What if....businesses allowed employees to thrive with personal brands? with Tracy Borreson, TLB Coaching

Top takeaways:

7:17: The whole point of a brand is to create an experience for someone

7:27: People create experiences...not clever marketing strategies

8:57: You must know who you are as a brand to have the right people manage it for your company

11:02: Do you know if your company only uses the word "culture"...or do they actually have a culture?

12:27: Personal brand alignment = when something resonates with you. When your people are in misalignment, it's hard to get the best out of them for your business.

14:03: Corporate ladders vs. personal brands and what's required to ensure personal investment in growing with your company

15:34 - 17:27: Do the job you love - but do it YOUR way. Highlighting powerhouse professionals owning their personal brands: Kyla Lee, Vancouver Criminal Lawyer and Alice Stephenson, Stephenson Law. Two women in traditionally conservative industries transforming how to work in their fields

18:50: How leaders can support people to contribute as themselves to the larger business personhood. 1) Know your mission and value beyond the written form; 2) Have clarity in communicating these two things

20:43: Use a Love / Loathe List to help your people get aligned and engaged in their roles

27:52: When personal brand misalignment drains and depletes people, they are more likely to leave a company. Organizations are losing good people because of this misalignment

28:10: The role of HR departments is to help employees find their personal brand

28:54: We need to take care of our people as people - not employees. This includes the CEO who is also a real person with human needs

33:07: Clarity comes when we give ourselves space!

33:27: If you want to get the best out of your people, then you have to know who they are as people

39:38: Hear Tracy's answer to what if...businesses realized that they are people too?

Connect with Tracy online:

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What if....businesses engaged with a visual stylist? with Crystal Reynolds, Crystal Ink

Top takeaways:

10:51: There's power in not having all the answers, but knowing the questions to ask in order to find them

11:12: Team collaboration is crucial for having a successful end product - including design

12:01: The visuals of a business' personhood comes from knowing how to find your look and feel so the visual represents YOU in YOUR industry, allowing you to easily be recognized

12:46: Design is the visual representation of who you are, what you stand for, and what matters to you. It is an introduction to you

14:42: People can always tell if you've haphazardly thrown together a design

14:54: Comic Sans is designed for COMICS! It should not be used anywhere else!

15:17: Your design has to connect with who is looking for you because they will miss you otherwise. 

16:74: You want to be approachable and comfortable for WHO you want to reach

17:36: Design creates the welcome mat to your business

18:43: Crystal shares what happens to the business when there is a disconnect between the design, the story, and the community

20:38: Business as a person gives it a sense of purpose, which translates into what the business itself can do

21:37: There are ways to be intentional with your design so that it works for all people in the business

22.16: A good creative will not tell a business what to do. They'll hear the impact you want to make and translate this into visuals to connect with people where they are

24:06: We must remove our ego to know when we need help with visual representation

26:00: The reason businesses need to be a part of the design PROCESS to understand where we begin and where we end up to ensure there is full connection and engagement with the design

29:13: Consistency in design use build trust

30:33: Hear Crystal's answer to what if...businesses realized that they are people too?

Connect with Crystal online:

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What if....businesses decided to invest in workplace trust? with Shane Osborne, Better Business Bureau

Top takeaways:

5:06: Trust today just isn't the same as it used to be

5:37: Trust means that we must be really honest and transparent as we allow businesses to get to know us, including what we believe in

8:25: Trust has to be a 2-way street, otherwise there will be a breakdown in communication

10:45: Trust comes down to a choice as it informs the ethics of a business. Every Tom, Dick, or Harry can start and run a business, but not every Tom, Dick, or Harry can be ethical in running it

11:43: What message is a company inadvertently sending when they simply do not respond to a customer?

12:40: Customers want to be heard and have a dialogue without being ghosted. This is where the breakdown in trust often happens

14:44: Shane shares how to have hard conversations with clients and it means removing our ownership pride 

15:45: We must learn how to have open and transparent conversations, even when we're in the wrong!

17:56: How does trust play in business today and how can we build it now as business continues to change?

21:17: How can new businesses start to build trust when they don't have a history behind them?

