 179: Make More Money With Your Blog — Four Questions To Ask Yourself appeared first on RED - The Marketing Podcast For Experts.

If you're like a lot of entrepreneurs, you've got something for sale on Amazon or another site where people can leave reviews. eBay? Yelp? iTunes?

Reviews are a double-edged sword -- they can make you or break you. Unfortunately though, most entrepreneurs really screw this up.

If you want to know how to handle "bad" reviews the right way, listen up...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

Using affiliates to promote your stuff is the "great white hope" of marketing. It's looks great on paper, but doesn't usually work out so well.

For most people.

For some people, those who know what they're doing, it works out great.

This episode of RED Podcast is how to make affiliate marketing work out well for you...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

Don't you hate all those blog posts that list "5 Things" or "5 Conferences." And then it's just a list of stuff the writer's friends are involved with...

Me too.

This episode of RED Podcast is a list of stuff, but the focus is on the things I use on a daily basis to create books, blog posts, and episodes of this podcast. It's not the typical episode of RED Podcast, but I've been getting so many emails from people asking me questions related to the subject of product creation, especially about books, blog posts, and this podcast, that I felt it would be a good idea to have a resource to send them to.

So here it is.

By the way, if you want the full list of equipment I use to create RED Podcast, here it is. This episode talks about only the basics -- like a $50 microphone and free recording software that will give you everything you need to get going on your own podcast.

The tools I use to write books, write blog posts, and create RED Podcast.

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

I started my first real business when I was in college. That was in 1995. Since then, for 20+ years, every time I start something new, I ask myself, "Have I just gotten lucky?"

The world of entrepreneurship has ups and downs. If you've haven't had one of the other yet, it's because you haven't been in the game long enough. 

The good news is that there are some very specific things you can do to make sure what you're working on had a good shot at success. That's the topic of this episode of RED Podcast...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.