Feeling overwhelmed running your practice? You’re not alone—and there is a smarter way.

In this eye-opening episode of Build to Scale, Dr. Allen Miner and Dr. Mark Mouw reveal the secret weapon behind their growing success: Virtual Chiropractic Assistants (VCAs)—college-educated, offshore team members who handle the behind-the-scenes tasks that eat up your time and drain your energy.

From insurance verification and data entry to social media management and patient follow-up, these skilled professionals are helping chiropractic clinics slash overhead, increase efficiency, and stay focused on what really matters: patient care and practice growth.

You’ll discover:

If you’re stuck in the grind, feeling burnout, or stressed over staffing, this conversation is your roadmap to running a more efficient, profitable, and sustainable practice — with less chaos and more clarity.

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In today’s episode, Dr. Allen Miner and Dr. Mark Mouw uncover one of the most underrated success factors in chiropractic entrepreneurship—having the right assistant to help you stay in your zone of genius.

They explore how delegating the right tasks to offshore Virtual Chiropractic Assistants (VCAs) allows chiropractors to spend more time in their strengths—where energy, joy, and business growth naturally follow.

Whether you’re still trying to do everything yourself or struggling to keep your team running efficiently, this episode brings clarity to why the right support can be a true multiplier for your practice.

Listen in as our hosts break down how VCAs are helping doctors scale faster, avoid burnout, and create space for the kind of high-level thinking that moves a business forward. You’ll come away with actionable insights on team structure, StrengthsFinder, and how to build a practice that runs with more freedom and joy.

Don’t miss this practical and inspiring conversation—it might be the key to your next level.

Hiring: 

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In today’s conversation, Dr. Allen Miner and Dr. Mark Mouw dig into the power and potential of social media in the chiropractic world. They tackle the often-overlooked topic of being a good steward of your clinic’s social media—going beyond just posting content to truly engaging with your online community.

Whether you’re overwhelmed by the demands of Instagram and Facebook, or you’re wondering how to stand out as the go-to chiropractor in your town, this episode is packed with hands-on advice and real-life stories.

Listen in as our hosts break down the difference between simply hunting for new patients and nurturing lasting relationships by showing up consistently online. You’ll come away with practical tips for building trust, increasing retention, and making your clinic’s social presence a true anchor in your marketing efforts. Don’t miss it!

Hiring: 

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In this thought-provoking episode, Dr. Allen Miner and Dr. Mark Mouw dive into a major crossroads many chiropractors face: should you sell your clinic or keep it as a long-term business annuity? Drawing from their personal journeys and those of their peers, they unpack the full process—how to properly value your clinic, prepare it for sale, work with brokers, and ultimately maximize your payout.

But it doesn’t stop there. They also explore the compelling alternative: holding onto your practice as a long-term, income-generating asset, even when you’re not at the helm. The discussion covers key strategies for building a sustainable business with a reliable team, the importance of recurring revenue, and how thoughtful succession planning can keep your legacy—and cash flow—intact.

Whether you’re thinking about an exit in the near future or planning for the next stage of your career, this episode is packed with honest insights and practical advice to help you make the smartest move for your future.

Hiring: 

Build your dream team to help more people and make more money. 

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Get Hired: 

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In today’s episode, we’re diving deep into one of the most common—and crucial—questions facing chiropractic practice owners: When is the right time to hire an associate doctor?

Dr. Allen Miner and Dr. Mark Mouw share insights from countless conversations with clinic owners and unpack the math, patient load, and timing that go into making this major decision. They discuss why hitting 80% of your practice’s capacity is the invisible ceiling for growth, how to crunch the numbers so bringing on an associate makes economic sense, and the three main reasons chiropractors look to expand their teams—from ramping up capacity, to achieving more personal freedom, to planning an exit strategy.

If you’ve ever wondered about salary benchmarks, how to raise your rates, or ways to build multiple revenue streams, you’ll find clear, actionable answers in this conversation.

Tune in for practical advice and proven strategies to help you scale your clinic the right way—plus, some personal stories and a few pro tips you won’t want to miss!

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Welcome to Episode 6 of the Built to Scale podcast from Chiro Match Makers, where hosts Dr. Allen Miner and Dr. Mark Mouw dive into the evolving landscape of chiropractic clinics and the strategies driving their growth. In this insightful episode, Dr. Allen and Dr. Mark—both seasoned, subluxation-based practitioners—share their journeys of expanding beyond traditional chiropractic care to include services like decompression, neuropathy treatment, shockwave therapy, and functional nutrition.

Drawing from their experiences and the diverse network at the UAC (Ultimate Achievers Club), they discuss the challenges and opportunities of diversifying clinic offerings—not only to deliver better patient outcomes but to create sustainable margins that allow business owners to build strong, high-performing teams. You’ll hear candid conversations about the financial realities of modern staffing, the philosophical debates behind integrating new modalities, and practical tips for scaling your practice while staying true to your chiropractic roots.

Whether you’re a die-hard subluxation-based chiropractor, a clinic owner exploring new revenue streams, or just looking for real-world advice on growing and staffing your practice, this episode offers both inspiration and actionable strategies. Join us as we explore what it really takes to build a thriving, future-forward chiropractic clinic.

