Where’s internal communication heading? Colin Archer has a pretty good idea.

In this episode of the Internal Comms Podcast, host Katie talks to the Spirax Group’s head of communications about an initiative Katie describes as ‘one of the boldest, bravest, most innovative I’ve seen.’

The Communicating Organisation is an approach to internal communications that replaces traditional top-down messaging with a network of trusted, peer-nominated employee Connectors who are equipped with the skills they need to share information and feed insight back into the organisation. It is designed to make communication more authentic, responsive and rooted in real employee experience.

The idea came to Colin while he was standing in a ditch. Katie and Colin discuss this unexpected origin story, plus the initiative’s impact, how it’s measured and where it’s heading. They also discuss internal comms role as a capability builder, linking the internal comms strategy to business strategy and how to make the time you spend at work time well spent.

Read more about the Communicating Organisation.

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