CEO in Overflow Podcast

In today’s episode of Em’s Gems, I talk about how to set your business and content up for success in 2024, including what I am shifting in my messaging for 2024, how to build out a presale and set up early bird pricing for your programs, my top tips for selling spots for your private coaching, the importance of understanding your client and reflecting that in your messaging, why content is everything, and more!

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/ 

In today’s episode of Em’s Gems, I am talking about the energy behind being an entrepreneur and running a successful business, including why your energy matters (and how to protect it), the importance of creating your version of ‘having it all,’ why you need resilience and courage to be an entrepreneur, how practicing what you preach will build your authority, why I don’t believe everyone isn’t meant to be an entrepreneur, and why being financially secure and feeling fulfilled are two very different things. Plus so much more!

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/ 

In today’s episode of Em’s Gems, I am talking about how to successfully create and promote content for your masterminds (or any other offer!), including suggestions for posts and IG Stories that will support your sales, why problem awareness type of posts in your feed will help your audience identify their issue quickly, capitalizing on the power of proximity in the mastermind space to educate your audience, why sharing your experience with the problem your audience faces is valuable, how to build credibility and authority over video (aka IG Stories), plus my best content strategies to help sell your mastermind on Instagram.

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/

In today’s episode of Em’s Gems,  I am unveiling some behind-the-scenes things I realized from moving through my recent Birthday Bash offers, including what people actually want to hear about during a launch, why you need to find out what’s holding someone back before you sell to them, understanding that your content isn’t going to apply to everyone, and why breaking down the process of your offer helps create a customized experience for your customers. 

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/

In this episode of Em’s Gems, I am talking about masterminds, Black Friday emails, and what 2024 will look like. I’ll cover what’s changing in 2024 for my business strategy, why I’ll probably always offer a mini mind and mini group program, why having signature micro offers is so important, how to decide the vibe of your mastermind, and how I create content from client conversations. Plus, I’m giving an in-depth breakdown of how many emails to send during Black Friday (and what to include in each!).

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/

In this episode of Em’s Gems, I talk about what I would do differently if I had to start my coaching business over again, including why I would double down on the hot audience strategies I teach my clients, whether I would start offering a low ticket offer or long-term high ticket offer with a cold audience, and how to create your own rules for your business. Plus, I share why you get to run your business how you want to and the importance of branded content, community building, and establishing your authority as the expert in your field.

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/

In today’s episode of Em’s Gems, I am talking about successfully launching a new membership, masterclass, or other program, including how to answer frequently asked questions in your marketing, what kind of content to post about to warm up your audience for your launch, how to explain in your messaging why your ideal client should buy now, how to create an exclusive element for the people who are ready to invest, and how to shift your launch into an evergreen program. I even share what I do to celebrate program milestones! 

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/ 

In today’s episode of Em’s Gems, I am talking about the nuances of building a successful membership, including when to know it’s the right time to launch a low-ticket membership, why people need to see themselves inside of a high-ticket offer (and how to communicate that to them), how micro offers help build a hotter and deeper relationship with my audience, the truth about maximum capacity in programs, why I always have onboarding calls with my mastermind members, and so much more!

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/ 

In today’s episode of Em’s Gems, I’m breaking down exactly what I do to launch a new offer with a cold audience –whether it’s a mastermind, masterclass, low-ticket or high-ticket –I explain how to transition into a hotter audience, why a masterclass is a great way to expand on your why, how to explain why your offer is the next best step for someone, how to avoid falling into skewed definition of success, and why money is just a reflection of how many people you're transforming, plus so much more!

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/

In today’s episode of Em’s Gems, I’m talking about how to grow a hotter audience so you can fill up your next masterclass, including what to do if no one has registered for your masterclass, three questions to ask yourself to get your marketing communication on point, how to talk about the unique value of your offer, why you have to get so specific about your ideal client if you want to make a sale, and how to shift into a business model that runs off attraction marketing, plus so much more!

Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510

DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/ 

Join the EMpire Membership Today! https://www.canva.com/design/DAFt7A-HKJM/JDam6KFiohsfgS-PrEAE6w/view?website#4