23:40: All businesses fail someone, somewhere along the way

24:52: The importance of building trust with your team so they can do the same with your customers. This comes to finding the balance between iron fist management and best friend management

26:22 - 30:58: When coaching people you need to: tell them how to do it, show them how to do it, let them do it, then give feedback. This consistency will build trust and help you tur out employees who do things the way you need them to. It's a system for building trusted employees

31:37: We cannot get angry or frustrated with people when we do not tell them what they can or cannot do

34:32: Culture is what's most important - over and above a paycheque

35:30: Retention is how you measure whether your team trusts you

38:25: Hear Shane's answer to what if...businesses realized that they are people too?

Connect with Shane or the Better Business Bureau online:

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What if....businesses aligned their people plan with their business plan with Ashley Cox, Sprout HR

Top takeaways:

6:59: You are going to fail, regardless of how strategic you are. Make peace with this.

8:17: Women leaders are grossly underrepresented across the board, making it difficult to find leaders to look up to, especially ones we can see ourselves in

9:18: You don't have to change who you are at your core to be an amazing leader - including your femininity. This opens the door of possibility for young female leaders

12:02: How to lead from your natural gifts and strengths so as not to lead like someone you're not

12:43: The hypocrisy between male leader traits when used by female leaders

14:03: Creative business owners often miss these things when looking to hire, including the stories we tell ourselves that hold us back

17:49: A primary difference between the creative business owners and other business owners when hiring

18:49: The truth: EVERYBODY has a problem in hiring when doing so for the first time. You are going to mess up.

21:62: How to leverage our natural strengths and talents to support our business personhood. Hint: it's not about cloning yourself

23:08: Where is your business missing "nutrients" in its personhood?

23:31: You must identify goals in business, where you're going, and what you need to get there

24:36: The answer to when you need to hire someone

25:53: The common harmful business mistakes we make when hiring

27:13: The misalignment that causes your business to suffer

30:19: How to identify the tangible thing you need to start hiring the right person

30:49: The cool thing about your business values and how to identify them

36:49: If you are missing the action that defines your values, you are missing the gold that builds company culture

37:22: The most important job as a CEO is to set the vision and tone of a company. This is through your values becoming an intentional culture. Not culture by default

40:59: Hear Ashley's answer to what if...businesses realized that they are people too?

Connect with Ashley online:

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What if....businesses chose to embrace their blank canvas with David Schmeikal, The Gyst Life; Bear and Unicorn Creative Co. Inc.

Top takeaways:

11:06: The process of learning that knowing "that's it" is an ongoing process of exploring what doesn't work to know what does

11:46: Rejection is just PART of our journey

17:11: We need to set the foundation for what we envision. This takes courage and bravery and knowing they are different, yet both required to make progress

19:39: The power of trusting your quiet gut as you continue to ask, "is this it?" and then listening if something is missing

23:32: Stability comes from strong foundations

25:20: Even strong foundations diminish over time. We need to strengthen and reinforce them as we continue to evolve as human beings

27:16: Leaders must be willing to go inward and understand who they are, how they operate, and why this allows them space for growth in curiosity

29:49: How you can go inward without scaring yourself out of the inner conversation comes down to courageously looking inward and asking 1) who do I want to be known as and know myself to be; 2) What kind of person do I want to be?

31:44: There is NO SUCH THING as "getting it right"

33:46: The funny thing about mountain tops...and now what. Having the choice to DECIDE if we want to go further

36:54: Cultivate cultures with people who want to continue to go for more mountain tops

37:41: Are you hikers or climbers in your business as this impacts the directed effort of you and your people within your business personhood

39:56: Leaders - if you commit to getting to know your people, you know the key things that will help to promote or hinder your business. This empowers your people and allows you to create possibilities WITH your people

42:36: We are scarce in this one key thing - TRUST. How can you built it so it doesn't crumble?

45:16: How can we be less fickle as leaders...and as humans?

46:19: There's power in intentionally freeing ourselves from our baggage to create space for something new to show up.

51:21: Do you want to have more TEA (Time, Energy, Attention - our finite resources)? Be careful where you drink your tea.

53:42: Hear David's answer to what if...businesses realized that they are people too?