Hiring: 

Build your dream team to help more people and make more money. 

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Get Hired: 

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Check out our Job Board with over 100 open positions paying $85K+ 

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In this episode, Dr. Allen Miner and Dr. Mark Mouw dive into a fresh perspective on using social media—not just as an advertising tool, but as a key way to educate your community and build a thriving chiropractic practice. They discuss what it means to be a “good steward” of social media, focusing on authentic engagement and value-driven content instead of chasing followers or juggling expensive ads.

You’ll hear firsthand how regularly posting educational and community-focused content can set your clinic apart, foster deeper relationships with your patients, and even boost retention and referrals. With the recent shifts in social media algorithms, Dr. Miner and Dr. Mouw explain why having a massive following doesn’t matter as much as showing up in the feeds of people looking for what you do—making consistency and authenticity more important than ever.

From their own experiences (and a few missteps!), the hosts share practical tips for creating genuine connections online, including leveraging video, interacting with patients’ posts, and making your clinic’s culture come alive on platforms like Instagram and TikTok. They also discuss how their Chiro Match Makers team now helps clinics handle the social side of their businesses so docs can focus on caring for patients without ignoring this vital piece of today’s practice growth.

If you’re a chiropractor who wants to stand out in your community and keep your patients engaged between visits, this episode is packed with actionable insights you won’t want to miss.

Hiring: 

Build your dream team to help more people and make more money. 

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Get Hired: 

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In this episode, Dr. Allen Miner and Dr. Mark Mouw dive deep into the essential metrics every chiropractic clinic owner needs to know to scale successfully. From new-generation terms like lifetime value (LTV), ROAS, revenue per employee, and churn rate, to classics like conversion rates and patient visit average (PVA), they break down how understanding and leveraging these numbers can unlock more revenue and better team building for your clinic.

You’ll hear real-world examples of how metric tracking can reveal the true financial health of a practice, why cost per lead (CPL) and cost of customer acquisition (CAC) are crucial for marketing, and how boosting patient retention and referrals can make a massive impact on your bottom line. Dr. Allen and Dr. Mark also share the proven strategies they use—like re-exams, patient education, and workshops—to help patients stick around longer and get more value from their care.

If you’re ready to bring business-savvy thinking to your practice and want practical advice you can use today, this episode is packed with actionable insights. Let’s get started!

Hiring: 

Build your dream team to help more people and make more money. 

Click below to schedule a complimentary Discovery Call for: 

Get Hired: 

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On today’s episode, Dr. Allen Miner and his co-host Dr. Mark Mouw dive deep into the art—and science—of onboarding, with a special focus on their Virtual Chiropractic Assistant (VCA) program. Drawing from decades of hands-on experience running successful clinics, they unpack the transformative power of crystal-clear SOP manuals, well-defined KPIs, and a streamlined onboarding process that attracts top-tier talent. You’ll hear just how these systems have drastically improved not only the quality of CAs in their own clinics, but also the stability and efficiency of practices partnering with Chiro Match Makers.

Dr. Allen and Dr. Mark walk listeners through their step-by-step approach, highlighting the unique aspects of their VCA onboarding process—from initial discovery calls, to the creation of custom SOP manuals and robust training systems. They shed light on the difference between hiring a run-of-the-mill VA and what sets their professionalized, fully-supported VCA service apart—saving clinic owners time, money, and tons of headaches.

Whether you’ve been struggling with high CA turnover, unsure training protocols, or simply want to future-proof your practice, this episode is packed with actionable insights and behind-the-scenes details you won’t want to miss. Join Allen and Mark as they pull back the curtain on what it really takes to build a durable, efficient, and professional chiropractic business in today’s evolving landscape.

Hiring: 

Build your dream team to help more people and make more money. 

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Get Hired: 

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In this insightful conversation, Dr. Allen Miner and Dr. Mark Mouw dive deep into the world of associate chiropractors — the often-underappreciated heartbeat of successful practices. As fierce advocates for associates, Dr. Allen and Dr. Mark pull back the curtain on how associate doctors can increase their value, negotiate stronger salaries, and ultimately thrive within clinics that prioritize strong systems and a positive culture.

Whether you’re a seasoned doctor, fresh out of school, or a practice owner looking to understand the associate perspective, this episode packs in eye-opening advice and practical takeaways. You’ll hear insider tips on evaluating clinic opportunities, red flags to watch out for during job negotiations, and the importance of developing top-notch adjusting skills. Plus, Dr. Mark shares real stories from his clinic, while Dr. Allen reveals what truly sets top associates—and clinics—apart in today’s competitive chiropractic landscape.

If you’re an associate eager to build your career, or an owner seeking to attract and retain A+ talent, this episode is packed with actionable wisdom you won’t want to miss!

Hiring: 

Build your dream team to help more people and make more money. 

Click below to schedule a complimentary Discovery Call for: 

Get Hired: 

Want a better job? Submit Your Resume (no cost, no obligation)

Check out our Job Board with over 100 open positions paying $85K+ 

Let’s Connect on Social (we’ll follow you back!)