Business of Tech: Daily MSP News & IT Services Analysis

Three things to know today

• Edge and IOT projects that work

https://www.channelfutures.com/digital-transformation/aruba-edge-maturity-key-for-optimizing-data-processing-and-value

https://thenewstack.io/postcard-from-the-edge-government-use-of-internet-of-things/

• What’s the human impact of security?

https://www.msspalert.com/cybersecurity-guests/new-sophos-research-highlights-the-psychological-impact-of-ransomware-attacks/

https://www.msspalert.com/cybersecurity-research/young-cybersecurity-professionals-vs-ai/

AND

• Will the EU build it’s own cloud?

https://www.channelpartnerinsight.com/news/4021855/eu-pour-eur10bn-building-european-cloud

About Business of Tech: The daily MSP news and analysis podcast for managed service providers and IT services leaders. Host Dave Sobel covers AI for MSPs, MSP pricing and profitability, MSP M&A and private equity, vendor partner programs, MSP cybersecurity and liability, and MSP operations — and answers the question every story raises: Why do we care? Produced by MSP Radio.

MSP Radio is supported by our partners:

ABC Solutions · CometBackup · Firetail · Guardz · HaloPSA · LogMeIn · Mailprotector · Pax8 · Rythmz · ScalePad · TimeZest · Transit AI

Supporting the IT services community through insights, analysis, and transparency.

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily MSP News & IT Services Analysis

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Three things to know today

• Edge and IOT projects that work

https://www.channelfutures.com/digital-transformation/aruba-edge-maturity-key-for-optimizing-data-processing-and-value

https://thenewstack.io/postcard-from-the-edge-government-use-of-internet-of-things/

• What’s the human impact of security?

https://www.msspalert.com/cybersecurity-guests/new-sophos-research-highlights-the-psychological-impact-of-ransomware-attacks/

https://www.msspalert.com/cybersecurity-research/young-cybersecurity-professionals-vs-ai/

AND

• Will the EU build it’s own cloud?

https://www.channelpartnerinsight.com/news/4021855/eu-pour-eur10bn-building-european-cloud

Support the vendors who support the show:

👉 https://businessof.tech/sponsors/

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Three things to know today

• Let’s measure the markets

https://rcpmag.com/articles/2020/10/16/remote-work-it-spending-in-2021.aspx

https://www.msspalert.com/cybersecurity-research/managed-security-services-market-forecast-size/

• Subscription commerce in the new normal

https://www.channelfutures.com/business-models/covid-19-hampered-msp-digital-commerce-service-initiatives

AND

• Problems with Education tech

https://www.axios.com/education-technology-coronavirus-remote-learning-01b5f4ca-65d0-47e0-bbf1-d620089d9d53.html

About Business of Tech: The daily MSP news and analysis podcast for managed service providers and IT services leaders. Host Dave Sobel covers AI for MSPs, MSP pricing and profitability, MSP M&A and private equity, vendor partner programs, MSP cybersecurity and liability, and MSP operations — and answers the question every story raises: Why do we care? Produced by MSP Radio.

MSP Radio is supported by our partners:

ABC Solutions · CometBackup · Firetail · Guardz · HaloPSA · LogMeIn · Mailprotector · Pax8 · Rythmz · ScalePad · TimeZest · Transit AI

Supporting the IT services community through insights, analysis, and transparency.

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily MSP News & IT Services Analysis

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Three things to know today

•   Let’s measure the markets

https://rcpmag.com/articles/2020/10/16/remote-work-it-spending-in-2021.aspx

https://www.msspalert.com/cybersecurity-research/managed-security-services-market-forecast-size/

• Subscription commerce in the new normal

https://www.channelfutures.com/business-models/covid-19-hampered-msp-digital-commerce-service-initiatives

AND

• Problems with Education tech

https://www.axios.com/education-technology-coronavirus-remote-learning-01b5f4ca-65d0-47e0-bbf1-d620089d9d53.html

I recently spotted what I considered an odd hashtag on LinkedIn -- #savethechannel

The channel is an interestingly overloaded phrase. It’s used to refer to the indirect sales path for technology, which takes technology and the resulting services delivered not from the vendor themselves through sellers to those end customers. There’s a lot of pieces in that “channel” – the vendors, the distributors, and the services companies, and even within three. There’s the channel chief – a vendor employee – and the channel team, which are sales or marketing staff who deal with partners… who are also the channel.

Let's dive into the different channels, why the confusion matters, and why ecosystems are the future.

About Business of Tech: The daily MSP news and analysis podcast for managed service providers and IT services leaders. Host Dave Sobel covers AI for MSPs, MSP pricing and profitability, MSP M&A and private equity, vendor partner programs, MSP cybersecurity and liability, and MSP operations — and answers the question every story raises: Why do we care? Produced by MSP Radio.

MSP Radio is supported by our partners:

ABC Solutions · CometBackup · Firetail · Guardz · HaloPSA · LogMeIn · Mailprotector · Pax8 · Rythmz · ScalePad · TimeZest · Transit AI

Supporting the IT services community through insights, analysis, and transparency.

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily MSP News & IT Services Analysis

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

I recently spotted what I considered an odd hashtag on LinkedIn -- #savethechannel

The channel is an interestingly overloaded phrase. It’s used to refer to the indirect sales path for technology, which takes technology and the resulting services delivered not from the vendor themselves through sellers to those end customers. There’s a lot of pieces in that “channel” – the vendors, the distributors, and the services companies, and even within three. There’s the channel chief – a vendor employee – and the channel team, which are sales or marketing staff who deal with partners… who are also the channel.

