This episode of the CFO Playbook features an interview with Kirstine Archer, CFO at Bam Boom Cloud, a company that simplifies technology and makes it cost effective, so small and medium businesses can take advantage of the latest Microsoft Cloud solutions to help their business quickly grow strong. Although having been in finance for over 20 years, Kirstine says she fell into accountancy rather than making it a deliberate career move. Even though she may have taken a non-traditional path to CFO, Kirstine has a clear passion and expertise for helping small to midsize businesses by increasing their efficiency through advising and technology.