Connect with David online:

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What if....businesses intentionally defined and reinforced their safety behaviour? with Eldeen Pozniak, BA, BSc, CEES, CHSC, CHSMSA, CRSP, FIIRSM, CMIOSH, Pozniak Safety Associates, Diggins Safety Consulting

Top takeaways:

5:55: The choice we make, things we do, responsibilities we fulfill have repercussions

6:12: There are systems and personalities necessary to have a SAFE business where people go home at the end of the day

6:50: What organizations overlook when considering health and safety for the overall health of the business

9:00: We must focus on both the physical AND psychological hazards to see the whole business being

10:00: Businesses can CHOOSE how risky they want to be. This becomes a CULTURE CHOICE

11:35: We can minimize/avoid harm through systematic processes

12:45: Have the right structure, culture, and conversations in place to support us, otherwise we are setting ourselves up for harm - both physical and psychological

14:25: Stories are what's needed for safety for businesses to help their people apply this within their lives and roles as this reinforces how concepts will personally affect them

16:30: People need stories of how other people are affected and not just "it's out there, so beware"

17:17: Stories of safety must:

18:20: who's the HERO, and who's the VILLAIN in your business safety story as this impacts the culture and personality of your business

20:20: What influences people and organizations is NOT always the same thing. Is it logic or emotion - know WHO you're communicating safety with and then work your story accordingly (e.g. engineering firm connects differently than a marketing firm)

22:08: Importance of message mapping  to ensure the right story is packaged in a way your people will connect to it

24:25: Senior leaders, Health & Safety Supervisors and Managers have to be purposeful in the stories they are building to create the story that reinforces their right behaviour

28:00: Listening is how to start being intentional with your safety stories

31:45: We operate with different definitions of safety. Know the definition that you're operating in so you can connect the value of safety to the behaviour

33:06: It's not about changing people; it's about influencing them

35:07: We must connect all parties to communicate the vision & goals of the business personhood to operate at its most optimal, healthy level as a fully functioning organism

38:20: the heroes MUST be the ones who are doing the behaviour we want reinforced. The villains - discourage the behaviour.

41:51: Hear Eldeen's answer to what if...businesses realized that they are people too?

Connect with Eldeen online:

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What if....businesses created mental health socially instead of through a workshop? with Connie Jakab, Brave Parent Institute, Brave Tribe, Wellness Innovates 

Top takeaways: 4:14: "Bring them closer" - what this means in Connie's story and why we should never send the hurting away 

7:52: A program is not mental health. So, how can companies truly cultivate a culture that supports TRUE mental health? 

8:41: A mentally healthy workplace looks like belonging 

8:54: Connie shares the number one desire of your employees 

9:12: Mental health is created socially 

10:15: Belonging creates resilience. YET - belonging is not created by the employer. It is created by the people within an organization 

11:28: There is impact when there is a lack of meaningful work and purpose.  Reference Johann Hari, Lost Connections 

12:08: A sense of workplace belonging directly impacts your productivity and bottom line 

13:52 - 15:11: Connie highlights ways to take mental health conversations and turn them into ACTION for belonging POST workshop  

18:39: Switching the onboarding process to create learned experiences over telling people what your vision, mission and values are 

20:16 - 21:18: Connie's passion is to impact the future youth. And this becomes about connecting parents and their workplaces as the workplace is who holds the parents of the kids who need to be brought closer. 

21:23: When we impact the workplace, we impact the home. When we impact the home, we impact our youth. 

23:58: Connie provides tools to encourage connection and conversations with teams 

24:53: We want to support people...we just do not know how! This is consistent right across Canada as shared through previous Let's Talk Hope conferences on Bell's Let's Talk day 

25:54: Support in the workplace does not magically happen. We have to create it with intention 

26:28: National Hope Movement, Let's Talk Hope - mental health conference on Bell Let's Talk Day.  January 28, 2021: is a national conversation around mental health - how ALL of Canada is doing - to open the eyes of people across all ages, genders, provinces and territories Join the conference, register at: https://www.eventbrite.ca/e/lets-talk-hope-canada-tickets-129606874651  

For more info, visit: www.nationalhopemovement.com 

33:07: Hear Connie's answer to what if...businesses realized that they are people too? 

