Business of Endurance

Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 4 key guests:

• Chloe & Jeff Smith
• Alex Hutchinson
• Matt Fitzgerald
• Heather Jackson

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance Podcast, where we dive deep into the minds and lives of the world’s most inspiring endurance athletes. Today, I’m thrilled to have a true legend in the world of ultrarunning—Dean Karnazes. Known as the "Ultramarathon Man," Dean has not only redefined the limits of human endurance but has inspired millions with his remarkable stories and insights. In this episode, Dean opens up about the mental and physical strategies that have powered him through some of the world’s most gruelling races. We explore his evolution in race nutrition, tackling post-race blues, and balancing the demands of ultrarunning with family life. Whether you're an aspiring ultrarunner or looking for inspiration to push through life’s challenges, Dean’s wisdom on health, longevity, and mental resilience will leave you motivated to conquer your own limits. Get ready for an unforgettable conversation!

Highlights:

• Dean's First Ultra Marathon Experience
• Proudest Achievements & Evolution of Ultra Running
• Nutrition Strategies for Extreme Environments
• Dealing with Post-Race Blues
• Balancing Training and Family Life
• Cultural Experiences Through Running
• The Significance of the Western States 100
• Mental Strategies for Endurance
• Reflections on the Olympics

Links:
Click here for additional helpful content mentioned in this episode.
Connect with Dean Karnazes on Instagram & LinkedIn & Web.

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to The Business of Endurance podcast! In today's episode, we have the privilege of hosting Ben Rosario, a powerhouse in the running industry. From his beginnings as an elite athlete to his transformative role as the Executive Director of Hoka Northern Arizona Elite, Ben has a wealth of experience to share. We delve into his inspiring career journey, uncovering insights on fitness, life, business, and health. Ben reveals secrets from his book "Run Like a Pro, Even if You’re Slow," offering practical tips on training, pacing, recovery, and nutrition. We also explore the innovative coaching methods he uses and the unique culture that drives the success of the Hoka NAZ Elite team, and both the importance and challenges that athlete shoe sponsorship poses. Whether you're an aspiring runner, a seasoned athlete, an entrepreneur or someone looking to elevate their endurance game, this episode is packed with invaluable advice and motivation to help you reach new heights.

Highlights:

• An Inspiring Coaching Story
• Training Strategies with Matt Fitzgerald
• Business of Running Teams
• Culture and Coaching Philosophy
• Technology in Running
• Staying Healthy Forever

Links:
Click here for additional helpful content.
Connect with Ben Rosario on LinkedIn & Web.

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to The Business of Endurance Podcast! In today’s episode, we are thrilled to have Olympic gold medalist and Biathlon World Cup champion, Andrea Henkel Burke, join us. Andrea's remarkable journey from the challenges of growing up in a divided Germany to the pinnacle of athletic achievement offers a wealth of inspiring stories and invaluable lessons. She will share the pivotal moments that defined her career, insights into her rigorous training regimen, and the mental resilience that propelled her to success. Additionally, Andrea will provide practical advice on fitness, health, and nutrition, including her innovative approach to supporting recovery from Long Covid. Whether you're an aspiring athlete, a seasoned competitor, or simply someone looking to be inspired, Andrea's experiences and wisdom will offer actionable insights and motivation to help you achieve your own goals. Don’t miss this captivating episode!

Highlights:

• Andrea's Athletic Journey
• Doping in Sports
• Training and Competing in Biathlon
• Mental Resilience and Recovery
• Impact of the Berlin Wall
• Andrea's Long COVID Program

Links:
Click here for additional helpful content.
Connect with Anthea Henkel Burke on Instagram & Web.

