Business Operations Simplified - Sales, Operations, Leadership & Marketing Strategies For Entrepreneurs

Business Operations Simplified - Sales, Operations, Leadership & Marketing Strategies For Entrepreneurs

By Amber Glus - Operations and Marketing Consultant for EntrepreneursBusinessEntrepreneurshipCareersManagement
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Business Operations Simplified - Sales, Operations, Leadership & Marketing Strategies For Entrepreneurs episodes

  • Managing Your Money And Budgeting Well As A Freelancer– EP 87 (Freelancer Friday)
    Managing finances can be challenging as a freelancer when your income fluctuates. Our discussion today is about how to create a financial plan and manage your money to prepare you for the ebb and flow that can happen as a freelancer. We discuss how to create a solid financial plan, a process to make sound money decisions, and we review tools you can use to make the process a lot smoother. As a freelancer, virtual assistant, or work-from-home business owner, this episode will give you tools to empower you to make a financial plan that supports your business and your life.
    In today’s episode you’ll learn:
    How to create a budget as a freelancer
    A filter to put your money decisions through for spending money wisely
    Tools to make finances easier
    Building a financial plan that fits your individual business needs
    Resources From Today's Show:
    Join my Facebook Community for more marketing, messaging, and copywriting strategies to grow your business, or up-level as a Freelancer, VA, OBM, or DOO with weekly training on adding these skills to your services https://www.facebook.com/groups/theschoolofcopyandmessagingcommunity
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    YNAB Budgeting Software: https://www.youneedabudget.com/
    Dave Ramsey: https://www.ramseysolutions.com/
    38 min
  • Copywriting Basics, What You Need For Converting Customers– EP 86
    Sales funnels and copywriting don’t have to be complicated. It’s usually when we try to make these complicated that they don’t convert. Copy that’s clear and concise to your customer, and simple sales funnels that serve your audience and give them a clear direction will win over complicated messages every time. I hope after listening to today’s episode, you gain confidence in knowing that simple and straightforward will convert more customers than complex and complicated.
    In today’s episode you’ll learn:
    The basic elements of copy that converts
    How to create a simple sales funnel to promote your business
    Why applying the right story to your message will increase your customer conversion
    As solopreneurs or work-from-home business owners, we can’t afford to spend all of our time creating complicated messages that don’t work. So dive in for an episode full of simple, tactical steps to write effective copy and create sales funnels that work for your business.
    Resources From Today's Show:
    Book A Call With Amber  https://calendly.com/amberglus
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    Shout out for leaving a review and sharing the show!Kristi Veitenheimer, Simplicity For Solopreneurs: https://simplicityforsolopreneurs.com/Sara de Orlando, Purposeful Life Coaching: https://sarahdeorlando.com/
    52 min
  • The Secret To Building A Rockstar Freelancer Portfolio - EP 85 (Freelancer Friday)
    Hey Freelancer! Today’s episode covers a critical topic, your portfolio! There are five sections a portfolio needs to have to make it stand out from the crowd and showcase your talent. Having a portfolio is essential to any freelancing, virtual assistant, or work-from-home career, especially for copywriters.
    If you are new to copywriting and you're adding this as a signature service to your VA or freelancer business, this episode will help you create a portfolio from scratch in no time, even without a ton of experience.
    In today’s episode you’ll learn:
    The five sections you should include in your portfolio
    Different types of platforms to use to create and present your portfolio
    Two hacks that will make your portfolio stand out every time
    Where to put your portfolio and how/when to use it
    Resources From Today's Show:
    Join my Facebook Community for more marketing, messaging, and copywriting strategies to grow your business, or up-level as a Freelancer, VA, OBM, or DOO with weekly training on adding these skills to your services https://www.facebook.com/groups/theschoolofcopyandmessagingcommunity
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/Flipsnack for creating an online magazine out of your pdf portfolio: https://www.flipsnack.com/
    33 min
  • Remove Self-Doubt And Promote Your Message With Confidence With Karen Laos - EP 84
    If you’ve ever found yourself afraid to speak up, or unsure how to use your voice and stand up for yourself, you’ll know how after today’s episode! My guest today is Karen Laos. Karen is a keynote speaker and communication coach who equips women to stand out with confidence. She helps women channel their fear and quiet their self-doubt. Karen champions female business leaders to own their value and find their voice to be seen and heard. Karen’s style is fun, encouraging, and results-oriented. She immediately moves past the “fluff” and gets straight to the issues at hand.
