In this inaugural reformat of the Change Champions podcast, co-hosts Ped and Riley dive deep into a conversation that every coach and consultant needs to hear: how to sell without feeling salesy. If you’ve ever hit "publish" on a post and crossed your fingers for leads—or avoided outreach because it felt awkward—this episode is your permission slip to rethink everything. Ped and Riley unpack why traditional outreach feels gross, what to do instead, and how a mindset of service (not sales) leads to real opportunities. Plus, they share behind-the-scenes stories from their own journeys and client wins that prove this approach works. Whether you’re just getting started or ready to scale, this episode will help you plant the seeds for a sustainable, trust-led business.

In this episode of Change Champions, we sit down with Anne Shields, a liberal arts life design coach who specializes in helping the “lost and confused” find meaningful direction. With a background in higher education and years of experience training coaches, Anne brings a unique perspective on what it really takes to build a sustainable coaching business—especially for those who resist the traditional marketing playbook. Together with co-hosts Riley and Ped, Anne unpacks the tension between pure coaching, mentoring, and business-building, offering grounded insights on niching, visibility, and why saying “I just want to help people” isn’t enough to succeed. Whether you're credentialed or not, this episode challenges you to rethink how you serve—and how you show up.

In this episode of Change Champions, we dive into the often-overlooked mindset shifts that are crucial for coaches and consultants to build a thriving business. Our guest, Erika Fay, an Elite Athlete Fulfillment Coach, shares her journey from therapist to entrepreneur, revealing the internal battles she faced along the way. Erika unpacks how overcoming limiting beliefs, embracing micro-moments of success, and building intentional daily practices transformed her ability to maintain a steady stream of clients. Whether you're struggling with self-doubt or feeling overwhelmed by your business journey, Erika’s insights offer practical steps to build calm confidence and lasting success.

In this episode of Change Champions, we sit down with executive leadership coach and strategist Andy Conigliario to explore what it really means to live and lead on purpose. Andy shares his powerful story of walking away from a high-paying executive role—not to chase another title, but to rediscover meaning, health, and fulfillment. From the pivotal moment that forced him to question his definition of success, to the quiet clarity that emerged in the aftermath, Andy reveals how discomfort, failure, and deep self-awareness became the building blocks of a purpose-driven coaching practice. Whether you're standing at your own career crossroads or guiding others through theirs, this conversation is packed with the kind of insight that hits home and lingers long after.

n this episode of Change Champions, we dive into the world of transformational coaching—going beyond surface-level problem-solving to uncover the deeper shifts that lead to real change. Our guest, Amanda Deitch, is a transformational coach and facilitator who helps individuals align their values, actions, and mindset for greater clarity and success. With a rich background spanning entrepreneurship, art, and meditation, Amanda shares how true coaching isn’t about offering quick fixes but about creating the space for self-discovery and lasting transformation. We also explore the business side of coaching, discussing the importance of mindset, mentorship, and choosing the right path—whether it’s self-employment, entrepreneurship, or scaling a sustainable coaching practice. If you're a coach or consultant looking to grow your impact and income, this conversation will help you rethink how you approach your own growth and your clients’ transformation.

In this episode of Change Champions, we’re joined by Peter McKenzie, an executive coach and strategist with over two decades of experience in corporate leadership. Peter shares his journey from navigating the challenges of the C-suite to building a successful coaching business alongside his full-time role. We dive into his signature framework for developing executive presence, exploring the three pillars of confidence, communication, and gravitas. Peter also reveals how he helps leaders unlock their full potential, overcome burnout, and create lasting impact. Whether you’re a coach, consultant, or leader looking to scale your influence and income, this episode is packed with actionable insights to help you thrive.

In this episode of Change Champions, we dive into the reality of building a thriving coaching or consulting business—beyond just mastering your craft. Many passionate professionals struggle with the business side of things, from client acquisition to financial sustainability. Our guest, Cathy Dixon, a Business Growth & Mindset Coach, shares powerful insights on balancing passion with profit, understanding your unique value, and staying agile in an ever-changing market. Cathy brings decades of experience helping service-based entrepreneurs build businesses that align with their values while maintaining financial stability and personal well-being. If you’ve ever felt stuck between chasing your passion and making a living, this conversation will give you the clarity and strategies you need to move forward with confidence.

In this episode of Change Champions, we dive into the art and science of coaching with high-performance transformation coach Iris Zimmermann. As an Olympic fencer, Stanford graduate, and former corporate leader, Iris brings a unique perspective to helping others unlock their potential. She shares her journey from following rigid coaching frameworks to embracing storytelling and authenticity as powerful tools for connection. Iris explores the challenges of guiding clients through discomfort, balancing empathy with accountability, and breaking free from the trap of endless credentialing. Whether you're a coach, consultant, or leader, this conversation will inspire you to bet on yourself, embrace the messy middle, and create meaningful transformations for yourself and your clients.

In this episode of Change Champions, we dive into the art of sustainable personal and professional growth with transformative executive leadership coach Cathy Dixon. With over 420 coaching sessions under her belt, Cathy brings a wealth of experience in helping CEOs, founders, and senior leaders strengthen their leadership presence, craft compelling narratives, and foster thriving organizational cultures. Together, we explore the power of self-awareness, the importance of creating supportive environments, and the role of reflective practices like journaling in achieving meaningful change. Whether you're a coach, consultant, or leader seeking to scale your impact, this episode is packed with insights to help you align with your goals and thrive in every aspect of life.

In this episode of Change Champions, we dive deep into the art of living a values-driven life with transformational coach and educator, Sherrilene Classen. A professor and department chair at the University of Florida, Sherrilene is also a certified coach, fitness instructor, and advocate for women's empowerment.

With a passion for aligning priorities with purpose, she shares her journey of balancing multiple roles while staying true to her core values. From embracing pain as a catalyst for growth to creating intentional habits that drive focus and fulfillment, Sherrilene offers inspiring insights and practical strategies for coaches and consultants who want to scale their income, impact, and influence. Don’t miss this powerful conversation packed with wisdom, authenticity, and actionable takeaways!

Learn more about Sherrilene’s offerings, like her Women’s Empowerment Program, by visiting her website: https://www.yoursacredsummit.com/transformationalcoaching