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another exciting episode of the Business of Endurance Podcast, where we delve into the stories, insights, and advice of the world's top endurance athletes. Today, we have a truly inspiring guest, someone who has taken the triathlon world by storm with his remarkable achievements at such a young age. Rico Bogen, the youngest Ironman 70.3 World Champion, joins us to share his journey to the top, his training secrets, and his approach to balancing life, fitness, and the business aspects of being a professional athlete. At just 22 years old, Rico has already made history and is poised for even greater success. We'll discuss his partnership with Ku bikes, explore his strategies for maintaining peak health and nutrition, and learn how he handles the pressures that come with being a world champion. We'll also dive into his thoughts on the strength of German triathletes, his race selection process, and his long-term goals in the sport. This episode promises to be packed with valuable insights and actionable advice, whether you're an aspiring triathlete, a seasoned pro, or someone looking to improve your overall fitness and performance. Stay tuned as we uncover the story behind Rico Bogen's incredible success and what drives him to push the limits of human endurance. So, without further ado, let's welcome Rico Bogen to the Business of Endurance Podcast!

Highlights:

• Rico's journey to becoming the youngest ever 70.3 World Champion.
• The challenges of training at altitude and how he overcame them before the big race.
• How his preparation and strategy for 70.3 races differ from shorter distances.
• The importance of nutrition in middle-distance triathlons and how he manages it.
• The impact of sponsorships and how his approach to them has changed post-World Championship win.
• Balancing training, social media, sponsorship obligations, and maintaining a social life.
• The importance of recovery strategies, including physiotherapy and nutrition.

Links:
Click here for additional helpful content.
Connect with Rico Bogen on Instagram & YouTube

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Today, we have part 2 of our talk with the incredibly inspiring Lewis Robling, a former professional rugby player who has made a name for himself in the world of endurance sports. Drawing from his experience as both a seasoned ultra runner and a former rugby player, Lewis shares insights on how running can be a powerful tool for mental health, the impact of social media on our well-being, and the critical role of nutrition and sleep in athletic performance and recovery. We also delve into the benefits of a plant-based diet and the importance of understanding your "why" in both sport and business.

Highlights:

• Running and Mental Health
• The Two Faces of Social Media
• Nutrition and Performance
• Sleep and Recovery
• Understanding Your "Why"

Links:
Click here for additional helpful content from The 4th Discipline.
Click here to book your free coaching call with The Trusted Team so you can 'find your why'.


Connect with Lewis Robling on LinkedIn

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

This episode was sponsored by The Trusted Team and 4th Discipline

Today, we have an incredibly inspiring guest whose journey from professional rugby to ultrarunning is nothing short of remarkable. Joining us is Lewis Robling, a former professional rugby player  who has made a name for himself in the world of endurance sports. Lewis's story is a testament to the power of resilience and the human spirit. After an impressive career in rugby, he transitioned into ultrarunning, where he not only found a new passion but also a new purpose. His ultrarunning journey, which began as an accident during the lockdown, has led him to complete some of the most grueling races imaginable, including a 125km ultra with just four weeks of preparation and five 250km ultras in just 12 months. But Lewis's story is about more than just physical endurance. He is a strong advocate for mental health, supporting the Big Moose charity, and using his platform to raise awareness about the importance of mental well-being. His belief in the transformative power of running for mental health and his personal experiences in this area offer invaluable insights.

Highlights:

• Early Rugby Career and Development
• Inspirational Rugby Moments
• Transition to Ultra Running
• First Ultra Marathon and Lessons Learned
• Using Running for Personal Growth

Links: Click here for additional helpful content.

Connect with Lewis Robling on LinkedIn

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance podcast! Today, we have the pleasure of speaking with the extraordinary Heather Jackson. Heather is a retired professional triathlete with multiple Ironman & 70.3 wins and a Kona podium to her name, who has transitioned into ultra running and gravel cycling, showcasing an incredible journey of endurance and versatility. Known for her mental resilience and ability to push through diverse sporting challenges, Heather nearly made the Olympic ice hockey team before shifting her focus to triathlons. In this episode, Heather shares her favourite win at the iconic Escape from Alcatraz Triathlon, discusses the mental tactics she employs, and provides insights into her unique nutritional strategies for various endurance events. We also delve into her journey into triathlon, her approach to mental recovery, and the business side of her athletic career, including marketing and securing sponsorships. Whether you’re an aspiring athlete or a seasoned professional, Heather’s experiences and advice offer valuable lessons in fitness, life, business, health, and nutrition. Tune in for an inspiring conversation!