Let's dive into the different channels, why the confusion matters, and why ecosystems are the future.

Support the vendors who support the show:

👉 https://businessof.tech/sponsors/

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Three things to know today

• Forrester weighs in on trends in Europe

https://www.channelpartnerinsight.com/news/4021775/predictions-european-business-2021-forrester?utm_medium=email&utm_content=&utm_campaign=Channel%20Partner%20Insight%20-%20Josh%20Budd&utm_source=Newsletter&utm_term=

• Transportation agencies are lacking cybersecurity

https://www.ciodive.com/news/transit-cyberattack-risk/587040/

AND

• Research on going direct versus a tiered distribution model

https://www.channelpro.co.uk/news/11928/two-tier-model-offers-best-returns-for-vendors-gtdc-says

About Business of Tech: The daily MSP news and analysis podcast for managed service providers and IT services leaders. Host Dave Sobel covers AI for MSPs, MSP pricing and profitability, MSP M&A and private equity, vendor partner programs, MSP cybersecurity and liability, and MSP operations — and answers the question every story raises: Why do we care? Produced by MSP Radio.

MSP Radio is supported by our partners:

ABC Solutions · CometBackup · Firetail · Guardz · HaloPSA · LogMeIn · Mailprotector · Pax8 · Rythmz · ScalePad · TimeZest · Transit AI

Supporting the IT services community through insights, analysis, and transparency.

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily MSP News & IT Services Analysis

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Three things to know today

•   Forrester weighs in on trends in Europe

https://www.channelpartnerinsight.com/news/4021775/predictions-european-business-2021-forrester?utm_medium=email&utm_content=&utm_campaign=Channel%20Partner%20Insight%20-%20Josh%20Budd&utm_source=Newsletter&utm_term=

• Transportation agencies are lacking cybersecurity

https://www.ciodive.com/news/transit-cyberattack-risk/587040/

AND

• Research on going direct versus a tiered distribution model

https://www.channelpro.co.uk/news/11928/two-tier-model-offers-best-returns-for-vendors-gtdc-says

Three things to know today

• US CyberCommand moves on a botnet

https://www.washingtonpost.com/national-security/cyber-command-trickbot-disrupt/2020/10/09/19587aae-0a32-11eb-a166-dc429b380d10_story.html?utm_source=newsletter&utm_medium=email&utm_campaign=newsletter_axioscodebook&stream=technology

https://www.axios.com/newsletters/axios-login-5f67cd36-370b-4dc2-a513-82b83979075c.html?chunk=2&utm_term=emshare#story2

• Data center growth stalls… and stays the same

https://www.crn.com/news/data-center/why-data-center-spending-will-hit-200b-in-2021-gartner?itc=refresh

AND

• Video chat platforms are a thing!

https://www.commercialintegrator.com/av/videoconferencing-trends-habits/

https://www.crn.com/news/networking/zoom-launches-events-platform-third-party-app-marketplace-for-integration-with-zoom-products?itc=refresh

About Business of Tech: The daily MSP news and analysis podcast for managed service providers and IT services leaders. Host Dave Sobel covers AI for MSPs, MSP pricing and profitability, MSP M&A and private equity, vendor partner programs, MSP cybersecurity and liability, and MSP operations — and answers the question every story raises: Why do we care? Produced by MSP Radio.

MSP Radio is supported by our partners:

ABC Solutions · CometBackup · Firetail · Guardz · HaloPSA · LogMeIn · Mailprotector · Pax8 · Rythmz · ScalePad · TimeZest · Transit AI

Supporting the IT services community through insights, analysis, and transparency.

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily MSP News & IT Services Analysis

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Three things to know today

• US CyberCommand moves on a botnet

https://www.washingtonpost.com/national-security/cyber-command-trickbot-disrupt/2020/10/09/19587aae-0a32-11eb-a166-dc429b380d10_story.html?utm_source=newsletter&utm_medium=email&utm_campaign=newsletter_axioscodebook&stream=technology

https://www.axios.com/newsletters/axios-login-5f67cd36-370b-4dc2-a513-82b83979075c.html?chunk=2&utm_term=emshare#story2

• Data center growth stalls… and stays the same

https://www.crn.com/news/data-center/why-data-center-spending-will-hit-200b-in-2021-gartner?itc=refresh

AND

• Video chat platforms are a thing!

https://www.commercialintegrator.com/av/videoconferencing-trends-habits/

https://www.crn.com/news/networking/zoom-launches-events-platform-third-party-app-marketplace-for-integration-with-zoom-products?itc=refresh

Support the vendors who support the show:

👉 https://businessof.tech/sponsors/

Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more.

👉 https://businessof.tech/plus

Want the show on your favorite podcast app or prefer the written versions of each story?

📲 https://www.businessof.tech/subscribe

Looking for the links from today’s stories?

Every episode script — with full source links — is posted at:

🌐 https://www.businessof.tech

Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:

💬 https://www.podmatch.com/hostdetailpreview/businessoftech

LinkedIn: https://www.linkedin.com/company/28908079

YouTube: https://youtube.com/mspradio

Bluesky: https://bsky.app/profile/businessof.tech

Instagram: https://www.instagram.com/mspradio

TikTok: https://www.tiktok.com/@businessoftech

Facebook: https://www.facebook.com/mspradionews

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.