For #askchris 002 we've got a question from Adam:

I'd really like to know more about infographics- they seem to be all the rage. However, buying a professional one is crazy expensive. Secondly, how should they be used properly to get good quality back links.

To see the answer, check out the video below!

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In this episode of the Law Firm Marketing Mastery Podcast I speak with Law Insider founder Preston Clark.

One of the cool things about Preston is he's taken his law firm education and applied it outside of the legal field. Yes, he was a lawyer for a bit, but soon after entering the real world realized his passion was elsewhere (he talks all about this in the interview).

What Preston does have is a wealth of knowledge for marketing and sales. And he was kind enough to share his best stuff with us.

Hit the play button. You won't be sorry.

Preston Clark of Law Insider

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Know You Should be Creating Content but Aren't Sure What to Do?

I've created a free report outlining exactly how I think of ideas, create content, distribute content, and use it to get clients. And I'm giving it to you for FREE.

To get that free report, just click the link below:

CLICK HERE: Free Report - Be Everywhere Blueprint

In this episode of the Law Firm Marketing Mastery Podcast I answer a reader question. That question is:

If I could go back in time and change one thing I did when I opened my law firm, what would it be?

If you want the answer, all you have to do is click the play button!

If I Could Change One Thing...

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Know You Should be Creating Content but Aren't Sure What to Do?

I've created a free report outlining exactly how I think of ideas, create content, distribute content, and use it to get clients. And I'm giving it to you for FREE.

To get that free report, just click the link below:

CLICK HERE: Free Report - Be Everywhere Blueprint

I got an email the other day from Wayne. Wayne wanted to know what I'd do if I had $5,000 and had to start a law firm all over again. Instead of just telling Wayne, I thought I'd tell all of you. It just seemed like the right thing to do.

The funny thing about this question is that when I originally started my firm in 2009 I started with exactly $5,000 (I talk about it in the podcast - listen if you want the details).

5K Law Firm Startup

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Show Notes

These show notes are actually important because I talked about a bunch of stuff that I'd be using if I were starting a law firm again (and I know a ton of you want to know how to start a law firm). Here you go:

Godaddy.com (URL purchase)

Free Wordpress Themes

Web Hosting Option 1 - Hostgator

You can't even think about starting a law firm without hearing someone talk about law firm SEO. It's the buzzword of the decade. But, for all the talk of SEO, there aren't very many people out there who know what it is or how it works.

Today I'm here to pull back the curtain, at least about what I know about it.

Law Firm SEO Experience

The cool thing about my experience with SEO is that I got into it before I even opened my law firm. It's fair to say I was a little bit of an internet marketer back in the day.

That means I would target a keyword (think cufflinks), I would build a website for that keyword, I would create traffic for that website (this is where SEO came into play) and then I would sell stuff on the site.

That is pretty much what we do today, right? We offer legal services and we want people to find us so they can purchase them when they need them.

The Dark Side of Law Firm SEO

Before I get to the explanation I want to talk about one other thing real quick: the dark side of law firm SEO.

What I mean by that is all the scandalous shit companies do to try to get your site ranking high in google. This includes link farms, buying links, article spinning, duplicate content, and article generation. This stuff used to work (I know because I used to do it). IT DOES NOT WORK ANY MORE!

Law Firm SEO Explained

Without further adieu, this week's podcast:

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Know You Should be Creating Content but Aren't Sure What to Do?

I've created a free report outlining exactly how I think of ideas, create content, distribute content, and use it to get clients. And I'm giving it to you for FREE.

To get that free report, just click the link below:

CLICK HERE: Free Report - Be Everywhere Blueprint

I've been asking for successful attorneys to come onto this show since I started it all those years ago. And only a few have raised their hands and volunteered their time to tell their story.

Today, I'm happy to introduce you to another.

What I most enjoyed about this interview was Brett's honesty. He didn't pull any punches when talking about his journey. Successes, challenges, good times and bad, he shared it all. I can't wait for you to hear it.

Brett Trembly, Miami Business Attorney

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It is my pleasure to introduce today’s guest on the show, a life long entrepreneur who has turned that passion into starting and building a successful Miami law firm focusing on helping other business reach the heights of success. I met our guest via Marc Cerniglia, a recent guest on the show. When we finished up I asked him if he could give me some names of lawyers that were killing it with their practice. Without hesitation, he put in touch with our guest here today. It is my honor and privilege to introduce to you all Brett Trembly, owner of Trembly Law Firm.

What You'll Hear in this Inteview

What motivated Brett to open his own firm

If he thinks someone can start a successful law firm right out of law school

The keys to his success

A challenge he had to overcome and how he did it

How he overcomes fear

And much much more

Resources

These are just a few of the things mentioned in this interview. If I left any out, let me know and I'll include them here.

Trembly Law Firm

Think and Grow Rich - Napoleon Hill

The Go-Giver: A Little Story About a Powerful Business Idea

Brett's Contact Info:

@tremblylaw

305-431-5678

Want to Take Your Law Firm to the Next Level?

When I started my law firm the internet was still relatively new. It was possible to write a couple of articles and show up on the first page of Google and have people banging down your door for help.

But that's not the way it works any more. I've had to adapt, and I've learned how to take one piece of content and reach thousands of people.

I call it my Be Everywhere strategy, and I want to share it with you. If you want to learn more, click here.

Christopher Small is the owner of Emerald City Law Group, Inc., a Seattle personal injury and criminal defense law firm, and at heart, an entrepreneur.

I got a question from one of the members of Law Firm Confidential today that I thought would be a great topic for a podcast. Here's the email:

Chris, I wanted to shoot you an email and ask a question of you. You can either answer me directly or feel free to do it in a podcast or email or something.

My question is when do you take time to work on your law firm? Do you set aside some time each day, or do you set a big chunk during the week?

The reason I am asking is because I find it easy to get a lot of things done if I set aside a big chunk of time but when things come up it's really easy to cancel working on the firm and just take care of an issue.

The podcast in law firm confidential are doing great . I don't think my law firm would be close to a successful if I didn't have these resources thanks for putting all the time and effort into them.

No, thank you for working so hard on your firm. I do what I can to give you the tools, but you have to take the initiative to do the work. Great job!

I think you'll find the answer to your question quite surprising...

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How do I Find Time to Work on My Law Firm?

For me staying focused boils down to two different things:

My morning routine; and

My time management system.

I'm going to talk about both of them in today's podcast.

The Importance of a Morning Routine

About two months ago I started doing a morning routine religiously. It consists of these things:

Meditation

Affirmations

Vision Board

Journaling/gratefulness

Reading 10 pages of a book

French practice

Exercise

Send a note of thanks or gratitude to someone.

If you want to know exactly what I do or how I do it, then listen to the podcast. I walk you through it step-by-step.

My Law Firm Time Management System

There are several things that help me manage my time to get the most done possible. Here are just a few of the ones I talk about on the podcast:

Batching

Email management

Ultra-focused time

If you want the rest, listen to the podcast!

Resources

I talk about several things I use to help me get the most out of my day. Here are the ones I cold remember.

Evernote

Simply Being

Anki

Hootsuite

Spotify

Before you leave me, hop onto Facebook, like my page (you can find it here - and tell me what helps you get the most out of your day.

Starting a Law Firm? Building a Law Firm? You’re in the Right Place.

Not only have I started and built a successful law firm, but I’ve been building a way to teach others to do the same. And I’ve been building both since day 1.

Do you think it would be fun to learn the secrets of a successful law firm owner? Do you think it would be beneficial? Then why don’t you take the plunge? If you are interested in learning how to start a law firm click the link below to learn about the group I’ve created to jump start your firm.

Law Firm Confidential

Looking forward to hearing from you!

Christopher Small is the owner of Emerald City Law Group and the founder of Law Firm Marketing Mastery. He wasn’t satisfied with experiencing success first hand. He wanted to help others do the same. Join him on that journey.

If you listened to last weeks podcast, then you know this weekend I was in Scottsdale at a conference called PLF Live. It was an amazing conference with amazing people doing amazing things and making amazing amounts of money.

As I am want to do, I wanted to share with you some of the things I learned so you can take these lessons and use them to skyrocket your success.

10 Ways to Skyrocket Your Success

Here are the ten things I learned that you can use to skyrocket your success. If you want to know how they can skyrocket your success, listen to the podcast or the video.

Forgiveness;

Grace;

Confidence;

"I Know That.";

Hanging with "A" Players;

Masterminds/Coaching;

Don't Compare Your Back of Room to Their Front of Room;

Authenticity;

Vulnerability;

Taking Action.

These are concepts that I guarantee will help you make more money with your law firm right now. Watch the video, listen to the podcast, and get ready to skyrocket your success.

And, when you're done, leave a comment below and let me know which item resonated with you the most and what you are going to do today to skyrocket your success.

Starting a Law Firm? Building a Law Firm? You’re in the Right Place.

Not only have I started and built a successful law firm, but I’ve been building a way to teach others to do the same. And I’ve been building both since day 1.

Do you think it would be fun to learn the secrets of a successful law firm owner? Do you think it would be beneficial? Then why don’t you take the plunge? If you are interested in learning how to start a law firm click the link below to learn about the group I’ve created to jump start your firm.

Law Firm Confidential

Looking forward to hearing from you!

Christopher Small is the owner of Emerald City Law Group and the founder of Law Firm Marketing Mastery. He wasn’t satisfied with experiencing success first hand. He wanted to help others do the same. Join him on that journey.

Conferencing for Success

This week's podcast topic come straight out of real life. Last week I attended an all day CLE for personal injury lawyers. And this week I'm attending a 3 day conference in Scottsdale to learn more about starting a successful law firm.

That got me to thinking about the criteria I have for choosing whether or not to attend a CLE or conference (the criteria aren't the same). I thought I'd share that criteria with you.

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Starting a Law Firm? Building a Law Firm? You're in the Right Place.

Not only have I started and built a successful law firm, but I've been building a way to teach others to do the same. And I've been building both since day 1.

Do you think it would be fun to learn the secrets of a successful law firm owner? Do you think it would be beneficial? Then why don't you take the plunge? If you are interested in learning how to start a law firm click the link below to learn about the group I've created to jump start your firm.

lawfirmmarketingmastery.com/confidential

Looking forward to hearing from you!

Christopher Small is the owner of Emerald City Law Group and the founder of Law Firm Marketing Mastery. He wasn't satisfied with experiencing success first hand. He wanted to help others do the same. Join him on that journey.

Law firm internet marketing can seem like some mystical, impossible to understand thing that successful attorneys somehow have control over. Talk to any attorney and you will immediately hear buzzwords like SEO, email marketing, adwords, and social media marketing.

The truth is probably 1% of the people talking about this stuff actually understand it. The other 99% just don't want to seem uninformed.

Today you enter the 1%.

Marc Cerniglia, Law Firm Internet Marketing Expert

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One of the questions I most often get from listeners and readers is "what should I do with my website that will get me clients?" If you've been asking this question, then today is your lucky day. My guest today has spent the last several years thinking about how to make the internet work for you, making it work for clients, and teaching people how to build a strong business foundation on the internet. He is the co-founder of One Marketing, a company that helps law firms create professional websites and then provide ongoing marketing that drivers traffic to the site and makes you look like an expert all at the same time. It is my pleasure to welcome to the show Marc Cerniglia.

In this show we talk about:

The thing you can do today when starting out to get immediate business;

Why Marc himself decided to redesign his website;

The three key elements every successful website should have;

How to spot the real experts in this field;

How to use one piece of content to reach those you know and those you don't; and

Much much more!

By the time you are done with this podcast you are going to have pages of actionable content that will make you money today. Guaranteed!

Show Resources

Marc's Website

Marc's Book Recommendation: The E-Myth Attorney: Why Most Legal Practices Don't Work and What to Do About It

Marc on Twitter

Mailchimp

Want to Take Your Law Firm to the Next Level?

When I started my law firm I didn't have any help. I didn't have any direction. There were resources out there but they weren't organized and they didn't give me the down and dirty, how-to resources that I needed.

Well, that exists now. And, in addition to that I’m building a place where successful law firm owners can meet to talk shop and get ahead.

It’s called Law Firm Confidential. If you are interested in checking it out and learning more, click here.

Christopher Small is the owner of Emerald City Law Group, Inc., a Seattle personal injury and criminal defense law firm, and at heart, an entrepreneur.