    Karen’s advice in this episode about how to use your voice, be heard, and create better communication habits was like going to communication church! I loved every minute of it, and I know you will also.
    Karen’s coaching and courses:
    Individual Coaching: https://www.karenlaos.com/exec-coachingSpeak with Confidence Course: https://go.karenlaos.com/waitlist-spring2021Group Coaching Program: https://www.karenlaos.com/group-class
    Resources From Today's Show:
    Book A Call With Amber  https://calendly.com/amberglus
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    53 min
  • Which VA or Freelancer Signature Service Is Right For You? – EP 83 (Freelancer Friday)
    With so many options for freelancing and online businesses today, it can be difficult to know what signature service is best for your business. In today’s episode, we highlight some of the most popular signature services that you can do for your work-from-home, freelancer, or virtual assistant business.
    Having a signature service gives you a path to becoming a specialist as a freelancer. It can help you increase your income, niche your services, and improve your marketing. If you’ve thought about adding a signature service to your business, but you aren’t sure what your options are, this episode gives you a great list to start with and discusses some of the pros and cons of these signature services.
    In today’s episode you’ll learn:
    Why you need a signature service as a freelancer
    The pros and cons of some of the most popular work-at-home services
    How to become a specialist as a freelancer and increase your income
    How building an online business with these services can give you more flexibility in your schedule
    Resources From Today's Show:
    Join my Facebook Community for more marketing, messaging, and copywriting strategies to grow your business, or up-level as a Freelancer, VA, OBM, or DOO with weekly training on adding these skills to your services https://www.facebook.com/groups/theschoolofcopyandmessagingcommunity
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/Chris Panek Bookkeeping Course: https://www.financialadventure.com/elevate-waitlist
    1 hr
  • What's The Difference Between Copy And Messaging? When And How To Use Both - EP 82
    Are copy and messaging the same thing? What’s the difference? Today’s episode answers these questions and reviews how copy and messaging are different. We talk about what copy and messaging are, where and when to use them, and how they complement one another in your business.
    If you’ve ever felt like your message is “fuzzy” or sense that it may be confusing to your customers, today’s episode will teach you how to use copy appropriately to build a clear message every time.
    In today’s episode you’ll learn:
    The difference between copy and messaging
    How to use copy and messaging effectively
    How copy and messaging complement one another
    How to build a clear message for your customers
    Resources From Today's Show:
    Grab a StoryBrand coaching session to create your BrandScript  https://calendly.com/amberglus*enter code PODCAST to get $100 off your coaching session or any of my copywriting and marketing services as a THANK YOU for being a podcast listener!
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Try Kajabi free for 14 days https://app.kajabi.com/r/sF7FazZp/t/hpcdqyng
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    11 min
  • Ten Steps To Set Your Copywriting Business Up For Success – EP 81 (Freelancer Friday)
    Today’s episode is all about helping you set up your copywriting business for success as a freelancer. Before you jump into taking on clients, having these ten things set up early in your business will help you run your client journey more efficiently. These ten steps are not the most exciting when it comes to business, but they are very necessary. They will help you set up your business the best way possible now, so the essentials are taken care of before you get busy with your copywriting clients!
    In Today’s episode we cover:
    Tips for setting up your business entity
    Setting up a payment, invoicing, and proposal platform
    Getting your website and portfolio up
    Networking to get clients
    Resources From Today's Show:
    Join my Facebook Community for more marketing, messaging, and copywriting strategies to grow your business, or up-level as a Freelancer, VA, OBM, or DOO with weekly training on adding these skills to your services https://www.facebook.com/groups/theschoolofcopyandmessagingcommunity
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    25 min
  • How To “Keep It All Together” As A Busy Entrepreneur With Marla Beech – EP 80
    Prioritizing yourself, running a business and the demands of everyday life are tricky to balance. This is especially true when overwhelm has caused you to lose sight of yourself, what you want, and where you’re going. Marla Beech, owner of Hunkeedori and the host of the Overburdened No More Podcast is on the show today to walk us through her signature process that will help you get back to you, what you want, and help you create priorities and processes that will help you, “keep it all together.”
    In today’s show you will learn:
    How to identify what you really want
    How to prioritize yourself and work toward what you want effectively
    How to take care of everyone in your life (yourself included) without feeling like your needs come last or not at all
    Create systems that will help you manage all of your demands efficiently, without losing sight of yourself and your time
    Resources From Today's Show:
    Hunkeedori website https://hunkeedori.com/ 
    Connect with Marla on Instagram https://www.instagram.com/hunkeedori/
    Download Marla’s Free Moments to Memories PDF https://hunkeedori.com/choose-your-size-2/
    Schedule a free 30-min marketing consultation  https://calendly.com/amberglus
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    58 min
  • What Is A BrandScript? How To Use It To Grow Your Business - EP 79
    Do you know the story your brand tells? Does your brand tell a compelling story that makes customers want to do business with you? If not, you need a BrandScript! A BrandScript is a StoryBrand term, and I’m your StoryBrand guide here to help you create the foundation of a message for your brand that will compel your customers to do business with you again and again.
    Your BrandScript will help you when you get stuck writing your copy for sales pages, your website, a lead magnet, social media…anywhere! It’s the foundation of your message that will keep your copy on track and give it the element that it may be missing if you feel like your message has been falling flat or needs a refresh. Whether you’re writing copy for a blog, outlining a podcast, or planning a launch, a BrandScript will help you emphasize the key points that matter most to your customer and tell a story that ends in them doing business with you!
    In today’s episode you’ll learn:
    What a BrandScript is
    How to use it to create a compelling message
    How to use a BrandScript to get unstuck writing copy
    Why a BrandScript creates a brand story that will attract more customers
    Resources From Today's Show:
    Grab a StoryBrand coaching session to create your BrandScript  https://calendly.com/amberglus*enter code PODCAST to get $100 off your coaching session or any of my copywriting and marketing services as a THANK YOU for being a podcast listener!
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    StoryBrand by Donald Miller: https://amzn.to/3ygPdXNhttps://amzn.to/3ygPdXN
    Marketing Made Simple by Donald Miller: https://amzn.to/3tG8YEp
    Try Kajabi free for 14 days https://app.kajabi.com/r/sF7FazZp/t/hpcdqyng
    Connect with me www.amberglus.com
    Follow me on Instagram https://www.instagram.com/amberglus/
    24 min
  • Can Copywriting Become My VA Signature Service If I'm Not A Gifted Writer? EP 78 (Freelancer Friday Series)
    If you want to add copywriting to your business as a freelancer, but you feel like you aren’t sure if you’re a gifted writer, then listen up! Today’s episode is for you! In today’s show, we discuss (and debunk) the myth that you have to be a gifted writer to add copywriting as a service as a freelancer or virtual assistant. Maybe you’ve thought about copywriting or content marketing because you want a flexible schedule, you want to work from home, or you want a signature service you can specialize in, but you feel like you have to have a natural tendency for the written word. You do need to enjoy writing, but being a natural, gifted writer, is a matter of opinion and not a necessity for all copywriting jobs.
    In today’s episode, you’ll learn:
    How to learn the skill of copywriting
    The traits of a good copywriter
    The types of copywriting you can do
    How to know if you will be a good copywriter
    Resources From Today's Show:
    Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website
    Books Referenced In Today’s Show
    The Copywriter’s Handbook by Robert W. Bly 4th Edition
    How To Write Copy That Sells by Ray Edwards
    Persuasive Copywriting by Andy Maslen
    Everybody Writes: The Go To Guide To Creating Ridiculously Good Content by Ann Handley
    This Book Will Teach You How To Write Better by Neville Medhora
    StoryBrand and Marketing Made Simple by Donald Miller
    Try Kajabi free for 14 days https://app.kajabi.com/r/sF7FazZp/t/hpcdqyng
    Join my Facebook Community for more marketing, messaging, and copywriting strategies to grow your business, or up-level as a Freelancer, VA, OBM, or DOO with weekly training on adding these skills to your services https://www.facebook.com/groups/theschoolofcopyandmessagingcommunity
    Follow me on Instagram https://www.instagram.com/amberglus/
    Clubhouse @AmberGlus
    27 min

About Business Operations Simplified - Sales, Operations, Leadership & Marketing Strategies For Entrepreneurs

From the publisher's feed

The Business Operations Simplified show provides tactical strategies that help make running your business easier. Are you wondering at what point your business will get easier to run? And, wondering when you will spend less time in your business and more time enjoying the legacy you built?