Highlights:

• Heather's Greatest Win: Escape from Alcatraz
• The Challenges and Thrills of the Escape from Alcatraz
• Learning from Defeats and Bad Days
• Transitioning Between Sports
• Training and Nutrition Strategies
• Marketing and Sponsorship Insights
• Swimming Challenges and Group Dynamics
• Book Recommendations and Final Thoughts

Links: Click here for additional helpful content & click here to book a call with Charlie Reading.

Connect with Heather Jackson on LinkedIn & Website

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance, Matt Fitzgerald, a prolific author with 35 books to his name, shares his captivating journey as a runner and writer. The conversation covers his experiences from starting as an 11-year-old runner, attempting to go pro at 46, to documenting his endeavours in books such as 'Running the Dream' and 'Iron War.' Matt delves into the importance of mindset, the impact of rivalries on performance, and the principles of mental conditioning for runners. He also discusses his books, 'Racing Weight' and 'Diet Cults,' focusing on healthy eating for athletes. Additionally, Matt introduces the concept of the Dream Run Camp, a unique experience for runners to fully immerse themselves in their sport. The episode also touches on Matt's battle with long COVID and his ongoing recovery journey, including the holistic strategies he's employing to improve his condition. He previews his upcoming book 'Dying to Run,' which documents his struggles and hopes for a full recovery. To conclude, Matt shares his insights and advice for those suffering from long COVID and highlights the importance of persistence and marginal gains in both athletic performance and recovery.

Highlights:

• Matt's Journey to Becoming a Pro Runner
• Lessons from the Pros
• The Dave Scott and Mark Allen Rivalry
• Mental Conditioning for Runners
• Pain Management and Training as Treatment
• Balancing Professional and Personal Passions
• Diet and Nutrition Insights
• Dream Run Camp Experience
• Books and Inspirations
• Dealing with Long COVID

Links:
Click here for additional helpful content

Connect with Matt Fitzgerald on his LinkedIn & Website

Explore The Limitless Life Workshop

We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance, where we explore the edges of human potential through the lens of science and personal experience. Today, we're honoured to host Alex Hutchinson, the author of "Endure," a book I rate as one of the best I've ever read. "Endure" isn't just a book; it's a journey into the heart of human capacity. Alex delves deep into the mental aspects of endurance sport, sparking more thought on this topic than any other work in the field. His insights are a beacon for athletes, coaches, and anyone fascinated by the limits of human performance. Today's conversation spans from the incredible feats of athletes like Eliud Kipchoge, whose sub-2-hour marathon stands as a testament to breaking mental and physical barriers, to the everyday applications of endurance science in business and personal health. We'll discuss how mental conditioning shapes top-tier athletes, how AI will impact the world of business and sport and dive into how the perception of effort can redefine what we believe is possible. His profound knowledge helps us understand the intricacies of endurance, not just in sport, but in every challenging aspect of our lives, so I know you are going to love this episode with the incredible Alex Hutchinson.


Highlights:

• The Sub 2 Marathon Project
• Breaking Mental and Physical Limits
• The Role of Technology in Endurance Sports
• Balancing Technology in Endurance Sports
• The Impact of AI on Endurance Sports
• AI's Influence on Journalism
• Exciting Developments in Sports Nutrition
• Recommended Reads and Influential Books
• Creative Process and Overcoming Blocks

Links:

The AI Advance with Charles Reading
The Data Decoder by Claire Fudge

Connect with Alex Hutchinson on his LinkedIn & Website

Explore The Limitless Life Workshop

We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline