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Capital Point Marketing is the premier marketing podcast for banks and credit unions. Learn more about topics like SEO, website best practices, branding, advanced PPC and social media advertising to a... more
FAQs about Capital Point Marketing:How many episodes does Capital Point Marketing have?The podcast currently has 45 episodes available.
November 03, 2017E25: How to Audit Your Bank or Credit Union WebsiteAllison walks us through a typical website audit for a bank or credit union and what to look for....more18minPlay
October 27, 2017E24: How to Activate Your Brand in Your Financial InstitutionIf you've recently re-branded or even if you already have a strong brand, you know how valuable that brand can be. But without care and nurturing, it can wither and die. How do you "activate" your brand within your financial institution? Garrett Curry, our Brand Strategist joins us to today to discuss this....more19minPlay
October 20, 2017E23: Balancing SEO and PPC in Your Financial InstitutionWe discuss the pros and cons of organic SEO vs PPC in your financial institution and how they work together. Also: a great new Facebook update for Lead Ads!...more26minPlay
October 13, 2017E22: Insights for Banking from Digital Mastermind 2017Allison and Michael share key insights for marketers in the banking industry from this year's Digital Mastermind Summit....more20minPlay
October 06, 2017E21: Increasing the Organic Reach of your Facebook Page with Audience OptimizationWhile Facebook's organic reach has tanked in recent years, there is a way to improve it again. Also: Why Snapchat advertising may be a great bet for reaching millennials....more24minPlay
September 29, 2017E20: Our Best AdWords Secrets for Banks and Credit UnionsIn this episode we share our best tips and secrets for using AdWords to generate leads for your financial institution....more28minPlay
September 22, 2017E19: Why Flat Design May Be Confusing Your Website VisitorsA discussion on why trendy "flat" design may look cool but may also come with some usability tradeoffs. Also, how to effectively use (or not use) JavaScript for good SEO. Also: should your financial institution respond to negative online reviews?...more22minPlay
September 15, 2017E18: Why Millennials Love Podcasting (And What It Means for Your Financial Institution)A discussion on how to tell if Google sees your banking web pages as low or high quality. Also, a WordPress vulnerability that may affect you and finally, how millennials are embracing podcasting....more25minPlay
August 25, 2017E17: Can You Use Facebook to Target Visitors to Your Branches?Some creepy but powerful ways to integrate digital advertising with your physical locations, followup discussion on ADA compliance and SEO, and some data on direct mail and millennials. Also: how to keep your websites CTAs from turning people away....more19minPlay
August 11, 2017E16: Is Your Bank's Website Too Slow for Facebook?Facebook rolls out some new features, Google makes a shift and Facebook is on a mission to kill off slow websites....more21minPlay
FAQs about Capital Point Marketing:How many episodes does Capital Point Marketing have?The podcast currently has 45 episodes available.