It's probably going to come as no surprise to anyone who has been around me or my business, Anchor Design Co., that I love systems. I think systems are the key to a successful business and more importantly creating sustainable practices in your business. Things that will make your life easier instead of more difficult, things that will last for a long time instead of being a Band-Aid fix for problems you have right now, systems are my jam and I think everybody needs them.

So today I'm going to walk you through the apps that are a total game-changer for my business and how you can use them to get more organized and more consistent behind the scenes.

I’m going to share my favorite software for daily tasks and organizing my entire business, my favorite email app and the two features I’m totally obsessed with, an all-in-one app for my sisters in direct sales, and finally a game-changing social media scheduler that has a feature that I literally searched for for an entire year that totally changed my life, at least when it comes to consistency on social media.

Ready to dive in? Let’s do this!

LINKS IN THIS EPISODE: 

• Get a FREE Trial of the Anchor Card Digital Business Card
• Try Asana for free: AnchorDesignCo.com/asana
• Try ActiveCampaign for free: AnchorDesignCo.com/ActiveCampaign
• Try Tailwind for free: AnchorDesignCo.com/Tailwind
• Follow us on Facebook
• Join the Build it Like a Business Community
• Connect on Instagram

I don’t know about you, but the idea of staring at a blank page trying to figure out what to talk about seriously freaks me out. I get writer's block nearly every time! But when it comes to social media having a steady stream of content is super important, so what’s a girl to do?
The good news is that there are a handful of simple, straightforward ways to know exactly what to talk about in your content… and they’re all free! Today, I’m going to show you my 3 favorite ways to know exactly what to talk about in order to appeal to your ideal customer. I’m also going to show you how you can go back to them over and over again for new ideas, any time, so that you never run out!

In this episode you'll learn:

• What is content, really?
• How you can find out exactly what your ideas customer wants you to talk about (even if you’ve never sold anything before)
• A simple way to get your audience to create content ideas for you
• The one negative thing that every business has which is actually a gold mine for content ideas
• How I figured out that I needed to create THIS content… and how you can use the same strategy!

Keep the party going!

• FREE Never Ending Content Ideas Workbook
• Follow us on Facebook
• Join the Build it Like a Business Community
• Connect on Instagram

If you’ve ever reached the end of a year feeling burnt out, overwhelmed, and exhausted then you probably know what it feels like to be out of alignment with your unique ability.

But… do you know what your unique ability is? How and how to use it to grow your business?

This is just one of 6 important questions I ask myself every year before I make my marketing plan. 6 questions that help me AVOID burnout, overwhelm, and total exhaustion.

Today I’m breaking down each question the 6 most important questions you can ask yourself, and your team if you have one, every year so that you can build your business more intentionally and without burnout.

Whether it’s just you, you and an assistant, a large team of people supporting you, or you’re leading a direct sales team these 6 questions have the power to be a total game-changer for your business.

In this episode you'll learn: 

• The awful thing my former boss did to me right before I started my business
• One of the most important things I learned working for Apple
• The 6 questions I ask myself and my team every year before I make my marketing plan
• How to ask yourself, even if you don’t have a team
• Which questions you should also ask your direct sales team if you have one
• The specific purpose behind each and every question

Keep the party going! 

• Free Year in Review Worksheet 
• Follow us on Facebook
• Join the Build it Like a Business Community
• Connect on Instagram

There's a nasty little lie going around. Have you heard it? There's a nasty little lie, that is making it harder for you to book parties and actually run your business.

In today’s episode I'm exposing the lie and talking about how you can overcome it so that you can book more parties while staying true to your authentic voice.

In this episode you'll learn:

✓ Why booking is one of the most important skills you can grow within your business

✓  The awful lie that’s been passed down for generations that is holding you back from actually making money

✓ How you can bust through this #FakeNews about booking to start filling up your calendars

✓ Everything you need to know in order to sound credible and interesting (instead of awkward and spammy)

✓ My simple, no-fluff formula for booking parties with motivated hostesses

Plus, download my FREE Ultimate Booking Script Cheat Sheet so that you can write your perfect booking script fast!

Download this freebie and see the full show notes at AnchorDesignCo.com/4

➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo

➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness

➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo

➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard

How do I get more engagement on social media? << That's the number one question direct sellers and network marketers ask me, and for good reason! For many, social media is their number one marketing tool. Yet getting that crucial engagement is as elusive as ever.

Today I’m sharing my top three strategies for boosting engagement on social media, whether that's your Facebook group, your Instagram posts, or anything in between. Plus, I’m spilling the beans on the two forms of engagement - one that you probably already know and one that I bet no one has ever mentioned before! 

In this episode you'll learn:

✓ Why social media engagement really matters in your business

✓  The types of engagement that matter most (you're going to be surprised by this one!) 

✓ The 6 post types that get the most engagement on social media

✓ How to incorporate talking about your product into your posts without seeming spammy

Plus, download my FREE Simplified Social Media Workbook to create a strategic plan for engagement on social media!

Download this freebie and see the full show notes at AnchorDesignCo.com/3

Keep the party going!

➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo

➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness

➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo

➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard

Okay, so you've got a new lead. Now what? Following through on new leads used to give me massive anxiety but I learned a simple secret that changed my life: You can automate the entire process.

Once I learned how to automate my entire lead follow up process using email my entire business changed. Today, I’m giving you my #1 email welcome sequence so that you can skip the anxiety that I had and dive right into getting results.

In this episode you'll learn:

✓ Why every smart business owner is using email

✓  The two  options you have when you get a new lead and why  you should pick the second one

✓ My exact 6-email sequence for welcoming new subscribers and converting cold leads into paying customers via email

Plus, download a FREE Fruitful Follow Up Nurture Sequence so that you can jumpstart your email marketing!

Download this freebie and see the full show notes at AnchorDesignCo.com/2

Keep the party going!

➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo

➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness

➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo

➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard

If you've been taught the same as most people in direct sales and network marketing, you're likely using your company's branding as your own. You're using similar colors, their logo, and focusing primarily on showcasing their products on social media.

The problem with doing this is that you build a connection between the customer and the product but not with you!

Today I want to show you a different way that you can build your business. A way that allows you to lead with your own unique voice. A way that helps you stand out in a market of people who are all doing some variation of the same thing online.

In this episode you'll learn:

✓ What does it even mean to have a personal brand and how it’s different from your company

✓ How having a personal brand plays a crucial role in your long-term success as a business owner

✓ Specific examples of how you can build a personal brand and incorporate your direct sales product

✓ A simple, actionable step-by-step process for how to understand your audience to create a powerful personal brand

Plus, download a FREE Ideal Customer Avatar worksheet so that you can find your niche and make your marketing work doubletime!

Download this freebie and see the full show notes at AnchorDesignCo.com/1

Keep the party going!

➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo

➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness

➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo

➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard

As a marketing strategist and systems expert, I've worked with thousands of direct sellers, from brand new to million-dollar earners, who felt overwhelmed by all the tools and systems available for their business. They wanted to build a business that could support their dream lifestyle, but were bogged down by out-of-date strategies, old-school sales tactics, and inefficient systems.

You don’t have to fall into the same rut.

I’m here to help you stand out in a crowded market, work smarter not harder, and build a profitable business that lasts a lifetime. Whether you’re feeling a little in-over-your-head, stuck on the same old way of doing things that you have been for years, or have a to-do list a mile long and just don’t know where to start, you’re in the right place. You might be in business for yourself, but you don't have to be by yourself. 

Let's build it like a business together!