This week, Daniel and Rebecca talk to guests Brandon Jones and Luke Parker Bowles about their efforts to revive The Bradley Cinema through their ownership group, Cinema Lab. Originally a single-screen theater in Bradley Beach, New Jersey dating back to the earliest days of commercial exhibition, The Bradley is being converted to a three-screen cinema with a live performance space slated to re-open in Summer 2021. Brandon and Luke discuss The Bradley’s history, its recent transformation, and the important role independent cinemas play in their communities. 

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Episode Resources:

• The Bradley’s Kickstarter Campaign 

What to Listen For

• 00:00 Intro.
• 00:46 Super Bowl trailer recap.
• 06:10 Cinema Lab’s The Bradley Cinema.
• 10:26 The struggles of community cinemas during the pandemic.
• 13:22 Considering financial viability while reviving community cinemas.
• 17:33 Gaining community support through a successful crowdfunding campaign.
• 21:47 Streaming won’t give you the moviegoing experience theaters can offer.
• 29:48 Challenges cinema marketers face during the pandemic
• 33:27 The Bradley to reopen as a three-screen theater in summer