On this special edition of the Bloomberg Business of Sports: The Business of Soccer, Vanessa Perdomo breaks down the landscape of the sport in Mexico, as the host nation of the World Cup that has the closest ties to the game but that is still looking to capitalize on their fans' passion. 
On this episode hear from: 

• Sam Porter, owner and co-managing member of Club Necaxa in Liga MX, on the potential upside for the business side of soccer in Mexico, coming in as an American investor into the industry and his recent appointment as Chief Strategy Officer for Apollo Sports Capital. 
• Bloomberg’s Gonzalo Soto on how Mexico is preparing to co-host the 2026 FIFA World Cup, why certain cities were chosen diving into their deep roots in soccer and their club’s storied past and why Mexico’s LigaMX is so closely tied to Major League Soccer.

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