In today's rerun episode of Let's Talk Business, we're diving back into a compelling discussion on the power of authenticity and purpose in driving business success. Join your host, Meny Hoffman, as he reconnects with Berel Solomon, a dynamic entrepreneur and the founder of Wealthy Commercials and Wealthy Executive Coaching.

• Berel's journey from running a family business to starting his own ventures is nothing short of inspiring. From his candid reflection on mixing family with business, to his passionate approach towards video marketing and executive coaching, Berel provides a wealth of actionable advice for aspiring entrepreneurs and seasoned business owners alike.
• In this episode, Berel shares his perspective on aligning personal passions with professional pursuits, and the profound impact it has on one's success. He reveals the challenges and triumphs he faced while transitioning from his family business to founding Wealthy Commercials, a company that has taken on a life of its own through powerful video marketing strategies.
• Moreover, Berel delves into the crucial role of mentorship and coaching in personal and business growth. He talks about the importance of having experienced mentors to navigate the complexities of running a family business and the strategic significance of coaching for continuous development.
• Berel's core message is to operate within your "zone of genius"—a concept that he believes redefines how entrepreneurs should view their unique capabilities and contributions. He articulates how passion-driven work not only brings personal fulfillment but also attracts opportunities and resources that propel business growth.

Throughout the conversation, Berel provides insights on building strong teams, effective delegation, and the impact of genuine, purpose-driven branding. His candid anecdotes and practical advice offer listeners a roadmap to integrating personal values with professional goals for sustained business success.

Tune in to this episode for an enriching conversation that marries the heart of entrepreneurship with actionable business strategies. Whether you're facing challenges in your family business, seeking to explore new ventures, or looking to inspire your team, this discussion with Berel Solomon promises invaluable takeaways.

• 05:21 - "Balancing Family and Business Dynamics"
• 09:01 - Embracing Self-Awareness and Authenticity
• 09:55 - "Embracing Faith and Genius"
• 13:08 - Pursue Passionate Work
• 17:40 - Influencer Journey: Open Book Approach
• 19:21 - "Lighting the World for God"
• 23:33 - Balancing Personal and Business Success
• 26:18 - Balancing Business Ventures Timing
• 29:19 - Empowering Coaches Boost Business
• 35:11 - Mentorship and Self-Improvement Magic
• 38:11 - Regretting Poor Influence Decisions

1. Berel Solomon talks about the challenges of working in a family business, especially with his father and brothers. The key takeaway is the importance of maintaining professional relationships and sometimes seeking external help, like hiring a mentor to mediate conflicts.
2. Berel Solomon discusses being in one's "zone of genius" rather than just following a passion. He shares insights on how operating within this zone allows for greater success and fulfillment. He contrasts this with simply making money, emphasizing that true success comes from aligning one's work with personal strengths and passions.
3. Berel reveals how he juggles several business ventures, a documentary, and personal commitments by utilizing technology and delegating tasks. He highlights the importance of focusing on high-value activities and outsourcing less critical tasks, underscoring effective time management and prioritization.
4. Berel's mission is to bring awareness about God and spirituality through his work. He emphasizes that his end goal is to connect people to the one above, regardless of the means, whether through business ventures, social media, or upcoming projects like his documentary.
5. Berel explains how COVID-19 impacted his business structure. He trimmed down his workforce to retain only the most committed employees. This adaptation not only sustained but also streamlined his business operations, suggesting that crises can present opportunities for re-evaluating and optimizing business practices.

https://www.linkedin.com/in/berel-solomon/

https://www.wealthyco.com/main

http://berelsolomon.com/