09.30.2022 - By Mark Wickersham
You may have heard me say there is no magic formula for value pricing.That’s true. There isn’t.Value pricing is without a doubt the best way to price your services – but it takes time to implement, especially when you’re stuck up on using hourly rates. But, we CAN break it down into baby steps. And the first step towards value pricing is to give a fixed price up front.Now for that… there IS a magic formula. It’s called Regression Analysis. It’s a way of using your current ...