In this episode of The Amberly Lago Show: Stories of True Grit and Grace, host Amberly Lago sits down with branding expert Serah D'Laine to discuss the transformative power of positioning in business success. Serah, a former Hollywood celebrity turned branding powerhouse, shares her experience of transitioning from the entertainment industry to running a successful agency. They explore the critical role of a cohesive brand presence, the influence of AI on business processes, and the essential nature of personal identity in online positioning. Serah delves into her personal struggles with perfectionism and body shaming, offering valuable advice on overcoming fear and resistance through authenticity and human connection. Join Amberly and Serah as they discuss the importance of showcasing one's expertise, handling criticism, and building a resilient personal brand in this thought-provoking and candid conversation.

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