Connect with Connie online: Instagram: @conniejakab LinkedIn: Connie Jakab Connect with Wellness Innovate: Website: wellnessinnovate.com Instagram: @wellnessinnovate 

Connect with Lindsay online: Instagram: @quirkylindsayharle LinkedIn: Lindsay Harle-Kadatz Email: [email protected] Stay connected with Quirky Quills, a monthly resource for leaders, mental health, and brand alignment

What if....businesses prioritized mental health the same as physical health with Juliet Meskers, Mental Health Global Network

Top takeaways:

5:43: Juliet provides the definition of OCD (obsessive-compulsive disorder)

7:58: Friends 4 Friends, University of Delaware. The story of how Mental Health Global Network came into being.

11:22: Why include mental health as a priority for your business and how businesses can begin to prioritize mental health on an equivalent level to that of physical health.

14:40: If your employees are not functioning at their full capacity, then neither is your business.

15:15: Statistics regarding mental health in the workplace (US States):

19:30: Tools for leaders to support their team's mental health:

27:26: The impact that awareness within the younger generations entering the workforce today is having on the business world

31:40: Mental health education SAVES LIVES. Period.

32:49: We are more likely to witness a panic or anxiety attack in our office than a heart attack. 

33:57 - 34:50: 1 in every 5 individuals suffers from mental illness. The impact of early education on physical first aid has shown to decrease the stats of cardiac arrest. If we see the impact that early physical education can have, why are we not implementing the same early education for mental health first aid?

38:14: Hear Juliet's answer to what if...businesses realized that they are people too?

Connect with Juliet and the Mental Health Global Network online:

Connect with Lindsay online:

Website: www.thewriteharle.com

Instagram: @quirkylindsayharle

Facebook: @quirkylindsayharle

LinkedIn: Lindsay Harle-Kadatz

Email: [email protected]

Stay connected with Quirky Quills

What if businesses reflected to move forward with purpose?

Top takeaways:

2:50: Lindsay Recknell's definition of hope and why leaders should focus on hope and what this means for their people

4:11: Hamish Knox's genius about focusing on our individual behaviours to help us reach our mountain tops

5:07: Elise Russell's brilliance in asking: if we're already the best versions of ourselves today...then what's the point of the next 60 years?

6:24: Luanne Whitmarsh insights into why leaders should kindly allow crappy days to happen...and what this actually does for our people

7:43: Mary Tidlund's beautiful story of how collaboration is a true disruptor for how business has traditionally been done

8:35: Tymothy Roy's calming influence highlighting it's about the WHO not the HOW

8:59: The importance of aligning our actions, behaviours, and words to focus on people and treat them with true value

To connect with Lindsay:

Connect online:

What if....businesses created their own leaps and bounds? with Tymothy Roy, Tymothy Roy Coaching

Top takeaways:

8:34 - 9:43: Traditional coaching styles versus individual mindset coaching boils down to shifting who you are while you are doing

10:49 - 12:02: The importance of speaking from a future self space in order to pull the future towards you

14:14: What is business is personal? After all, business is created BY people FOR people. So, if you're looking for a shift in your business, go back to why you started in the first place

15:49: Shift in business happens ONLY when shift in people happen

19:32: Aubrey Marcus reference, https://www.aubreymarcus.com/

20:33: Is it time to redefine what leadership is to you?

24:41: Is is the right vision for you...is it a vision that also stretches you enough?

25:38: Leadership is destined within everybody. It just looks different for you.

32:49: What are the conversations and thoughts you have with a higher level of your self?

35:24: Stop asking what do I want to become. Focus on who do I want to become and when do I want to become?

37:51: Esoteric thoughts are easier to understand when they are just put into action

39:24: The energy power of engaging curiosity!

40:29: EPIC storytelling is your actual transformational piece

43:44: Corporate Compartaliztion - this current model is the separation model that is keeping things broken

48:38: Stop asking how. The how shows up when the who shows up.

51:04: Stumble through showing up as your future self. This is okay as you learn to be WHO...not HOW

52:26: Dan Sullivan, Strategic Coach reference, https://www.strategiccoach.com/

57:58: Successful people understand that their inner world determines their outer one.

58:06: Tym dives into the "freedom from, freedom to, freedom because" model. 

1:02: Hear Tymothy's answer to what if...businesses realized that they are people too?

Connect with Tymothy online: