In this episode of Book Overflow, Carter and Nathan discuss the second half Made to Stick by Chip Heath and Dan Heath! Join them as they discuss how to make an idea credible, the power of stories, and how to "spot" sticky ideas in the wild!

-- Want to talk with Carter or Nathan? Book a coaching session! --

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Carter

https://www.joinleland.com/coach/carter-m-1

Nathan

https://www.joinleland.com/coach/nathan-t-2

-- Books Mentioned in this Episode --

Note: As an Amazon Associate, we earn from qualifying purchases.

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Made To Stick

https://amzn.to/3UTzcmR (Paid Link)

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00:00 Intro

02:30 About the Book and Authors

03:34 Initial Thoughts on Made to Stick Part 2

14:00 Credible - Building Trust Without Authority

24:26 Emotional - Making People Care

37:37 Stories - The Power of Narrative

51:45 Hot Takes and the Jared Story

56:30 Final Thoughts

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Spotify: https://open.spotify.com/show/5kj6DLCEWR5nHShlSYJI5L

Apple Podcasts: https://podcasts.apple.com/us/podcast/book-overflow/id1745257325

X: https://x.com/bookoverflowpod

Carter on X: https://x.com/cartermorgan

Nathan's Functionally Imperative: www.functionallyimperative.com

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Book Overflow is a podcast for software engineers, by software engineers dedicated to improving our craft by reading the best technical books in the world. Join Carter Morgan and Nathan Toups as they read and discuss a new technical book each week!

The full book schedule and links to every major podcast player can be found at https://www.bookoverflow.io